1.** Traditional label design: * * Use traditional paper labels, which usually contain information such as winery logo, grape variety, place of origin, year, etc. This design is suitable for traditional and classic wines.
2.** Graphic label: * * Use graphic elements, such as artistic illustrations, patterns or abstract designs, to attract young audiences who pay attention to fashion and artistic sense.
3.** Bottles with unique shapes: * * Design bottles with special shapes, such as square, oval or other non-traditional shapes, to make them stand out from the crowd on the shelves.
4.** Label-free design: * * Some brands choose not to use traditional labels, but directly print information on the bottle body to create a simple and unique appearance.
5.** Frosted glass bottles: * * Use frosted glass bottles to create a higher grade and luxury, suitable for high-end wines.
6.** Limited art packaging: * * Invite famous artists or designers to participate in packaging design and launch limited edition wines to increase the attraction of collection and purchase.
7.** Temperature-sensitive or light-sensitive packaging: * * Use temperature-sensitive or light-sensitive materials to make the packaging change under different temperature or lighting conditions and increase the interactivity.
8.** Environmental protection packaging: * * Use sustainable materials to promote the concept of environmental protection, which is suitable for the audience who pursue a green lifestyle.
These design categories can be used individually or in combination, depending on brand positioning, target audience and marketing strategy.
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