The core difference between Weibo and WeChat lies in the focus of media and socialization-Weibo is essentially a media tool with social functions; The essence of WeChat is a social tool, and it also has some media functions.

1. As a media tool, Weibo's relationship is mainly based on interests. The quality of the relationship is weak, mostly one-way communication. It pays attention to the speed of communication and the openness of content. The speed and breadth of information dissemination in Weibo can be very fast.

2. Wechat is a social tool. Relationship resumes are at least social, with strong relationship quality and mostly two-way. It focuses on the exchange and interaction of private content, and the speed of information dissemination is not fast, but the information digestion rate of the audience is high.

3. Strong relationship and weak relationship

The strong relationship in Weibo is mostly maintained by content, events and interests.

The strong relationship in WeChat is mostly maintained by precipitation, interaction and communication.

The weak relationship in Weibo is one-way.

The weak relationship in WeChat is two-way.