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Specific research methods of news psychology
1, interview and focus group interview

2. Observation method

3. Physical Analysis/Translator: Zhang Junde Liu Haigui Publishing House: Fudan University Press

Publication date: 065438+2008 10.

ISBN: 9787309019148 [ten digits: 73090 19 148]

Page number: 2 15 weight: 0. 193KG

Pricing: ¥ 1 1.00 Revision Notes

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The first chapter is the psychology of the interviewee.

The first section primitive psychological state

In the second quarter, the good state of being interviewed

Section 3 Don't disturb the interviewee.

The fourth quarter psychological induction method in the interview

Chapter II Journalist Psychology

Section 1 Interview Preparation and Activity Effect

Section 2 Creating Access Conditions and Activity Effects

Section 3 Skills of Speaking and Asking Questions

Section four: the effect and hosting skills of the investigation meeting

Section 5 Observation Effect and Skills

Section 6 Skills of Interview Recording

Section 7 Theme Selection and Deepening

Chapter III Writing Psychology

Section 1 Seeking Truth-Winning Reputation

Innovation in the second quarter-a sneak peek

... [Show All]

Excerpts from the article:

Section 6 Seeking Depth-Quenching thirst and solving doubts

In order to make readers have a clear, profound and complete understanding of the things reflected in the news, and feel "thirst-quenching" after reading the news, then reporters have to conform to the readers' understanding process of things, show good thinking quality, and make the news have a certain depth.

To make the news profound, in addition to the obligations undertaken by the interview, three points should be emphasized in writing:

First, choose a suitable background.

The so-called news background refers to the historical conditions and realistic environment in which news facts occur, as well as the connection with the surrounding things. The press has a tendency to despise background materials, which should be overcome. It should be said that few reports are comprehensive and profound without the help of background materials. Newspaper news should compete with radio and TV news in particular.

ISBN:750 1 15374

Author: Yu Dawen

Publishing House: Xinhua Publishing House

Pricing: 23 pounds

Page count: 402

Release date: 200 1- 12- 1

Version: 1

Format: 32

Packaging: Paperback is helpful to the innovation and expansion of journalism.

-Preface to "Advanced Textbook of New Journalism" Child Soldiers

Li Yuantou prefaces Advanced Textbook of New Journalism.

The first part of the original text

The first chapter is the basic principle of news psychology.

Section 1: Marxist theory of reflection is the theoretical basis of news psychology.

First, it is the life of news to truly embody objectivity.

Second, the theory of reflection understands the world and accepts the test of practice.

Third, "dilute" propaganda and constantly improve the level of guidance.

The second part is the necessity of constructing China's journalism psychology.

First, China news calls for news psychology.

Second, the research status and turning point of news psychology

Section 3 Journalism Psychology and Related Subjects

First, the disciplinary nature and attribution of news psychology

Second, news psychology and its related branches

Third, news psychology and related schools of psychology

Fourth, journalism psychology and journalism, related disciplines and scientific methodology.

Verb (abbreviation of verb) communication psychology and news psychology

The fourth part promotes the research of news psychology from "explanatory level" to "unique level"

First of all, explore the "unique phenomenon" of news psychology as the research focus.

Second, the theoretical framework of news psychology

Thirdly, integrate theory with practice to explore the "unique phenomenon" of news psychology.

Chinese editorials and communicators' psychological articles

Chapter two news sensitivity is the most important psychological quality and professional ability of communicators.

Section 1 news sensitivity is a special way of thinking

First, news sensitivity comes from intuition.

Second, news sensitivity is the "contraction" of logical thinking.

Third, news sensitivity runs through the whole process of news dissemination.

The second part: the characteristics of news sensitivity and its difference from intuition.

First, clear purpose.

Second, a strong sense of novelty

Third, foresee in advance.

Fourth, a high degree of flexibility

Fifth, the difference between news sensitivity and intuition.

Section III Preparation Period for the Formation of News Sensitivity

First, news sensitivity and knowledge.

Second, news sensitivity and practice

Third, news sensitivity and thinking.

The fourth quarter news sensitivity brewing-epiphany

First, consciousness and subconsciousness

Second, two modes of news sensitivity formation.

Third, the integration of consciousness and subconscious.

The third chapter is the adjustment of the communicator's personality and psychological characteristics.

Section 1 Self-regulation of Communicator's Personality

First, the adjustment of transmitter type.

