Dashang Group has created a series of successful well-known brands in its rapid development: MacKay, New Mart, Qian Sheng, NTS and so on.
Second, the main format
Department stores, shopping malls (New Mart, Qian Sheng Supermarket), supermarkets and specialty stores represented by electrical appliances and household appliances are the four major formats of Dashang Group. At the same time, Dashang Group continued to innovate and operate, and new businesses and formats such as Dashang Wine Shop, NTS New Town Shopping Center, Dashang Cinema and Dashangyou Life Supermarket began to develop and gradually grow.
Third, the shopping center of Dashang Group is mainly the new mart model.
New Mart is the Chinese translation of the English word "NEW-MART", which is a new store, new logo and new format of Dashang Group. It is the re-creation of the latest format, the latest technology, the latest means and the highest realm of retail industry. It has a strong SHOPPINGMALL color, covering an area of more than 654.38+10,000 square meters, with rich formats and complete functions, providing consumers with one-stop shopping and leisure services. Dashang Group has opened 365,438+0 new mart stores in Dalian, Shenyang, Daqing, Qiqihar and Mudanjiang. Dashang New Mart (Dalian Store), as the symbolic store of Dashang Group's modernization and internationalization, is the first large-scale SHOPPINGMALL with the most representative concept in China. New Mart (Shenyang Store) is a modern shopping center with the strongest brand, the most complete functions, the most advanced management and the most beautiful appearance in Shenyang. It is also a model store with the highest grade in the three northeastern provinces. New Mart (Daqing Store) was praised as "Pearl of Longjiang" by Sun Weiben, Secretary of Heilongjiang Provincial Party Committee.