Abstract: Counselors are the main force of college thoughts. At present, the overall quality and ability of most counselors are still largely at? Non-professional, non-professional? This situation has seriously affected the effect of ideological and political education in colleges and universities. This paper tries to explain that actively promoting the specialization and professionalization of counselors is the only way to improve the effect of ideological and political education in colleges and universities from four aspects: career development trend, the effect of ideological and political education in colleges and universities, the realistic needs of college students and the demands of counselors themselves.

[Paper Keywords] Professionalization of counselors?

First, what is the professionalization and specialization of the counselor team?

Professionalization and specialization of the construction of counselors in this paper refers to the development trend and process that counselors, as a part of the teaching staff, gradually move towards specialized occupations and specific majors with the goal of improving the effectiveness of counselors' ideological and political education, with professionalism and scientificity as the basic requirements and stability and long-term as the basic characteristics.

Specifically, professionalization refers to the process and development trend that counselor work meets the requirements of professional connotation, that is, counselor work can create material wealth and spiritual wealth for counselors, conform to the division of labor, and has long-term stability and social identity; Specialization refers to the scientific, professional and expert work of counselors, that is, counselors' work conforms to the law of scientific development of ideological and political education, their posts have clear access standards and responsibilities, and their personnel should have relevant professional knowledge and scientific research ability.

Second, the status and present situation of college counselors in ideological and political education in China

1. Counselors are the main force of ideological and political education in Chinese universities. The party and the state have always attached great importance to the ideological and political education of college students. Since the 16th National Congress of the Communist Party of China, the Party and the state have successively issued a series of documents and held many national conferences on strengthening and improving the ideological and political education of college students, and made systematic arrangements for the ideological and political education of college students.

The construction of college counselors in China sprouted in 1930s, and the team was founded in 1950s. After years of construction, college counselors have become the backbone of college students' ideological and political education and the organizer, implementer and implementer of students' daily work, playing multiple roles of political guide, ideological leader, management core and moral integrator. They? It has made important contributions to training qualified builders and reliable successors, maintaining the stability of universities and society, and is an indispensable force to ensure the sustained, healthy and rapid development of the cause? . The construction and development of counselors is an important factor related to whether colleges and universities can become the dominant ideology for cultivating talents.

2. The current situation of counselor team construction is not satisfactory. At present, the team of counselors is in a worrying situation, whether from the perspective of professional stability or social identity, or from the perspective of scientific, professional and expert work. Among them, the existing problems are that the full-time consciousness is not strong and the team is unstable; Lack of professional knowledge and unclear development direction; The work content is complex and the work pressure is high; Unclear professional standards, flexible access conditions, imperfect knowledge structure, inconsistent with students' requirements, incomplete ability and quality, unclear role, unclear work status, weak sense of social identity, low degree of specialization, lack of expert counselors, unscientific evaluation mechanism and imperfect title system.

Neither is the counselor? Major? Is it difficult to do it? Occupation? This situation has greatly affected the development and implementation of college students' ideological and political education, resulting in a big gap between the training objectives of colleges and universities and the actual results. Some regions and some universities actively promote the construction of counselors. Their beneficial exploration shows that the specialization and professionalization of counselors is the only way to improve the effectiveness of ideological and political education in colleges and universities.

Third, the significance of professionalization and specialization of counselors.

Professionalization and specialization of counselors is a scientific decision in line with the law of career development, which can stimulate the enthusiasm and ability of counselors, thus better meeting the practical needs of college students and improving the effect of ideological and political education in colleges and universities under the guidance of socialist core values.

1. Specialization and professionalization of the counselor team is an inevitable trend in the construction of the counselor team. Although there are differences between Chinese college counselors and foreign college student workers, it is the same goal to take management and service as the means and cultivate talents as the core. From the perspective of pure function, college counselors in China basically follow the development path of college student workers in western developed countries.

Modern higher education originated in the west. /kloc-at the end of 0/9, with the establishment of modern research universities, western developed countries began to separate academic affairs from student affairs. With the changes in society, politics and other aspects, the consulting field of student affairs workers has become wider and wider, and the majors studied have become more and more detailed, until it develops to provide diversified services and consultations according to the needs of college students, thus forming a relatively complete working system, gradually forming the professionalism and specialization characteristics of its staff, and its operation effect has better adapted to the many needs of college students in the process of learning and development.

