Lixin Accounting Publishing House insists on prospering the academic garden of accounting and finance education as its school purpose and book publishing characteristics, and insists on the 24 words of "Believe in determination, believe in keeping good health, believe in life, believe in treating people, and never forget to establish faith, and you will succeed" advocated by Mr. Pan Xulun. In order to develop China's accounting theory, introduce foreign excellent accounting works, promote accounting work and cultivate accounting talents, he worked hard; Trust, quality first. Lixin Accounting Series and Lixin Finance Series, which were planned and published by Mr. Pan Xulun, have sold well for more than 70 years, forming the brand characteristics of Lixin books, which are rigorous, simple, innovative and operable. New Essays on Economics, Economist Library, Accountant Library and Essays on the Frontier of Financial Accounting are widely praised by national policy makers, academic circles, economic circles and publishing circles for their broad vision, keen thinking and unique opinions. Lixin financial management series, Lixin financial series, modern enterprise management series, modern enterprise management series, new economics course series, latest accounting series, international economy and trade course series, and teaching materials recommended by the Ministry of Education have gathered many scientific research and teaching achievements and been unanimously recognized by the market. Carrying forward the characteristics of Lixin edition books, making them more distinctive, polishing the brand of Lixin and making the quality better are the goals that Lixin people have been pursuing. The Structure and Principle of Three-Type Bookkeeping, History of Western Economics and Research on Management Accounting published by Lixin Accounting Publishing House won the Excellence Award for academic monographs of the State Education Commission, while Lixin Modern Accounting Manual, Research on Management Accounting, Introduction to Accounting and English-Chinese Accounting Audit Dictionary won the second prize for excellent books in Shanghai, and abacus scientific knowledge won the national award for outstanding popular science works. Exploration of Accounting Auditing Theory won the first prize of research achievements in humanities and social sciences in institutions of higher learning of the Ministry of Education; New Enterprise Management and New Bank Accounting (Supplementary Edition) won the national bestseller award; New Enterprise Accounting, Financial Management and New Accounting Principles won the national bestseller award for many times; Lixin English-Chinese Accounting Dictionary, Lixin Modern Accounting Manual and Lixin Accounting Principles won the national bestseller award. Lixin people have won their own world with their enthusiasm and integrity. "Don't forget to establish a letter, and you will succeed."