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Distribution of readers in construction mechanization
The main readers of Building Mechanization magazine are equipment managers, purchasers, users and maintenance personnel of construction machinery, accounting for 7 1% of the total readers. The research, production, marketing and management of construction machinery account for about 29% of the total readers. The magazine "Building Mechanization" is regularly distributed to the following units: China State Construction Engineering Corporation, China Railway Engineering Corporation, China Railway Construction Corporation, China Water Conservancy and Hydropower Construction Corporation and their subordinate units; National Construction Machinery User Committee, Construction Mechanization Branch of China Construction Machinery Association, Leasing Branch of China Construction Industry Association, and member units of China Highway Construction Industry Association, which are distributed in large quantities during conferences, exhibitions and expositions in major industries.

Development course of construction mechanization

1980, at the beginning of China's reform and opening up, in order to speed up the development of China's construction industry, accelerate the industrialization and modernization of buildings, and popularize scientific and technological achievements, with the approval of the former Ministry of Construction, a comprehensive scientific and technological journal, Building Mechanization, was established in June, 1980. Sponsored by the Institute of Building Mechanization (Branch) of China Academy of Building Research, the magazine has experienced a tortuous development process from quarterly to bimonthly, then bimonthly and then bimonthly. It is the journal of China Building Mechanization Association 1984 to 1993 (total issue 14 to 103). Since1September, 1993 (after the general issue of 104), it has become the journal of china association for quality Construction Machinery and Equipment Users Committee, and it has been rated as an excellent periodical of the Ministry of Construction twice in succession in 1999 and 200 1 year. Memorabilia of Construction Mechanization clearly records the development of the magazine.

"Building Mechanization" mainly reports the mechanized construction technology, the design and research of construction machinery, the use and maintenance and the dynamic information of the industry, and is published at home and abroad. Since the establishment of 1980, it has grown with the development of China's construction industry, and played an active role in promoting the construction mechanization in China, promoting the technical progress and product quality improvement of the construction machinery industry, and playing an important role as a bridge and link between construction machinery manufacturers and users. At the same time, as a media, it also recorded the development and changes of mechanized construction and machine manufacturing industry in China.

Hou Jie, Ye Rutang, Gan Zhijian, Tan Qinglian, Zhou Ganzhi and Xu Ronglie, leaders of the Ministry of Construction, all wrote inscriptions for this magazine, affirming its development and putting forward ardent hopes.

From the establishment of the first editorial board of 198 1 Yantai to the convening of the sixth editorial board of1Yantai in 2000, * * * held the first editorial board of1. All previous editorial boards have made suggestions and contributed to the development of the magazine.

Since its inception 23 years ago, the magazine has been enriched in content and enhanced in reporting ability. By the end of June 2003, * * * had edited and published 165, and published 2988 articles, with an average of 18. 1 article.

Disseminate technical information and guide the development trend

"Building mechanization" is closely related to the rapid development of construction industry and the progress of construction machinery industry in China. At present, it has become one of the influential sci-tech periodicals in the construction industry and construction machinery industry.

Since its publication, Building Mechanization has highlighted the combination of building and machinery, vigorously promoted the development and technical progress of building mechanization, and opened up many columns such as mechanized construction, building machinery, use and maintenance, scientific management, principles and policies, voice of users, innovation and transformation, test and detection, and dynamic information. There are not only theoretical discussions, but also experience summaries of specific engineering practices, including mechanical design and manufacturing, maintenance and repair of engineering machinery pipelines, demonstration of special construction technologies and discussion of high and new technologies, as well as domestic experience and foreign information. With the continuous enrichment of magazine reports, the columns are constantly adjusted and increased, and the reporting forms are more novel, thus spreading the technical information of the industry and promoting the technical progress of the industry.

Two articles, Accelerating the Development of Building Mechanization (Phase I 1980) and Building Mechanization Serving the Transformation and Development of Construction Industry (Phase III 198 1), discussed the definition and implementation measures of building mechanization at the beginning of publication, and clarified the concept of building mechanization. In 198 1, this journal reported the research and practice of mechanized construction of residential buildings for the first time, and in 1986, it took the lead in discussing the complete set of mechanized construction technology. Practice has proved that these statements are timely and basically correct, and have played an important role in promoting mechanized construction. At the same time, Building Mechanization reported the concrete pumping construction of Baosteel Project (1982 Phase III), the mechanized construction of Shenzhen International Trade Building (1985 Phase III) and the importance of mechanized construction from international trade projects (1965438+). In addition, representative mechanized construction technologies are introduced, and new technologies such as slip form, formwork climbing and pumping concrete are reported in time, as well as new technologies such as mechanized construction of high-rise buildings, underground continuous wall and hydraulic integral lifting, such as New Construction Technology of Long-span Integral Prestressed Slab-Column Structure System (1983 Phase II) and Integral Lifting Project of Steel Roof Truss of Shanghai Grand Theatre (1983).

