The second is to innovate management system, operation mechanism, investment and financing system and interest mechanism. According to the initial conditions of the underdeveloped economy and the existence of eco-cultural resources in the eco-cultural tourism circle in western Hubei, through establishing and perfecting the incentive mechanism, we can promote the innovation and change the economic development model of the eco-cultural tourism circle in western Hubei and enhance the productivity form of the eco-cultural tourism circle in western Hubei. Optimize the industrial structure, adjust and improve the economic spatial layout of the eco-cultural tourism circle in western Hubei, create an economic and social development model of "eco-cultural tourism resources development-product integration-industrial agglomeration-comprehensive benefits", and form a driving force to support the endogenous growth mode. In terms of implementation steps, we should highlight the strategy of "traffic first" and the key points of "one river and two mountains" (Three Gorges of the Yangtze River, Shennongjia and Wudang Mountain), integrate and enhance the utilization of resources, form new development opportunities, and realize the new regional development pattern of "two circles and one belt" in which the eco-cultural tourism circle in western Hubei echoes and interacts with the Wuhan city circle and the Yangtze River Economic Belt. According to the overall plan for the development of eco-cultural tourism circle in western Hubei, the basic principles of eco-cultural tourism circle in western Hubei are as follows:
1, overall planning and orderly development;
2, government-led, market operation;
3. Reform the system and innovate the mechanism;
4. Highlight the characteristics and create high-quality products;
5. Enjoy resources and open cooperation;
6. Give priority to protection and develop harmoniously. Since the development of eco-cultural tourism circle in western Hubei, many high-standard on-site meetings and work meetings have been held. The leaders of Hubei Provincial Party Committee and Provincial Government made important speeches. The main spirit is as follows:
From July 9, 2009 to 10, in Yichang, Luo qingquan, secretary of the provincial party Committee, pointed out that the eco-cultural tourism circle in western Hubei should cultivate brands, develop subjects, strengthen foundations and innovate mechanisms. He emphasized that the construction of eco-cultural tourism circle in western Hubei is a huge and complex systematic project, and leadership must be strengthened. The leaders of the relevant departments of cities, prefectures (forest areas) and provinces should grasp it in their hands, do it themselves and pay close attention to it. There should be a special team to grasp and strengthen work coordination and linkage.
Mr. Li, executive vice governor and director of the office of the provincial leading group for promoting the construction of eco-cultural tourism circle in western Hubei, made a speech at the meeting, demanding that five aspects be handled well, namely, the relationship between planning and implementation, the relationship between provinces and cities (forest areas), the relationship between government and market, the relationship between comprehensive promotion and key breakthroughs, and the relationship between highlighting tourism characteristics and promoting all-round development. He plans to focus on the following tasks at present: to introduce the "one general and three special" plan and comprehensively promote its implementation; Strengthen the target responsibility and strive to promote the construction of 12 major projects; Introduce supporting policies as soon as possible to improve and optimize the development environment of the circle; Expand reform and opening up and promote institutional and institutional innovation; Establish an investment and financing platform for the eco-cultural tourism circle in western Hubei, and improve the investment and financing operation system; Strengthen external publicity and create a good atmosphere for development.
From June 26th, 2065438 to June 23rd, 20 10, "On-the-spot Meeting on the Construction of Eco-cultural Tourism Circle in Western Hubei" was held along Yichang City, Shennongjia Forest Area and Shiyan City. At the meeting, Luo Qingquan said that over the past year or so, all the work of the eco-cultural tourism circle in western Hubei has been carried out in an orderly manner, with outstanding achievements in various construction and development and obvious acceleration in economic development. In 2009, the eco-cultural tourism circle in western Hubei achieved a total output value of 498 billion yuan, a year-on-year increase of 14.4%, which was 0.9 percentage points higher than the provincial average. In the first five months of 20 10, the industry of eco-cultural tourism circle in western Hubei increased by 3 1.2%, and the investment above cities and towns increased by 4 1.5%, which was 5-6 percentage points higher than that of the whole province.
Governor Li Hongzhong made a written speech on flood control at the on-site meeting. He said that the construction and development of eco-cultural tourism circle in western Hubei is facing a series of important strategic opportunities. The whole province should renew its development concept, plan the transportation, eco-environmental protection and cultural tourism of the eco-cultural tourism circle in western Hubei from the provincial level, and build the eco-cultural tourism circle in western Hubei from a simple tourism circle into a demonstration area with all-round economic, social and ecological development.
