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An example of McLuhan's "media is information" in communication science. Please give a simple practical example to explain this theory.
Comparison between newspapers and Weibo.

Both newspapers and Weibo can convey the essence of information: the media is information.

Newspapers and periodicals are an extension of vision, and Weibo is a comprehensive extension of audio-visual sense: media is an extension of human body.

Newspapers and periodicals are "hot media", and their contents have been verified layer by layer to ensure the accuracy of news, but our participation in them has also been greatly reduced.

Weibo is a "cool media". In Weibo, everyone's participation has been greatly improved. People can speak freely, but the accuracy of relative information will also decrease. When you see a piece of news, the information it conveys will appear vague.

Type: theory of medium cooling and heating

I wonder if I am also a classmate who is trying to do his homework. Hahahaha, I hope I can help you ~