Second, the cultivation of independent personality.

Third, exercise the quality of reason and will.

Section 2 The Communicator's Control over His Ability

1. Differences and characteristics of communicators' ability types

Second, the type of communicator and the type of thinking ability.

Third, the types of communicators' thinking ability make up for their weaknesses.

The third section promotes the favorable and unfavorable factors of temperament

First, intuitive explicit temperament

Second, the congenital and stability of temperament.

Third, the self-regulation of positive and negative factors of temperament.

Fourth, know your own temperament and the temperament of news figures.

The fourth chapter disseminator's emotion and will

The first section promotes the realm of emotion

First, the connotation of emotional realm

Second, the understanding and communication of the emotional realm

Thirdly, emotional realm, cognition and news sensitivity.

The second quarter disseminator's emotional poles

First, the polarity of emotion.

Second, the communicator's mastery of the "degree" of emotional poles.

Third, promote the change from the reduction of negative forces to the increase of positive forces.

Fourth, communicators understand and promote the transformation of people's emotions.

Section 3 Characteristics of Will and Its Relationship with Emotion

I will, goals, ideals and beliefs

Second, will and understanding.

Third, will, cognition and emotion.

Fourth, freedom and non-freedom of will.

The fifth chapter is the cognitive and attentional psychology of communicators.

Section 1 Unintentional Attention of News Communicators

First, the communicator's curiosity and thirst for knowledge

Second, the direction and concentration of the communicator's unintentional attention.

Third, the communicator's unintentional attention and individual tendency.

Section 2 Understanding and Intentional Attention of Communicators

First, the communicator's purpose and intentional attention.

Second, intentional attention and news value.

Third, the discovery and extraction of intentional attention and news value.

In the third section, after the communicator knows and pays attention to the intention,

First, pay attention to the intention with reporters after success.

Second, two kinds of attention and two kinds of interest.

Third, cultivate indirect interest with intentional attention.

Fourth, cultivate direct interest with indirect interest.

Fifth, promote the mutual transformation of two kinds of attention and two kinds of interests.

Chapter VI The mode of thinking of news communicators

The first part is the novelty of communicators' thinking.

First, divergent thinking and novelty of news.

Second, lateral thinking and novelty of news.

Thirdly, reverse thinking and novelty of news.

The second section is the systematic thinking of communicators.

I. Holism and Multidimensional System Thinking

Second, the dynamics and relevance of systematic thinking.

Thirdly, the orderliness and predictability of systematic thinking

The flexibility of the communicator's thinking in the third quarter

First, flexible thinking and flexibility.

Second, structural substitution and flexibility.

Third, factor substitution and flexibility.

Part II: Audience psychology.

Chapter VII Adapting to the Needs of News Audience

The first section of the audience's material needs and related information needs

First, the sense of urgency of physiological material needs

Second, the importance of "indirect" material demand.

Third, the audience's material needs are spiraling upward.

Fourth, legitimate desires and abnormal greed.

Section 2: Audience's Knowledge Needs and Novelty of News

First, knowledge and curiosity are needed.

Second, the law of increasing proportion of knowledge demand

Three. Initiation, maintenance and orientation of knowledge demand

Section III Audience's Aesthetic Needs and News Aesthetics

First, the nature of beauty and its constraints

Second, external beauty and internal beauty

Third, the main contradiction between internal beauty and external beauty

Fourth, the class attribute and publicity of beauty.

Five, aesthetic demand and the creation of aesthetic value

The fourth quarter audience communication needs and news media

First, seeking communication is one of the three characteristics of human beings.

Second, people's sense of urgency in seeking communication and information.

Third, seek communication and "emotional closeness"

Fourth, seek communication and "close interests"

Chapter VIII Arousing the Appearances of Audience

Part I: Detailed description of news and audience representatives.

First, the choice of news language and vivid images.

Second, the use of verbs and the audience's image movement

Third, mobilize the audience's all-round appearance

Section II "Intermittent" Description and Audience's Motion Perception Representation

One is the "intermittent" description and the "similar phenomenon" of the audience's psychology.

Second, the motion perception of the image and the aesthetic feeling of the audience.

Thirdly, external motion perception representation and internal motion perception representation.