From August 1 1 to June 12, 20 10, not long ago, the "On-the-spot Meeting on the Cultivation of Tourism Market Subjects in Western Hubei Eco-cultural Tourism Circle" was held in Yichang, and Mr. Li, the executive vice governor, deployed: to do a good job in the cultivation of market subjects in Western Hubei Eco-cultural Tourism Circle; By further promoting the implementation of the plan, we will guide market participants to participate in an orderly manner, build investment platforms and financing channels, and expand the development of market participants; Plan and build ten core scenic spots to form a group of competitive market players; Establish and improve the project library to promote the docking of projects with market players. At the same time, we should correctly handle: the relationship between government leading and market operation, the relationship between the development of eco-cultural tourism in western Hubei and the vital interests of local people, the relationship between overall planning and concrete implementation, and the relationship between emancipating the mind and unifying the mind; The relationship between strengthening and expanding leading tourism enterprises and cultivating small and medium-sized enterprises. For small and medium-sized enterprises, he asked to embody the words "specialized, refined, special and new". To sum up, the planning work has been fully completed, the supporting policies and follow-up measures have been steadily implemented, the project construction has progressed smoothly, and the cultivation of market players has developed rapidly.
With regard to planning, macroscopically, a planning system of "one master and three experts" in the province and "one master and three cases" in the city and state forest areas has been formed.
At the meso level, the Master Plan of Ecological Landscape along the "One River and Two Mountains" traffic in Hubei Province was compiled, which was deliberated and adopted by the Hubei provincial government at a special meeting on September 30, 2009 and promulgated for implementation. Landscape corridors will be built along Wuhan to Wudang Mountain to Shennongjia and Yichang to Wuhan 1 139 km, so that tourists can enjoy the pleasure of traveling at the same time. The core content of "ecological landscape project" is "two sections, two districts and ten villages";
"Two Sections": Wu Shen Ecological Highway (G209) from Chengguan of Fangxian County to Longdonggou of Yinping Township of Fangxian County, with a total length of 64.3 kilometers; Yishen Ecological Highway (S3 12) runs from Jiangjiawan (K 1 1) in Yiling District to Qiaotou (K58) in Wuduhe Town, with a total length of 47 kilometers.
"Two Districts": Rebuilding Xiaogan Service Area and Wudang Mountain Service Area of Han Shi Expressway.
"Ten Villages": Around the traffic of "one river and two mountains", 10 characteristic villages are built in 1 0 landscape sections, namely Station Village in Qijiawan Street, huangpi district, Wuhan, Songshuya Village in Junchuan Town, Sui County, Suizhou City, with hilly pastoral style, Zhangjiawan Village in zhang wan Town, Xiangcheng District, rural scenery in Xiangyang City, Yuanheguan Village in Wudang Mountain Special Zone and Shanlin Reservoir in danjiangkou city. Sanduihe Village, Muyu Town, Shennongjia Forest Region, with high mountain virgin forest scenery, Shanshanping in Shuiyuesi Town, Xingshan County and low mountain valley scenery, Zhaojiawan Village in Yaqueling Town, Yiling District, Yichang City, with strong autumn colors, Yajiao Village in Guanyindang Town, Shashi District, Jingzhou City, idyllic water town, Yejiahe Village in Shazui Street Office, Xiantao City, and idyllic scenery.
The first phase of the project has been completed. More than 50,000 mu of landscape has been built, 44 1 1 households have been transformed, 227 tourist traffic signs have been erected, and mountain water bodies and village environment improvement and corresponding environmental protection projects have been carried out.
