Wanxin Media is a brand of Xinhua Media. Wanxin Media is controlled by Anhui Xinhua Media Co., Ltd., which was established on February 24, 2008 on the basis of the overall restructuring of Anhui Xinhua Publishing Group Co., Ltd. into a joint-stock company. It is the largest state-controlled cultural enterprise in Anhui Province with a registered capital of 800 million yuan and total assets of 3 billion yuan.