ZARA's mixed supply chain structure model has the following advantages: the style design is updated quickly: ZARA's designers get inspiration by wandering around major fashion exhibitions, and combined with the first-hand data collected by stores, they can quickly respond to market demand and update styles quickly. Short procurement and production cycle: ZARA adopts the nearest procurement strategy, and realizes multi-category and small-batch assembly line production through data forecasting and JIT(JustInTime) system, thus shortening the production cycle. Fast product delivery: ZARA adheres to the concept of "speed first, cost second" and uses air transportation to speed up transportation, ensuring that goods can reach stores quickly and bring freshness to consumers. Fast sales and information feedback: ZARA adopts vertical sales mode, and specialty stores feed back sales information to headquarters every day. Based on this information, the headquarters analyzes and judges the popularity of products, adjusts production plans in time, reduces production risks and responds to additional production quickly.