What is particularly worth mentioning is the traffic construction project of eco-cultural tourism circle in western Hubei, which is a concrete measure to implement the traffic priority decision of Hubei Provincial Party Committee and provincial government. The first battle in 2008 was 225. 1 km of ecological highway reconstruction in Wu Shen. After more than two years' struggle, the journey from Wudang Mountain to Shennongjia has been shortened from six hours to four hours, and trees will be planted along the way to make scenery, which is full of vitality, clear and beautiful tourist signs, and the transformation of characteristic houses is antique. The Bayi Expressway with a total length of1.73km started construction in 2009, connecting the Three Gorges Gallery, Zhaojun's hometown and Shennong Xiong Feng, which greatly promoted the construction and development of the eco-cultural tourism circle in western Hubei. Suiyue, Shifang, Wujing Expressway, a large number of scenic highways, Three Gorges dam-turning highway, Yishi railway project, Shennongjia airport, Wangzhaojun wharf and other "hot metal public air" transportation infrastructure projects are in full swing, and some projects have been completed and put into production. According to statistics, the total mileage of highways in the eco-cultural tourism circle in western Hubei has reached 123685 km, accounting for 62.7% of the province, of which expressways have reached 1662 km, accounting for 50.6% of the province. According to the transportation planning of eco-cultural tourism circle in western Hubei, the transportation planning layout includes six comprehensive transportation corridors, eight comprehensive transportation hubs and an integrated transportation information system. By 2020, the comprehensive transportation of the eco-cultural tourism circle in western Hubei will form a characteristic tourism transportation circle with "a bright pearl, a blend of roads and scenery, convenience and comfort"; "Resource-saving, environment-friendly, natural harmony" ecological civilization traffic circle; A comprehensive transportation network with "smooth internal communication, nationwide radiation and convenient transfer"; The modern transportation service network of "intensive, efficient, safe, high-quality, civilized and standardized" gives full play to the leading role of transportation in the social and economic development of the eco-cultural tourism circle in western Hubei.
According to statistics, the year-on-year growth rate of regional GDP in 2009 was 0.9 percentage points higher than that of the whole province, accounting for 0.6 percentage points higher than that of the previous year. Tourism is growing at a high speed. The total number of tourists received in the whole year was 584 1 10,000, an increase of 20.5% year-on-year; The total tourism revenue reached 33.87 billion yuan, up 3 1.4% year-on-year. 20 10 during the may day and summer vacation, the number of tourists received by the main scenic spots in the eco-cultural tourism circle in western Hubei increased explosively. The tourist reception and tourism income of Wudang Mountain, Shennongjia, Yichang Three Gorges, Baiguoshu Waterfall and Enshi Tenglong Cave all increased by about 50% compared with the same period in 2009, and some even doubled. A number of key construction projects are progressing smoothly. The total investment of 12 key projects started ahead of schedule reached122.2 billion yuan, of which 300 million yuan was specially invested by Hubei provincial government in 2009, driving social investment18.5 billion yuan, more than six times. Around the ecological landscape project of "one river and two mountains" traffic, Wu Shen Ecological Highway, Shiyan Wudang Mountain Taiji Lake Scenic Area, Suizhou Yan Di Shennong Hometown Scenic Area, Yichang Leizu, Qu Yuan and Wang Zhaojun Hometown Scenic Area, Qingjiang 30-degree Island Xanadu Project, Shennongjia's major project of integrating administrative resources with market resources, Xiangyang Gulong Center Scenic Area, Jia Xi pond private garden in Han Dynasty and other "ironwork collection" traffic projects. Enshi Grand Canyon and other projects, Honghu shore as home, Wulin high-end hot springs and other projects, Jingmen Changshou hometown residential project, 7 famous tourist towns and 62 famous tourist villages in the circle and a series of projects are under construction. Significant progress has been made in cultural construction. He has created a number of literary and artistic works with his own characteristics, such as "Jingzhou Wind" and "Three Gorges Customs", and successfully held a series of influential festivals, such as two root-seeking festivals in Yan Di's hometown, Shiyan International Wudang Wushu Festival, Yichang Quyuan's hometown Dragon Boat Festival and Cross-Strait Cultural Forum, and Xiangyang Zhuge Liang Cultural Tourism Festival. In particular, the "China Dragon Boat Festival" declared by Hubei Province has become the first non-legacy festival in China and a beautiful cultural card in the eco-cultural tourism circle in western Hubei. (eight) the system guarantee and policy measures for the strategic organization of the eco-cultural tourism circle in western Hubei. Hubei provincial government has established the leading group for the construction of eco-cultural tourism circle in western Hubei and the office of eco-cultural tourism circle in western Hubei. The organization and personnel of the office were all in place in mid-September 2009.
The Leading Group for the Construction of Western Hubei Province issued the Implementation Plan on the Division of Responsibilities. Hubei Provincial Government promulgated the Measures for the Implementation of Government Investment Projects in Western Hubei Eco-cultural Tourism Circle. Follow-up policies such as "Several Opinions of the Provincial People's Government on Promoting the Optimal Development of Eco-cultural Tourism Circle Industry in Western Hubei" have been drafted and are being widely solicited, which will be deliberated and adopted by the executive meeting of the provincial government and promulgated and implemented.