Requirements of clothing buyers

Mainly some previous work experience, asking about product planning, product assembly, data analysis and other more specific work content. Some companies are in your interview.

What qualities do fashion buyers need?

Fashion buyers need to have the following qualities:

1, skilled clothing brand positioning

2. Skilled market positioning version

3. Design orientation of skill clothing right

4, skilled clothing accessories, color, fashion trend prediction.

5. Skilled clothing styles, series, popularity, surface accessories, accessories, elements, styles, colors, collocation development, product planning and integration.

6. Good at commodity planning management, marketing management, commodity data analysis, store display management and clothing collocation management.

7. Skilled in positioning, developing, integrating, planning, purchasing, combining, placing orders, deploying, displaying and matching clothes.

How should fashion buyers enter the business?

First, have a keen sense of fashion.

This is the most basic condition for being a fashion buyer.

Second, there is a certain overall planning ability.

In the purchase process, price is an important determinant. Take Xidan and Guo Mao as examples. The former attracts mostly young people, while the latter attracts mostly white-collar workers or even gold collars. Therefore, when shopping, we should make different shopping strategies for different stores. In addition, according to the price of products, we should make different purchase quantities and types to predict the profit rate of such goods.

Third, accurately analyze the market.

Consumers at home and abroad have different consumption concepts and ideas, so they can't blindly pursue foreign fashion. For example, Westerners like plain colors, while China people like bright colors. Another example is GUCCI, which is printed with LOGO. China people are interested and charming, but Europeans are the opposite. Therefore, buyers should not mix personal likes and dislikes when buying, and there is no so-called "shopping".

Fourth, make an accurate prediction of the future epidemic situation.

It is an important way for fashion buyers to predict the next season's popular information and get inspiration by visiting the high-end ready-to-wear releases of the world's top brands in major fashion weeks. Zara's buyers will send relevant information back to the headquarters every day and adjust the popular models in time, so its product style will be relatively ahead of other brands.

5. Have certain physical and psychological endurance.

Fashion buyers with superficial scenery have a considerable workload. Fashion buyers are usually "trapezes", and they often have to travel around the world frequently, selecting goods, conducting business negotiations and communicating with all parties. The work pressure is very high.

If you want to be a successful professional buyer, you need to know the job content of fashion buyers:

(1) Be very familiar with fashion, fashion rules, fashion consumption and market, and predict the future fashion with sensitive and forward-looking eyes;

(2) Pay attention to the display and sales of the store, whether the display conforms to the main push of this season, and whether the sales data is directly proportional to the order volume of various products this season; Rationally analyze the market data and get the sales forecast and order quantity for the next quarter;

(3) Be familiar with the fabric and fashion of clothing, the key points of clothing design, processing technology, process and cycle, etc.

(4) Looking for excellent purchase channels; Buy the right goods in the right quantity at the right time;

(5) Organization and coordination: communication and coordination with various departments, cargo scheduling, etc.

Different companies have different job requirements for fashion buyers.

：

1, the concept of fashion buyer: to buy a suitable design for an enterprise or brand and give it to the factory to produce finished products, or to buy a suitable finished product directly and then sell it in the sales channel of the enterprise, thus making a profit. Professionals engaged in this kind of work are called fashion buyers.

2. For an enterprise or a brand, the buyer is the key to the success or failure of the business. The goods that dominate this season and next season are the creators of corporate or brand profits. In China, the earliest buyer model is in Hong Kong, and the buyer system in Lane Crawford has always been loved by the middle class in Hong Kong.

3. In recent years, Lane Crawford entered the China market, letting everyone know the form of the buyer's department store system, and the procurement tasks of different commercial forms are also different. Such as large retailers, chain stores, boutiques and so on. In China, the profession of buyer has only been established in recent years, and enterprises often can't find suitable candidates.

4. Employment orientation includes: international brand buyers, commercial center buyers, establishing brand stores, acting as clothing brands, brand product managers, brand promotion directors, brand managers, fashion designers, fashion stylists, purchasing consultants, and establishing purchasing studios serving enterprises.

How to become a clothing buyer

First of all, you should learn clothes, and if you want to be a clothes buyer, the most important thing is to have more knowledge about clothes, including collocation and all aspects of knowledge. Only in this way can you become a buyer, and you must know enough. Then learn to match, only in this way can we make full use of it.

