Cultural tourism industry is a special comprehensive industry, which has become the most dynamic emerging industry in the economic and social development in the new century because of its high correlation, wide coverage, strong radiation and great driving force. China cultural tourism can be divided into the following four levels: the historical and cultural level represented by cultural relics, historical records, sites and ancient buildings; Modern culture layer represented by modern culture, art and scientific and technological achievements; Folk culture layer represented by residents' daily life customs, festival celebrations, sacrifices, weddings, funerals, sports activities and costumes; The moral and ethical cultural layer represented by interpersonal communication. At present, the tourism industry in China is slowly transforming, and the demand for the combination of culture and tourism is becoming more and more obvious. Cultural tourism is developing in full swing all over the country: Henan cultural tourism industry has formed a certain industrial system and scale. In 2007, the number of tourists in Henan cultural scenic spots generally increased, with an average increase of more than 30%. Among them, Zhengzhou Shaolin Temple, Luoyang Longmen Grottoes, Gongyikang Million Manor and other cultural scenic spots along the Yellow River are full of tourists, and the number of tourists increased by 35%, 865, 438+0.8% and 80% respectively. Cultural tourism has become the most dynamic and growing industry in Henan cultural industry. At present, the key to realize the maximum benefit and sustainable development of tourism lies in developing and utilizing various cultural resources, meeting people's cultural needs for tourism products and services, and establishing a benign internal operation mechanism and external development relationship in the process of deeply excavating the connotation of tourism culture, so as to improve the quality of the industry and obtain sustainable development. Cultural tourism is a cultural activity full of vision and creativity, and the development of cultural tourism products must be promoted through conceptual innovation. In the development of cultural tourism products, we should understand, develop and manage cultural tourism products with new thinking in accordance with the strategic requirements of comprehensive innovation. By the end of 2008, the 4 trillion yuan investment plan issued by the state will allocate 654.38+000 billion yuan to cultural tourism creative industries, and most of the special funds of 654.38+000 billion yuan will be used for infrastructure renovation and creative planning of key tourist attractions. Tourism cultural and creative industries will become the focus of recent development.