Several venues 1. West coast new area meeting place
Time: July 26th (Friday)-August 18 (Sunday), totally 24 days.
Venue: held in Golden Beach Beer City.
Highlights: build a Pan-Bar block, lay out 9 beer tents, set up an international beer supermarket, and gather more than 400 famous beer brands at home and abroad/KLOC-0. It is planned to hold the opening ceremony, and the leaders of the municipal government and people from all walks of life will jointly open the first barrel of beer. During the Oktoberfest, a series of entertainment activities were held, such as float parade, greenhouse experience, network celebrity punching, and cultural performances.
2. Laoshan Stadium
Time: July 26th (Friday) to August 25th (Sunday), lasting 3 1 day.
Venue: Century Square Beer City and related places in Laoshan District.
Aspect: On the site of nearly 70,000 square meters, a contiguous beer garden with business and leisure atmosphere will be built, and eight new courtyard-style beer consumption and fashion performance spaces will be set up. It will organize Kaesong customs, hold fashionable drinks, cultural performances, colorful amusement, trade fairs, exhibitions and other activities.
3. Chengyang Stadium
Time: July 20th (Saturday) to August18th (Sunday), totally 29 days.
Venue: Huahai Wetland, Maoyanggou, Xia Ya Community, Jihongtan Street, Chengyang District.
Aspect: take beer culture as the main line, and integrate motor train culture, food culture and local culture. Based on the ecological landscape characteristics of Huahai water system, it integrates fireworks, lighting, art parade, rock music, duet, online celebrity music festival, DJ electronic music and other performance elements to customize a beautiful, fun and passionate summer tourism carnival for the general public and tourists.
4. Jimo venue
Time: July 12 (Friday) to August 25th (Sunday), totally 45 days.
Venue: Held in Jimo Ancient City.
Aspect: "Yue Jimo? The theme of "Night Ancient City" is to create a Oktoberfest that integrates the style of the ancient city. Set up two beer drinking areas, hold the opening ceremony, ancient city light show, fire bull array, folk song season, Taobao night market and other activities to light up the fashionable life at night.
5. Pingdu venue
Time: July 12 (Friday) to July 28th (Sunday), lasting 16 days.
Venue: held in Pingdu Music World.
Highlights: The opening ceremony was held, and special guests from international fashion dance companies and the Avenue of Stars were invited. The venue is divided into scene area, cultural exhibition area, promotion area, food area, drinking carnival area and stage area. Set up a beer shed, introduce famous snacks from all over the country, such as Sister Wang barbecue and vat barbecue, and support a variety of cultural performances, so that every tourist feels hearty and happy.
6. Theme activities in other districts and cities
South, North, Laixi and other districts and cities will carry out the opening ceremony of Dengzhou Road Beer Street, midsummer carnival, Oktoberfest parade, grape picking and other activities in combination with Oktoberfest, enrich the festival content, extend the span of Oktoberfest, and let citizens and tourists participate in and feel the Oktoberfest culture from multiple angles and in all directions.
What are the new changes and characteristics around the overall service of the center?
In the process of making the Oktoberfest plan, each venue has added cultural connotation and embodied fashion elements; Combine "double strokes and double citations" to attract projects to land.
The west coast venue highlights the international characteristics, establishes a world-renowned Oktoberfest Federation, holds an international beer product exhibition fair, and builds a world beer culture Expo area;
Laoshan venue highlighted the theme of patriotism, planned "Toast to the Motherland" and arranged the My People,My Country flash mob.
Pingdu venue held the first 5G New Era Entrepreneurship Competition, the launching ceremony of the first online celebrity e-commerce base, the production and marketing meeting of the city's intangible products and national geographical indications protection products, and other activities to promote the beer culture display, the application of 5G new technologies and the development of online celebrity e-commerce industry. Other venues are also singing opera around the development of urban night economy and festival economy and trade.
Pay attention to people's livelihood and benefit the people.
Conscientiously implement the "people's yearning for a better life is our goal", practice the development concept of "celebrating with the country and sharing with the whole people", and benefit the people to the maximum extent. The West Coast, Laoshan, Jimo and Pingdu venues are free to enter, and the West Coast venues will continue to use the cross-sea bridge for free traffic during the Oktoberfest. Chengyang venue will issue 300,000 tickets free of charge. At the same time, strengthen the price control of Oktoberfest, require all businesses to clearly mark the price, highlight the affordable price, take measures such as price limit and setting up beer parity supermarkets, and strive to make citizens and tourists affordable, eat well and have fun.
Integrating science and technology, showing fashion
This year's Oktoberfest, on the basis of maintaining the traditional projects such as drinking contest, American food tasting, float parade, carnival drama, water dance show and light show in previous years, uses a new generation of information technology and high-tech means, aims at emerging entertainment methods, integrates more scientific and technological elements into live cultural performances, highlights the characteristics of the times and fashion charm, and provides citizens and tourists with a brand-new experience of participating in festivals.
The West Coast venue will implement "5G+ Oktoberfest", "Artificial Intelligence+Oktoberfest" and "Hi-tech+Oktoberfest", and set up 5G experience zones, AR and VR experience zones;
The Laoshan Sub-venue organized fashion entertainment activities such as "Tik Tok" and "Flash", and held the Tik Tok Network Celebrity Competition;
Chengyang venue creatively integrates neon fluorescent night scenes into the Oktoberfest venue, and entering the Oktoberfest venue is like entering a huge outdoor night scene; Pingdu venue took advantage of the popularity of Oktoberfest and the advantages of Zhongle World's 5G industrial base to hold the first 5G New Era Entrepreneurship Competition.
Expand the field and help the poor.
Conscientiously implement the spirit of Secretary Wang Qingxian's instructions, give full play to the role of Qingdao International Beer Festival platform, and help our city to do a good job in counterpart poverty alleviation by docking Guizhou Anshun Beer Festival and Gansu Longnan Beer Festival. Assist Longnan to establish Longnan 20 19 Qingdao Beer Festival, which was successfully held from June 29th to July 6th, and achieved good results. Give full play to the mature experience and rich market resources of Qingdao International Beer Festival to help Anshun improve the level of local beer festivals. 20 19 The 5th Huangguoshu International Beer Festival will be held in Huangguoshu International Beer Festival Square from July 26th to August 3rd. Warmly welcome Qingdao citizens and all walks of life to participate. During the Oktoberfest, that is, from July 26th to August 3rd1,citizens of Qingdao Laoshan Scenic Area, Langyatai Scenic Area, Anshun Huangguoshu Scenic Area and Longgong Scenic Area can enjoy the preferential policy of mutual exemption of scenic spot tickets with their ID cards. In addition, we also organized the exhibition of Anshun and Longnan specialties in the West Coast venue, so that everyone can buy local specialties while attending the Oktoberfest and make money for the people of the two cities.