However, judging from the current market situation, only OFO and mobike can do this. Unfortunately, these two companies don't play the franchise system, because according to statistics, these two bicycle companies have occupied 80% to 90% of the market share, and neither side has any intention to acquire other bicycle companies. On the other hand, we can see that the government supervision is getting stronger and stronger, so it is very risky for investors to join at present.
The management of first-and second-tier cities is strict, so is there any chance for third-and fourth-tier cities? Some market observers pointed out that joining a bicycle area is definitely not as simple as you think. The smaller the city, the greater the risk of vehicle loss and damage. In particular, cars with mechanical locks like OFO cannot be used normally in third-and fourth-tier cities for several months. The surrounding villagers simply rode yellow cars home, either locked them privately or deliberately damaged the QR code of the license plate.
In addition to vehicle damage, offline operation is also a big expense. Usually, people can see in the street that the staff enjoying bicycles are riding bicycles to repair electric trucks everywhere. Recently, careful Beijing residents found that mobike's box-type maintenance work vehicle has been driving on the streets of Beijing. The work car is similar to the transport car of the moving company. The words "mobike Maintenance" are painted on the car body, which is very eye-catching. It is difficult to estimate the cost before it is actually put into use.
Generally speaking, OFO, mobike and so on. We can play like this now because there is a lot of capital involved. Ordinary players have a little spare money and want to make money by joining * * * to enjoy cycling. At present, it is not appropriate.