Apply through UCAS
UCAS code: PP39
Organization code: W50
Teaching method: full-time.
Duration: 3 years
Campus: Hello.
College: School of Media, Art and Design.
Course entry requirements:
British university entrance examination a-level BBB
International diploma 28 points (minimum)
Edith Board of Business and Technical Education Level 3 Extended Diploma
If English is not your first language, you need IELTS 6.5. The selected applicants will be interviewed by faculty and students.
Course overview:
As a supplement to the most popular media-related undergraduate courses in university of westminster, this course is designed for those applicants who want to understand and work in the new media environment. The changes brought by digital media and social media have created many job opportunities, which is different from the career path of traditional media. This course is designed for students who want to pursue a new media career path and work in creative industries. Include digital media and social media content producers. In addition to working in traditional media or new media organizations, graduates may also work in the public sector, non-governmental organizations or non-profit organizations, which need to use social media to spread to customers and audiences.
The lecturers include not only the famous academic team of the highest ranked media research institute in university of westminster, but also many practitioners with rich professional experience from the media industry. The high academic attention makes this course very suitable for those students who seek a master's degree after graduation. This course can enable students to acquire high-level skills in research, critical thinking and communication, thus improving their competitiveness in the workplace.
Course content:
This course combines theoretical analysis, practical understanding and thinking about media products. Students will learn the social and cultural factors of digital media and social media, and understand how media business and media organizations operate. Students will spend one-third of their time reflecting on practical work, including network products and design. The absolute feature of this course is to use social media platform for learning, teaching and cooperation with other students.
First year (level 4)
This compulsory course introduces students to the operation of the media industry and the academic and political debates about media, culture and society. Students can have a deep understanding of contemporary communication industry and culture, and enrich their research, critical thinking and communication skills. Students can also improve their creative skills in social media and Internet products, and get the same opportunities for practical courses as other media courses. Some examples of elective courses are as follows:
? Multimedia news
? broadcast news
? Practical skills of TV
? Persuasive skills of public relations and advertising
Second year (level 5)
Compulsory courses will deepen students' understanding of the problems and disputes arising from the development of digital media and social media. Students will acquire the most advanced Internet product production and design skills by studying two practical courses offered by other media courses. Students' compulsory theoretical courses will expand their understanding of the media industry and cultural development, and introduce students to the debate on the information society. Some examples of elective theoretical courses are as follows:
? Advertising and promoting culture
? Audience research
? originality
? Cultural Industry and Media Market
? Media and law, news and public opinion
? Sex, violence and censorship
? Television style and genre
The third year (belonging to Grade 6)
Students develop their research, critical thinking and clear communication skills to a high level and use them to submit academic papers. The topic of the thesis is related to digital media and social media, and students need to improve a final product at the same time. Finally, students should choose two theoretical courses from the following courses:
? Celebrity Culture and Media
? Contemporary media policy issues
? Global media
? Multiculturalism and media
Work practice:
From the second year to the end of the third year, students will be encouraged to do as many work internships as possible. Work experience is a prerequisite for obtaining a degree. You need to find your place, although our staff can help you if you encounter difficulties.
Overseas study tour program:
Students can fully enjoy university of westminster's overseas study program. They can spend half a school year studying in other universities in other countries, such as Australia, the United States or Hongkong. Your credits in other universities can be exchanged with your credits in university of westminster.