1. Product knowledge: Know your product, including its features, functions, uses and costs, as well as its differences and advantages from other similar products in the market.

2. Supply chain knowledge: Understand the basic knowledge of supply chain management, including supplier management, procurement management, logistics management and inventory management.

3. Sales and marketing knowledge: Understand the basic principles and methods of sales and marketing, including market research, product positioning, promotion strategies and sales skills.

4. Knowledge of international trade: Understand the basic knowledge of international trade, including international trade policies, import and export processes, tariffs and taxes.

5. Knowledge of cross-border e-commerce platform: Familiar with the operation and rules of cross-border e-commerce platform, including the interface, functions, rules, marketing and promotion of the platform.

6. Foreign language ability: Good English or other foreign language ability, so as to communicate effectively with foreign customers and suppliers.

7. Knowledge of e-commerce laws and regulations: Understand the laws and regulations related to e-commerce, including the knowledge of e-commerce law, intellectual property law and advertising law.

8. Logistics and supply chain management skills: Familiar with the basic skills of logistics and supply chain management, including order processing, inventory management, purchase orders and other skills.

9. Data analysis and business intelligence skills: Understand the basic skills of data analysis and business intelligence, including data analysis tools, business intelligence platforms, market research and other skills.

10. Teamwork ability: Excellent teamwork ability, able to maintain good communication and cooperation with team members and departments, and * * * achieve the company's business objectives.

Cross-border electronic commerce's business scope:

1. Scope of goods: The scope of goods of cross-border e-commerce includes but is not limited to consumer goods, industrial products, medical devices and agricultural products. These products can be sold through online platforms or independent stations, but we should pay attention to the laws, regulations and market characteristics of different countries and regions in order to choose products suitable for sale.

2. Geographical scope: The geographical scope of cross-border e-commerce can cover all countries and regions in the world. Different countries and regions have different consumer demands, market rules and laws and regulations, so it is necessary to conduct in-depth research and analysis on the target market in order to formulate corresponding sales strategies and business plans.

3. Sales model: The sales model of cross-border e-commerce can include B2B, B2C, C2C and other models. Different sales models have different characteristics and requirements, so it is necessary to choose the appropriate sales model according to the product and target market. For example, B2B model is mainly suitable for trade between enterprises, and needs to provide more complex services and supply chain solutions; B2C model is mainly for individual consumers, and needs to provide simple and fast shopping experience and high-quality customer service.

4. Service platform: cross-border electronic commerce needs to use the Internet and related information technology service platforms to complete transactions, logistics and distribution. These service platforms can include cross-border e-commerce platforms, independent stations and self-built stations. Different service platforms have different characteristics and requirements, which need to be selected and optimized according to product characteristics, sales strategy, market characteristics and other factors.