What personal qualities do professional clothing buyers need?

1 {4 ]' Rm7 @: _* u，q，s！ }(v 1 C 7 B0 NG & amp； E" r: W9 w 2。 Buyers also need business acumen and can accurately judge the types and quantities of goods. Have a deep understanding of textiles and flour accessories. Also have good communication skills, be responsible for long-term and effective contact with suppliers, so that they can provide sufficient goods and achieve the goal of mutual benefit; 3. Quick decision-making ability: When the goods provided by the supplier can't meet the product demand, at this time, the buyer's business mind should play a judgment role, be able to make a quick decision and bravely say "No! "To the supplier. We don't need these goods now! " 5v0 J3 J+T8W; G3 E In short, fashion is changing rapidly, and the profession of buyer attaches importance to ability, can take risks and is under great pressure. But when it affects the world's clothing, it should be very gratifying for buyers. "The marketing activities of clothing buyers are as follows: 1. Buyers need to have a good grasp of the cultural characteristics of the whole fashion and consumer groups. They need to read magazines frequently, pay attention to the media, understand the situation of competitors, and have a certain understanding of the trends of trade, fashion and fabrics. 2. By grasping the above fashion trends, buyers can judge styles, fabrics and colors. Goods in the next quarter; 3. The buyer communicates with the designer to let the designer design the product; 4. The buyer will contact the supplier with the designed sample; 6. The buyer negotiates the price, stripes and other details with the supplier; 8. Next, the buyer needs to find suppliers all over the world, and the suppliers will show their samples to the buyer; At the end of a sales season, conduct tests and sum up experience so as to facilitate the work arrangement for the next quarter. The commodity planner also summarizes the turnover of each quarter and clears the goods and supplements them at any time. In China, buyer is a newly introduced occupation. Although the division of labor is not particularly detailed, China has a strong desire to introduce the buyer's profession in a formal way. China's clothing retail industry strongly needs jobs such as visual display, product decision-making, brand setting and brand maintenance, and buyers have just played these functions. At present, the promotion of the overall clothing brand and quality in China is not enough. I think it is necessary to create a strong effect on visual influence. At present, many western clothing brands have entered the China market, which is a good learning opportunity. China's domestic market must be in line with international standards.

What are the requirements for being a clothing buyer?

Requirements for becoming a clothing buyer:

(1) Take positive action.

(2) professional commodity knowledge. version

③ Ability to analyze and predict the right of information collection.

④ Planning and proposing ability: collecting the necessary data in advance and analyzing them one by one, which is a skill that a "buyer" needs to master in today's fierce competition.

⑤ Management ability: The key point is to achieve coordination with relevant departments around.

Clothing buyers are responsible for purchasing, quality control, sales channels, sales data control and inventory balance of a brand in different seasons. Clothing buyers are also fashion buyers, a fashion profession fueled by the media and various industries. In foreign countries, many clothing buyers are fashion bloggers, sharing their dressing experience and fashion vision beyond the fashion release trend. The responsibilities of buyers vary from company to company, but all clothing buyers will supervise the research and development of a series of products, with their specific customer groups and price ranges.

What are the requirements for an excellent buyer?

1, highly sensitive to fashion and keen on fashion industry. 2. Be familiar with the raw materials, manufacturing process and cost structure of products. 6 {+ answer; I) c8 s) v) f5 [3。 Master some basic gross profit accounting in sales. Be good at data analysis and capture market trends. 0 }7 Z' k) V: u) `# D+ v 1？ 4. People with quick reaction and slow work are not suitable for this industry. 5, positive and cheerful personality, good at getting along with people, good communication skills at home and abroad, negotiation skills. * f5 is USD? ) n/ V 6, able to work under high pressure and good at self-regulation. )I，t+ f) D 1 o. V0 E) Y: x 7。 Have a strong sense of time and ability to arrange and control time. 8. Be good at self-management and have the ability to work independently.

What must a buyer have?

Many people think that people who can be buyers are smart people and need to have a high IQ, which is not something that ordinary people can do.

