Charlie's clothes were designed by Tang Yi. Tang Yi, born in Xi 'an, is one of the top ten fashion makeup artists in China. He has provided modeling design for many internationally renowned brands and many movie stars, and is one of the top makeup stylists in China.

Tang Yi's personal brand.

In the early days of the brand, Tang Yi, who started her first business, also encountered many difficulties. Although he is familiar with make-up products, it is not so easy to develop better products. At the beginning of research and development, he thought that as long as he talked with laboratories, factories and relevant personnel, he could make the expected products. The actual operation is not so simple.

For example, a lipstick, color saturation and moisture are two major demands of consumers, but even a big brand can hardly meet the technical requirements. At this time, it is necessary to communicate with the technicians in the laboratory, which makes Tang Yi, the first boss, find that it is equally important not only to understand the professional field, but also to manage and communicate.

From the birth of the brand to the present, Tang Yi has always insisted on the details and quality of products. In order to find a lipstick color more suitable for Asian skin color, he experimented with his staff and friends around him, and also considered the durability and moisture, and finally developed a lipstick product that set off yellow skin color.