Estee Lauder is an American manufacturer and marketer of skin care and hair care, cosmetics and perfume products. Founded by Estee Lauder on 1946 and headquartered in Manhattan, new york, USA. Estee Lauder's products are sold in about 150 countries and regions, and its brands include Estee Lauder, Clinique, Yuemu Source, Charm, Mystery of Sea Blue, Zuma Dragon and so on.
Through years of efforts, Estee Lauder Group has established a unique and balanced brand family. This balance is reflected in the positioning of all brands owned, in the different consumer groups attracted by brands, and in the balance of brand categories and geographical advantages.
Brand culture
Estee Lauder insists on the original intention of bringing beauty to every woman, devotes herself to the breakthrough and innovation of scientific research, and keeps good communication with customers. These excellent traditions have continued to this day and become a valuable foundation for future development. Giving the brand brand new charm and connotation symbolizes the contemporary spirit of Estee Lauder, and at the same time conveys the elegance and connotation that the brand has long admired, and jointly tells the return of female beauty.
Estee Lauder's products are exquisite and elegant in style, and the theme products include skin care products, cosmetics and fragrance products. These cosmetics, skin care products and fragrance products are all suitable for orientals. Estee Lauder products are sold in Estee Lauder counters in major cities in Chinese mainland, including Beijing, Shanghai, Shenzhen, Guangzhou, Harbin, Changchun and Nanjing.
The above contents refer to Baidu Encyclopedia-Estee Lauder.