All right. This is a big misunderstanding, probably due to the fear of the buyer's computing power. In fact, people are not born to know, but learn to know, and even the most powerful buyers are not born to calculate! Including industry operation specifications. After a long period of industry contact and study, you will gradually understand and master.

I think skills are not difficult. As long as you can relax and study, it is only a matter of time before you master computing skills and industrial operation norms.

According to my years of industry experience, I found that many powerful buyers still have certain characteristics. If you have these qualities, you are more likely to be a buyer. This is also a basic qualification to become a buyer. 1) Forward operating power

Lazy people are not suitable!

The test standard is simple: Do you know about the new shopping malls in your city? In other words, when a new department store or theme store appears in your city, can you leave your comfortable (or uncomfortable) office at the first time and arrive at the scene immediately to learn about the business circle with your own eyes, instead of hearsay? Moreover, once you have a topical product, can you experience it yourself (not necessarily buy it)? For the acquisition of information, knowledge and technology, buyers need to actively contact the market and constantly update themselves.

Vigorous energy and positive action are one of the necessary conditions to become a buyer. 2) the richness of knowledge

Fashion buyers, as the name implies, are people (or teams) who make decisions and buy products with rich fashion elements. The degree of grasping the depth and width of industry knowledge determines the final judgment result of buyers.

For the classification of knowledge, it can be roughly divided into the following categories, which are generally completed by the buyer's private self-study:

Fashion trend knowledge

B- knowledge of fiber materials

Clothing color knowledge

D- knowledge of washing and maintenance

Electronic knowledge of production logistics

Marketing management knowledge 3) Team cohesion

The buyer's job is very complicated, which cannot be completed by one person. It often requires a team or even cross-departmental cooperation to effectively promote the work. In other words, the interpersonal relationship between the buyer and the people or departments around him directly affects the efficiency of the work. In practical work, we can often see that a buyer with relatively low business skills but high cohesion is usually more likely to make progress than a buyer with high business skills but low cohesion. Therefore, excellent buyers need the cohesion of management, be able to build a team and use the strength of the team.

Of the above three conditions, 2) it is easier to achieve, depending on your efforts. And 1) and

3) It is related to everyone's personality. Congenital personality is difficult to change to some extent, but it can be improved through conscious personality cultivation.

As a buyer in the clothing industry, what conditions should you have and how to cultivate them!

The job functions are as follows.

? (1) Collect information used by enterprises for new product development.

? (2) Collect information about the new operation mode of enterprise marketing.

? (3) Collect professional technical information such as technology, management and new equipment application of other enterprises in the industry where the enterprise is located.

? (4) Complete the information collection of various purchases of enterprises.

? (5) Maintain the enterprise market network.

? (6) developing enterprise market network

? (7) Select the strategic partner of the enterprise.

? (8) Enterprise marketing analysis

? (9) Participate in the formulation of enterprise market management sales plan.

? (10) Establish and improve its own hunter and scout information network.

The professional knowledge required by the buyer is as follows:

? (1) College degree or above in fashion design knowledge education, or two years of practical work experience in fashion product development.

? (2) Knowledge and skills of color and clothing collocation.

? (3) Knowledge and skills of clothing market operation

? (4) market research knowledge and skills

? (5) Knowledge and skills of clothing market procurement

? (6) Logistics knowledge and skills

? (7) Information processing knowledge and skills

? (8) Production knowledge and skills

What qualities should a clothing buyer have?

Buyers are a profession.

Nowadays, the profession of buyer is more common in luxury goods industry and clothing industry. Buyers in the clothing industry are clothing buyers. A clothing buyer is a person who knows how to buy the right goods (clothing) for the enterprise at the right time.

According to the international common saying, traveling around the world, often paying attention to all kinds of information, mastering a large number of information and orders, constantly contacting various suppliers, organizing some sources of goods to meet the different needs of various consumers, the industries engaged by such people eventually create amazing market value. Buyers must stand at the forefront of fashion trends, understand industry norms, have the ability to distinguish goods, take sharp shots at the right time, buy the goods they think are suitable at low prices, sell them at high prices, and earn certain profits. This is the basic quality that buyers must have. It is quite popular abroad. China is also slowly rising.

Besides, this profession abroad is very profitable.