Section III "Explanatory News" and the Stereoscopic Impression of the Audience

I "Explanatory News" and Cognitive Psychology

Second, Gestalt Psychology and Graphics and Background

Third, correctly handle the relationship between the object and the background to form a stereoscopic image.

Fourthly, using the integrity of representation to form a three-dimensional representation.

Fifth, use the understanding of appearance to reveal deeper problems.

Chapter 9 induces the audience to re-create their imagination.

Section 1 "New" News and Audience Reconstruction Imagination

First, guide the audience to the characteristics of directional reflection of new things

Second, provide the audience with necessary materials and form a new image.

Third, induce the audience to recreate their imagination and mobilize their emotions.

The second section "non-event news" and audience reconstruction imagination

First, recreating imagination can highly summarize complex things.

Second, cross-use two kinds of generalized "non-event news"

Thirdly, causality and audience reconstruction imagination.

Fourth, follow the law of understanding the development of things and arrange the structure.

The third section is the connection between the communicator and the audience's imagination.

First of all, clearly divide the boundaries between reengineering and creative imagination.

Second, the quantity, quality and reconstruction imagination of the communicator's representation.

Third, the emotional exchange and reconstruction of imagination between the two sides.

Chapter 10 Promoting the Association of Audience

The first section links things with similar time and space to promote the audience's close association.

First, use space to be close to things and promote audience association. "

Second, use time to get close to things and promote audience association.

Third, use time and space to travel through things and promote audience association.

The second section promotes the similar association of the audience through comparison.

First, similar associations can make things more vivid and knowable.

Second, similar associations can promote the understanding of the audience.

Third, similar associations can make people feel more intimate.

Fourthly, the particularity of news using similar association.

The third section compares and promotes the contrast and association of the audience.

First of all, compare things with opposite characteristics to form a contrast.

Second, use association intensity and spatial interest.

Third, the principle of comparability between comparative association and comparative things.

The fourth section clarifies the causal affiliation and promotes the association of audience relations.

I. Major news events and their "causes" and "causes"

Second, "accumulate interest" and follow "cause" to guide "effect"

Third, causal interweaving and divergent thinking

Fourth, the causal relationship is clear and the "cause" is hidden.

5. Dialectically treat the relationship between the part and the whole.

The second chapter is the formation and elimination of XI audience's rebellious psychology.

The first section is the authenticity of news and the rebellious psychology of the audience

First, one of the reasons: fraud, fabrication out of thin air.

Second, the second reason: replace the surface with the point, so as to be comprehensive.

Third, the third reason: "reasonable imagination", add branches and leaves.

Fourthly, the organizational transformation of audience's rebellious psychology.

The credibility of news and the audience's rebellious psychology in the second quarter

First, the authority of the media and the credibility of news.

Second, the objectivity of news expression and the credibility of news.

Thirdly, the emotional gap and the credibility of news.

Section 3 News Editing and Preventing Audience's Rebellion

First, "downplay" propaganda, reason and let facts speak for themselves.

Second, the narrative is sentimental, so that tangible things can stimulate the audience's intangible feelings.

Third, turn the curiosity of the audience into curiosity.

Fourth, "gatekeeper" and audience feedback.

Main terms in this book (Chinese-English comparison)

Main bibliography

Book information 3

Introduction to news psychology

Press: Communication University of China Press

Pricing: 26.00.

ISBN 978-7-8 1085-980-6

Version: July 2007, the fourth edition, 20165438+July 0, the fifth printing.

Release date:1June, 993

Page count: 448 pages

Book introduction:

This book wants to explore the establishment of news psychology system, trying to grasp the overall framework of this subject from a macro and theoretical perspective, but deliberately ignoring the details, so it is named "Introduction to News Psychology". This book attempts to combine the relevant theories and knowledge of general psychology, social psychology, cognitive psychology and management psychology with journalism, covering as much as possible the laws and characteristics of the common psychological activities of journalists, readers, listeners and viewers in newspapers, radio and television, and paying attention to absorbing some research results at home and abroad, so as to combine science, theory and practicality.

Author: Liu

About the author: Liu is a professor and doctoral supervisor at the School of Television and Journalism and Communication, China Communication University. Mainly teaching news psychology, communication psychology, psychological foundation and other courses. His major works are An Introduction to Journalism Psychology, Popular communication psychology and Liu Wenxuan. Editor-in-Chief of Essays on Journalism Psychology and Communication. Media and psychology, news psychology and principles of news psychology.