Jagermeister is a liqueur with an alcohol concentration of 35 degrees, which is made by soaking 56 herbs. Jagermeister was produced in Germany with a history of over 130 years. There is a deer on the wine label. Jagermeister drinks more pure and is less used to make cocktails. Jagermeister wine originated in Germany, and its label is a deer head with a holy cross, which is said to be the incarnation of the patron saint of hunters. The origin of jagermeister wine is unknown now, but in the most popular version, the inventor is an old hunter named Kurt Master.
He carefully selected 56 herbs from all over the world and mixed them together to make this liqueur, which was so complicated that his brain didn't bother to process information. Since then, it has been welcomed by local hunters and rangers. Because of the mixture of dozens of herbs, people who drink it for the first time will first feel that the wine has slipped into their abdomen, they will start to heat up in their bodies and emit strange herbal fragrance, and they will feel the feeling of rolling in the black forest of Bavaria.
Jagger Meister's Brand Culture
In 20 10, jagermeister created the best sales performance in history, and 700 ml products sold 84.6 million bottles worldwide. With this excellent performance, jagermeister ranked eighth in the 20 10 annual global 100 top spirits brand list published by the authoritative American liquor magazine International Influence. Meanwhile, jagermeister, a German spirit, became the best-selling liqueur brand in the world for the first time.
Headquartered in Germany, jagermeister has a history of 132 years and is the first brand of alcoholic beverages in Germany. It has an unforgettable special taste, because it is composed of 56 kinds of plants, flowers, condiments and fruits from different countries and regions, and it is composed of mysterious formulas that only a few people in the world know.
According to David Bei, director of jagermeister Asia Pacific, jagermeister is sold in more than 80 countries, of which overseas sales account for more than 75% of the total sales. Among them, Beijing, Shenzhen, Shanghai, Guangzhou and Chengdu are all important markets in China, with good sales.
It is understood that from 2011,jagermeister appointed Carlsberg Beer (Guangdong) Co., Ltd. as the exclusive agent of jagermeister in Chinese mainland. Jagermeister hopes to gain a better foothold in the China market and become a brand-new choice of alcoholic beverages through this brand-new cooperation, so that Jagermeister, which is popular all over the world, is gradually loved by consumers in China.
The above contents refer to Baidu Encyclopedia -jagermeister.