I. Introduction

Liu Xuezheng, female, associate professor of Langfang Normal University, graduated from the Education Department of Hebei Normal University with a master's degree in tourism management in beijing international studies university and a master's degree in public management in Wuhan University of Technology. Examiner of Hebei Province, national tour guide qualification examination, and certified teacher of tourism training in Hebei Province.

Restaurant service technician, national intermediate tour guide, restaurant waiter and room attendant senior assessor, social supervisor of tourist attractions in Hebei Province, assessor of star-rated hotels in Hebei Province. The main research fields are management psychology and service psychology.

Leisure tourism and regional tourism cooperation, tourism culture, exhibition planning and organization, emotional intelligence training, etc. He has undertaken and participated in provincial, municipal and academy scientific research projects 15, published professional papers 19 and 4 monographs, and won scientific research awards at all levels 10.

Second, the content

He has presided over or participated in the National Natural Science Foundation's key project "Benign Adjustment of Agricultural Structure and Industrialized Management" (70 13300 1), the Social Science Foundation's project "Research on Domestic Agricultural Support Level and Structure Optimization in China under the WTO Framework" (05BY071), and the National 863 Major Project "Research and Demonstration of Quality and Safety Traceability System of Fresh Agricultural Products".

Participating in EU- funded Asia (EU IT&; C) The project of "Strengthening Vegetable Supply Chain Management by Using Network Technology", the project of EU FP6 "Developing and Integrating New Technologies to Improve the Quality and Safety of Frozen Food and Supply Chain Safety" and many other international projects.