The system of student affairs workers in colleges and universities in developed countries has a long history, and the working mechanism is relatively perfect and mature. Today, with the internationalization of higher education, the experience of developed countries can be used for reference to a great extent.

With the further deepening of China's higher education reform, the role and function of college counselors in China are constantly improving around the core of student growth. Some colleges and universities have carried out the exploration of strengthening the on-the-job training of counselors and clarifying the development space of counselors, and achieved good results. These valuable experiences prove that the professionalization of counselors is the inevitable trend of the construction of college counselors in China.

2. Professionalization and professionalization of counselors is a powerful starting point to improve the effectiveness of ideological and political education in colleges and universities. Although the educational purpose of colleges and universities has a new extension expression in the new period, the value core of cultivating talents is still the foundation of college construction. Effective education of socialist core values is not only an important guideline for guiding ideological and political work in colleges and universities, but also an important guarantee for building a harmonious socialist society.

The university stage is the stage of the formation, development and freezing of people's values. Counselors are the backbone of college students' ideological and political education, and they are the organizers, implementers and instructors of college students' daily ideological and political education and management. The overall quality and ability of counselors directly determine the effectiveness of socialist core values education. However, at present, the construction of counselor team is not satisfactory.

The popularity of the Internet has shortened the distance and broadened the access of college students to information. The reform of higher education has achieved great success, but at the same time, it has also brought about negative effects such as the surge in the number of students, excessive emphasis on teaching effects, and weakening the service function of counselors. This makes counselors not only face great pressure to update and improve educational contents, means and methods as soon as possible, but also face great pressure. Are administrators or service providers both high flyers and counselors? Lecturer? Live for life? The positioning is awkward and the future is bleak. In the long run, it will naturally lead to a springboard situation for counselors, and its work effect will last for a long time. Don't ask for merit, but ask for nothing? Wandering lowlife. The current situation of the counselor team not only weakens the effect of socialist core values education, but also causes the deviation of socialist school-running direction in colleges and universities.

In order to adapt to the development of the times, consolidate the party's ruling foundation, improve the effectiveness of ideological and political education in colleges and universities, and cultivate all-round talents with social responsibility and international vision, it is necessary to improve the professional quality of counselors and their ability to use ideological and political education, so as to make them become? Strong sense of political responsibility, dedication and versatility? Group, take the road of specialization and professionalization.

3. Professionalization and professionalization of counselors can better meet the needs of college students. Influenced by the diversification of students' employment, value judgment and access to information, the ideological concepts, knowledge structure and growth needs of contemporary college students are increasingly different. On the one hand, they do not agree with the traditional ideological content and methods, and are indifferent to counselors. Courier and crew? Dissatisfied or even refused identity; On the other hand, I hope the counselor? Professionals and experts? Have enough time and energy to take on? Thought commentator, study guide, professional trainer, counselor, campus instructor, student dispute coordinator? And effectively play a leading role in its all-round development. The expectation and cognitive evaluation of college students as working objects should be the most important research parameters for the development direction of counselor team construction.

The ideological and political education of college students is a comprehensive, practical and complicated educational work. Counselors should not only have certain professional knowledge of ideological and political education, but also have extensive cultural knowledge and strong ability of forecasting and decision-making, so as to adapt to the cultivation of talents? KAQ mode? , both? A special blog? Two aspects. In addition, counselors must also master management psychological counseling, career planning and other related knowledge. Just become? Compound talents? In order to be truly competent for its work.

On the one hand, counselors need to enhance their intimacy, affinity and appeal, and carry out ideological education and management imperceptibly, which requires a lot of time and energy. On the other hand, the diverse needs of students also require counselors to constantly learn and improve themselves, which also requires a lot of time and energy. Any lack of counselors will affect their recognition and status in the eyes of students, weaken their responsibilities and functions, and ultimately affect the effect of ideological and political education.

Counselors have a clear understanding of the diversity of students' needs and a strong sense of upgrading their academic qualifications and communicating with foreign countries. However, due to the complicated daily affairs, they often have no time to study and improve themselves, which leads to passivity? Eat old money? . In the long run, counselors will inevitably have no time and energy to improve themselves, or even regress. Help? Remember others, remember yourself? Pour? Under personnel.

