Click on "contacts" in the function navigation bar on the left side of LinkedIn assistant's background, enter the keywords of customers the company faces, select countries and regions to conduct targeted search, and you can search for target customers with mileage in batches, and then send messages to add friends in batches, that is, send open letters in batches. Actively search the keywords of the company's product industry scope and the keywords of the company's product application industry scope, find those foreign customers who can be added, and actively add invitations. It doesn't have to be too accurate, but we must do a good job of positioning, as long as it meets the customers related to positioning, so that our network can cover snowballing. Just registered LinkedIn, if you want to send invitations to add, don't exceed 30 to 50 per day, depending on your own invitation.
Managing our LinkedIn friends by category and group is just like managing our own customer data, which ones have been answered once, which ones have been answered twice, which ones have been quoted, which ones have inquired about certain products, which ones have been sold and which ones have not been answered. Only by doing a good job in classified management can we ensure orderly development and follow up with customers, and we can get communication opportunities, sales opportunities and trading opportunities.
In addition, you can also send product promotion information and holiday greetings to classified friends from time to time.
Newly registered LinkedIn account, after the information is perfect, you need to insist on publishing updated dynamic and high-quality articles every day. Don't be all about the marketing of your company and products in the dynamic, but also need some photos, such as photos of yourself traveling or studying with emotion/taking part in a certain sport or activity with emotion/showing your positive attitude with emotion, etc.
Articles can be related to the following:
1, article structure: pictures (cover and illustrations); Title (key words of core product industry must be included); Text (analysis of customers' concerns and interests; Attach the company website, contact person, contact information, etc. At the end)
2.① Company profile ② Main products ③ Product production process ④ Product quality inspection process ⑥ Customer case witness ⑥ Self-marketing introduction ⑧ Professional opinions and prospects for product industry ⑧ Self-growth perception and goals, etc. Note: Each article should be accompanied by corresponding pictures.
When the article is published, we should also pay attention to the aesthetics and multi-dimensions of editing and typesetting, and fully convey the value and professionalism of the company's products. From the customer's point of view, consider the topics that customers care about and are interested in, and you can also use the dynamics of open interactive questions to attract comments and messages. The more customers you attract to interact with your posts, it is equivalent to borrowing each other's LinkedIn circle for fission communication.
LinkedIn company page is the platform and image for enterprises to display externally. You can regularly publish company news and company dynamics, connect employees and customers, attract the attention of relevant customers and peers, expand the influence and popularity of enterprises, and help others understand your business scope, brand, main products, service level and recruitment.
1. To create a LinkedIn homepage, you need to prepare: company logo, banner (which can be changed regularly), and display map; Company profile, product area name and product area description on the display page are 75-200 words; There are already many contacts in the account (more than 20 are recommended), all of whom are current employees of the company. The position is listed in the work experience section.
2. Send invitations to customers in groups, and at the same time check who are in the customer base's network.
3. Join and create a professional group to mine qualified users from the group.
4. Always answer questions related to your industry in the LinkedIn Q&A area. Your answer represents your professional level. Once seen and recognized, are you afraid not to make an inquiry?
5. The quality of answering questions in the 5.LinkedIn Q&A area is brilliant. If you choose the best answer, you will have a chance to be labeled as an expert!
6.LinkedIn video release