The magazine "Building Mechanization" also introduced a large number of domestic and foreign construction machinery design research, production technology, new products and other aspects to promote the technical progress of the construction machinery industry. Design of mixing bucket blades of concrete mixing truck (1984 No.2 and No.3), Design and Research of Working Device of Hydraulic Excavator Loader (1985 No.9 and 10), Combined Design and Manufacture of Tower Crane Products (19/kloc) Articles such as Research on Paying Attention to Product Development Strategy (1988No. 10), Status and Development of China Tower Crane (No.6, 2000) and Insight into China Loader Market (No.2, 2003) pointed out the development trend of domestic construction machinery industry and promoted the healthy development of the industry. Tower cranes at 19 Munich International Construction Machinery Expo (Phase I 1980), Overview of Italian Tower Cranes (1985 1), 2 1 Munich International Construction Equipment and Building Materials Machinery Expo (/kloc-0)

The practical experience and new technology of various maintenance work of construction machinery are reported through the maintenance column, and a series of lectures are held by experts. At the same time, it summarizes and introduces the management of mechanical equipment in various periods from the aspects of theory and practice, and publishes articles with unique management experience, which plays an important role in improving the equipment management level of Chinese construction enterprises.

"Building Mechanization" is also an external window of the organizer's Institute of Building Mechanization (branch). Over the years, it has timely reported the latest scientific research achievements and new products developed by the branch, and published research papers of scientific and technical personnel of the branch for many times, which has expanded the visibility and influence of the branch in society and industry. The fourth issue of 1986 and the fifth issue of 1996 were edited and published to celebrate the 30th and 40th anniversary of the establishment of the Institute of Building Mechanization respectively.

Give full play to the characteristics of periodicals and promote the progress of the industry

After the reform and opening up, China has implemented the basic national policy of taking economic construction as the center, which has created very favorable conditions for the development of construction mechanization and opened up new fields. Building Mechanization was born at this time, and she experienced and promoted the development of building mechanization in China. 1984 after the establishment of China construction mechanization association (199 1 renamed China construction machinery association), construction mechanization became the journal of the association. At that time, the magazine was promoting, discussing and exchanging the experience of mechanized construction in China, especially in the aspects of construction technology, construction machinery, construction organization and management and technical and economic analysis. Communicate information and be a good consultant for product development of construction machinery manufacturers; This paper reports and exchanges some engineering projects in China, especially the mechanized construction of some large and key engineering projects. Actively publicize the work of trade associations, and have also made remarkable achievements in transmitting information and publicity reports.

The development of building mechanization in China has experienced the process from manual operation, semi-mechanization, partial mechanization to full mechanization step by step. Today, the comprehensive level of China's construction mechanization has made a qualitative leap compared with more than 20 years ago. This achievement fully proves the historical significance of establishing construction mechanization and continuously reporting it for many years, and further illustrates the improvement of industry leaders and scientific and technological personnel's understanding of China's construction mechanization (see 1997 No.4).

According to the needs of the development of elevator industry in China, the column of "Elevator Technology" was set up from 1985, and 89 related papers were published in five years, which promoted the development of elevator industry and laid the foundation for the independent publication of China Elevator magazine from 1990.