Only by professionalizing the team can counselors have enough time to understand students' thoughts, studies and psychology, and effectively solve various problems encountered by students in their study and life; Only by realizing the professionalization of the team can counselors have enough energy to improve themselves and play a more effective role in the ideological and political education of college students; Only by professionalizing the team can counselors effectively improve their professional quality and ability, enhance their influence and appeal among students, and make the ideological and political education led by core values understood and accepted by students and put into action more.

4. Professionalization and specialization of counselors can effectively overcome their job burnout. As the backbone of ideological and political education in colleges and universities, counselors' own working psychology and state have a decisive influence on the effect of ideological and political education in colleges and universities. What about the counselor now? There is no echelon, no hierarchy, no structure, no accumulation, heavy workload, great occupational risks, great value conflicts, high quality requirements and little room for social expectations in Shangsheng Gao? Working conditions and mental state.

Most counselors love student work and want to take this position as a lifelong career. They also hope to have enough time and energy to continuously improve their knowledge level and professional ability, and also hope to be recognized by students, schools and society. However, with the deepening of the reform in colleges and universities, there is almost no past experience to learn from the changes in the system, methods and objects of student work. Counselors will encounter all kinds of new situations and problems in their work, sometimes even in? Dafa? And then what? Deer? Work in contradiction and conflict. Due to the sluggish effect of ideological work? All for the students, all for the students, all for the students? what's up Students first? With the excessive promotion of ideas, schools often pay more attention to students' feelings, problems and opinions and put them into the evaluation mechanism of counselors? Accident? Even? Complaints? One-vote veto, it is difficult for counselors to get recognition and pertinent evaluation. The counselor had to? Grind your mouth, run your leg, turn off the lights with your eyes open? Act as? Clerks in various departments? And then what? All-weather nanny? ; ? Don't ask for merit but ask for nothing? Become the first reaction of most counselors to their work. Some university leaders are limited to? Pay more attention to education than management? Old ideas, right? Pay insufficient attention to the construction of counselor team? , positioning the counselor in? Documents are very important, and the treatment is secondary. If you get promoted, do you want to be a clerk at ordinary times and plug loopholes in times of crisis? The role of counselors has never really been regarded as an indispensable main force in ideological and political education; Even individual colleges and universities strengthen the construction of policy implementation counselors, with individual counselors? Disappointing And then what? Don't worry? Use this as an excuse? The spirit is conveyed in time, but the action is not implemented? Attitude, make all kinds of restrictions on the treatment and development of the whole team of counselors.

Teachers are prone to job burnout. As a kind of occupational injury, job burnout is also affecting the team of college counselors, and it has a tendency of aggravation and spread. But because of the above? Four no, three big, two tall and one small? In this case, the counselor can only take this position as a means of making a living and change jobs or careers whenever he has the opportunity. Serious job burnout has caused the negative and indifferent working attitude of counselors, programmed working methods and the rapid flow of the whole team, which has seriously affected the effect of ideological education in colleges and universities, and further affected the ideological quality of students, making it difficult for colleges and universities to cultivate all-round development students.

In order to effectively overcome the job burnout of counselors, in addition to psychological adjustment, improving their ability to resist pressure, and increasing the rewards and punishments of colleges and universities in both material and spiritual aspects, it is more important to reduce the work pressure of counselors, clarify their job responsibilities and avoid being entangled in transactional work. Establish a good career prospect for counselors, optimize the development path of counselors, and formulate special titles and work policies; According to the professional background, hobbies and working ability of counselors, we should make a special division, increase the opportunities for further study and foreign exchange, and improve our academic level and level.

Four. conclusion

Strengthening and improving college students' ideological and political education, carrying forward socialist core values and cultivating high-quality talents with good conduct and professionalism for building a harmonious socialist society have become the core tasks of colleges and universities. The professionalization of counselors is imminent and must be highly valued.

Only by realizing the professionalization of counselors can we conform to the professional development trend of counselors and promote the reform process of colleges and universities. Only by professionalizing counselors can we effectively improve the effectiveness of ideological and political education in colleges and universities and cultivate outstanding talents with socialist core values. Only by professionalizing counselors can we better meet the basic needs of college students. Only by professionalizing the counselor team can we effectively overcome job burnout, give full play to its educational function and become a guide for the healthy growth of college students.

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