At the same time, the headquarters of Longhu Group was renamed as the Group Empowerment Platform, and functional departments such as Strategic Research Department, Supply Chain Management Department, Public Affairs Department, Brand Department, Digital Technology Department, Human Resources and Administration Department, Finance Department and Legal Affairs Department were established.
Previously, Longhu had six major waterway businesses: C 1 real estate development, C2 commercial operation, C3 long-term rental apartment, C4 smart service, C5 house rental and sale, and C6 house decoration business. The marketing, investment, operation, engineering, R&D and other functions of real estate development channels are directly managed by Longhu Group Headquarters. After this adjustment, these departments are under the unified management of the newly established real estate waterway.
In the eyes of the industry, the organizational adjustment of Longhu Group has conveyed two main signals. First, the headquarters is light and agile; Second, the headquarters of the company group turned to real estate.
According to the news from the inside of Longhu Group, the reformed headquarters function will appear as an empowerment platform, which is positioned as an expert ability to support collaboration rather than management and control, so it was renamed as "Group Empowerment Platform". On the other hand, it is also asking for bonuses from management, flattening the organizational structure, opposing stepped and single-function reporting, and encouraging one-time sexual intercourse.