1989 10 after the establishment of china association for quality construction machinery and equipment user Committee, in order to improve the quality of construction machinery products, better serve users and implement customer satisfaction projects, Building Mechanization magazine became the periodical of the user Committee on 1993. The contents of magazine reports have also been adjusted, adding quality management columns and strengthening the columns of users' voices and product manufacturers; Actively cooperate with activities such as "Year of Quality, Variety and Benefit" and "China Quality Miles" and the implementation of customer satisfaction project to carry out relevant publicity; 1990 ~ 2002 *** 15 times not only reported the meetings and activities of china association for quality's spirit and construction machinery users' committee in time, but also reported the user evaluation results of construction machinery product quality and service quality in that year, which played a recommendation and reference role for users to buy high-quality products, enhanced the confidence of enterprises rated as satisfactory products and received good results. Since 2002, we have further strengthened the focus of publicity and reporting on customer satisfaction enterprises. Color-page reports such as Customer Satisfaction, the Direction of Liugong (No.4, 2002), Pursuing Excellent Quality and Implementing Satisfied Service (No.5, 2002) and Keeping pace with the Times (No.2, 2003) show the practice of well-known enterprises such as Liugong and Changlin in implementing customer satisfaction projects. These measures fully reflect the characteristics of users' committee publications.

From the statistics of articles published in Table 1 Building Mechanization over the years, it can be seen that articles on mechanized construction and applied technology have always accounted for a large proportion, reaching more than 16%, articles on management and maintenance of equipment foundation users accounted for about 20.6%, and articles on quality management reflecting the quality of construction machinery products accounted for about 10%, which recommended high quality to users. In addition, product design research and summary discussion are also the key columns of this magazine, with the number of articles accounting for 23.6% and 6.4% respectively, which shows that construction machinery manufacturers attach importance to this magazine.

Keep pace with the times and keep innovating.

Open the first few issues of Building Mechanization magazine, and you may inevitably feel some "cultural relics". Then browse the first and second issues of magazines over the years in turn. In addition to lamenting the progress of the times and the development of the industry, it is not difficult to see the great efforts and painstaking efforts of the organizers and editors.

It is difficult for magazines nowadays to find the shadow of the past from the appearance of packaging and printing. When "Building Mechanization" first came out, it was printed with ordinary newsprint except for the cover and back cover which were offset printed in two colors. That's a brochure of 16K. 1985, the cover is printed in color on coated paper. Since then, the magazine has been constantly updated, the printing quality has been continuously improved, and the editing and publishing work has gradually moved towards standardization and standardization. Starting from the sixth issue 1992, the magazine has been completely revised and expanded since 1999. After entering the new century, the packaging and printing of magazines are more exquisite. In 2002, the cover of the magazine was designed with CIS image, the title of the magazine was more prominent and eye-catching, and more colorful articles and editorial reports were added (our column).

In order to expand the channels of academic communication, the magazine editing and publishing process pays full attention to the development of network informatization. 1983 "Building Mechanization" was listed as the national statistical source journal of scientific papers by the Institute of Science and Technology Information of the State Science and Technology Commission, and was listed as the national core journal of building science by the Peking University Journal Work Research Association in the same year; 1999 has been officially incorporated into the China academic journal retrieval and evaluation database (CD-ROM version), which is convenient for providing services to the society and industry through CNKI HowNet Management Service Center; In 2000, he formally joined China Information Digital Periodical Group. Therefore, according to the Data Standard for Retrieval and Evaluation of China Academic Journals (CD-ROM Edition), since the fourth issue of 2000, the names, labels, structures and formats of important retrieval data items and statistical evaluation data items in the library have been standardized, which has provided an important guarantee for the retrieval and evaluation of this journal in the national large-scale comprehensive database. In 2002, the website of Building Mechanization magazine was officially opened, which expanded the publicity and communication channels of the magazine.

Advertising business is the main economic source of Building Mechanization magazine. After 1984 institute started the reform of scientific research system, the editorial department implemented economic contract, and it was fully contracted to 1990, and the magazine's running expenses have been completely solved by itself. Since then, the number of advertisements has doubled and the turnover has been greatly improved. In 2002, the number of advertisements published increased from 63 in 1992 (color 34, black and white 29) to 372 in 2002 (color 266, black and white 106), and the advertising turnover also increased nearly tenfold, realizing the continuous improvement of economic and social benefits. 1996 was awarded the title of "Hebei Advertising Association"

Xiongguan road is as iron as iron, and now it is only one step away from the beginning. In the past 20 years, construction mechanization has progressed with the development of construction industry, which has made positive contributions to promoting the technical progress and industrial development of construction machinery and equipment industry and promoting the continuous improvement of construction mechanization level and product quality. However, it still can't meet the requirements of society and industry for magazines. We will continue to work hard and make concerted efforts with Qi Xin to make the magazine better and make greater contributions to society, industry, enterprises and users.