Today, I'd like to share with you a frequently heard saying: the ass decides the head.

A person's position often determines the angle and scope of his thinking, which is the meaning of the network term "ass decides head" In fact, each of us has different positions and roles, which leads to different views on the same thing, different decisions and different final behaviors.

This is natural, because we will all proceed from our own point of view and our own interests.

The easiest example to understand is that the chairman and CEO of the company will consider the company's positioning and strategy; The financial director will consider the overall financial situation of the company, the creative director will care about the situation of the design department, and the sales director will care about the overall performance. As a grass-roots employee, try to manage an acre of land. As a recruiter, take a look at this issue of job advertisements, resumes received, interview arrangements, double-sided screening and so on. As an invoice reimbursement, I am concerned about whether the invoices I provide are compliant, whether the reimbursement amount exceeds the limit, and whether the filling is standardized. As a salesperson, I care about whether my performance this month, this quarter and the whole year is up to standard.

This is an efficient embodiment of the division of labor in industrialized society. Everyone can ensure the effective operation of enterprises, institutions, schools, administrative departments and the whole society by completing their own work.

For us personally, where you put yourself will affect your thoughts, enthusiasm and behavior.

I am an insurance broker. The positioning and orientation of insurance brokers is to analyze the risk protection gap between themselves and their families from the perspective of the insured, sort out their needs for savings and financial management, and then formulate appropriate protection and savings plans according to their specific family conditions, and then choose products that can match and meet the requirements according to everyone's physical condition.

Therefore, the position of the insurance broker is also the position of the insured, and the ass is sitting with the insured, which can also be seen from the definition of the insurance broker in the insurance law.

There are many insurance companies and products signed by insurance brokerage companies, so the product is not the key issue, but the demand of the insured. This line starts with investing in the insured and ends with matching products, which can be a combination of different products of several insurance companies.

Just like doctors see a doctor, they will choose different drugs to use in combination. The medicine is not the key, but the diagnosis. Just like a lawyer's lawsuit, the key to choosing the right legal citation is to sort it out clearly. Insurance brokers are such consultants.

If he is an agent of an insurance company, he will inevitably fall into the misunderstanding of selling products, because his "ass" is on the insurance company's side. He is considering selling the company's products and facing 1000 different families. When there is only one product, can he really guarantee that it is suitable? This is also a very test of the agent's self-positioning.

Recently, I had a particularly profound understanding of this "position and angle" issue, because I worked as a day shift, and I put myself in the position of "WeChat official account day shift".

My official WeChat account was started last year. Before last year, I was just an unknown migrant worker and a nanny. I haven't considered "personal orientation", so I won't run the official WeChat account.

When I started to be an insurance broker, run my own business and become the chairman of the board, I needed to consider "the propaganda and positioning of personal companies", so the official WeChat account came into being.

This year, I joined the 007 writing growth community again, just like a fish swimming from a fish tank into the river. The world here is bigger, and each fish can write 1 article in 7 days. So when my "ass" is sitting in the position of 007er, I will naturally try to finish "writing 1 article in 7 days". Even if I have difficulties, I will try my best to arrange the time more reasonably, input more content and prepare for my output.

After practicing for a while, I began to challenge the day shift again, trying to swim from the river to the river and finally to the sea.

1 day 1 article, written in the newspaper earlier. Later, he was encouraged by his comrades in Rigang and moved to the official account of WeChat. After putting my "ass" in this position, I found that human potential is really infinite. There is always a way to do the unthinkable, and your head will turn. I have no time to worry about fear. I've been thinking about how to finish it. The real ass determines my head.

You see, is it that the position determines the idea and the idea determines the action?