Secondly, based on the development environment of e-commerce, combined with the mobile industry's own business and the marketing status of customer points, the demand analysis is carried out, and the online integral mall project is introduced to conduct a comprehensive and in-depth study, mainly including the project background, basic functions, suggestions on the cooperation mode of shopping malls, and comprehensive benefits of integral mall.
Thirdly, the mobile mall-mobile life network platform is designed in combination with the online shopping mall project, and the mobile life network project is described in detail from the aspects of demand and functional objectives, objective environment maturity, mobile life network system architecture, mobile life network platform functions, etc., and the technical solutions of mobile life network are put forward, and then the benefits of mobile life network are analyzed and the operating ideas are put forward.
abstract
As a characteristic of the 2 1 century, e-commerce is becoming a global strategic management tool, bringing new challenges and opportunities for social development. Today, with the rapid development of economic globalization and global informatization, e-commerce is welcomed by more and more enterprises and customers with the characteristics of unlimited geographical time, low cost, high efficiency and convenience, and has maintained a sustained and rapid development trend around the world.
With the rapid and rational development of e-commerce, mobile informatization is imperceptibly affecting people's lives. Modern comprehensive information service is gradually being paid attention to by people, and people have higher demand for personalized service. E-commerce is one of the important directions of modern comprehensive information service, which provides a new field worth exploring for the development and service of mobile enterprises.