First, the cover catalogue.
Cover catalogue is rare in public opinion analysis reports on government intranet, but common in media enterprises and private companies engaged in public opinion services. The cover of the public opinion report reflects the corporate culture and makes people feel formal and professional. There are two forms of cover: one is title, organization name and log logo. The second is to take hot public opinion as the guide cover. The reading guide can be a page-based directory that follows the hot public opinion content or a page-based directory.
Second, an overview of public opinion.
When talking about public opinion narration, we have to say that public opinion is summarized. My friend once argued with me, and this module can also use summary. There is a word difference between the two, and the connotation is far from each other. The summary of public opinion takes a single public opinion event as the main body, which is relatively concise. The summary content not only explains the background of the event. And analyze the development of public opinion in detail and make suggestions. The content is rich for the time being, which makes other modules of the text redundant and inevitably inappropriate, so it can be summarized. How to write a summary of public opinion is a guide to the literary mind, which can make readers understand clearly and get to the point. In short, write 5W+do clearly.
Third, the spread of public opinion.
Public opinion communication is the development trend of public opinion events. The situation of communication and snapshot is often reflected by charts in public opinion reports. This method has a good effect, but we should grasp the degree and highlight the key points. There are four main aspects: first, the communication trend with public opinion events as the main body, without refining the communication surface and highlighting the communication nodes. Second, the trend of communication categories of public opinion events is clear. Such as: public opinion news, network telecommunications and service business license plate stickers and other communication trends. The third is the trend of the communication effect of public opinion events. Such as: positive, negative and neutral. Fourth, the trend of the broken line is not used to reflect the price difference.
Fourth, the distribution of public opinion.
Internet public opinion comes from various interactive platforms, but the sources of public opinion are distributed in various forms. The first is to show the distribution of a public opinion source platform. For example, news websites include People's Daily, Xinhua Central Media, local news networks, Sina, Sohu and other commercial media, and the distribution of public opinion events among them is different. The second is the distribution of public opinion events on the network platform. Such as: Weibo, WeChat, BBS, Post Bar. The third is the geographical distribution of public opinion events in the country. Fourth, according to the service attribute and special link distribution. Fifth, the regional distribution of public opinion events. Such as: domestic and overseas.
Verb (abbreviation for verb) comments on opinions.
Internet Olympic public opinion refers to popular online public opinion with different views on social issues. It is a manifestation of social public opinion, and it is the public's opinions and opinions with strong influence and tendency on some hot and focus issues in real life spread through the Internet. News, media comments, opinion tendency analysis of key netizens, and opinions of relevant institutions and personnel in public opinion service departments are very precious writing materials for public opinion analysts. Data Interception The interception of public opinion information data is supported by words and the form is relatively simple. Specifically, because the interception of public opinion information data and text is not based on a single event, the three parts of public opinion characteristics, comment response and experience summary will not be described for the time being. Because of its complexity and diversity, it is difficult to generalize and there is no trace to be found.