In this "Haiyan TV Series Year" predicted by the media, which new stars will rise when Ran Ran plays Haiyan TV Series? What are the new cultural ideas of Haiyan? A few days ago, our reporter had an exclusive conversation with Haiyan.
Movies, TV plays and music circles have begun an era of shoddy and reasonable quality products.
Liberation Weekend: At the beginning of last year, it was predicted that 2006 would be the "Haiyan Year" of TV series, but in fact, except for Blog (adapted from Haiyan's novel Prison) broadcast in some areas, the Haiyan drama in "Haiyan Year" appeared very silent on the screen.
Haiyan: It was originally planned to broadcast three dramas, namely Blog, Blog and Sunshine Blossom. The first two plays have never been broadcast, while Sunshine Like Flowers has only been broadcast in some areas, but not in Beijing and Satellite TV. So two and a half of the three films were not broadcast. "Five-Star Hotel" is still in the later stage, and the production cycle has spanned three years.
Liberation Weekend: Now there are many TV dramas that were made in half a year or three months. With the prevalence of "fast food culture", it is very rare that the production cycle of a TV series spans three years. Why does it take so long to polish?
Haiyan: From the time of shooting, the guiding ideology is intensive cultivation. If the light is bad, we won't shoot. If the weather is bad, just wait. So all my movies are slow. Now, the circle of movies, TV series and music has begun an era: shoddy and reasonable, and meticulous carving is harmful. On the contrary, shoddy products will succeed, and serious products will have bad market reactions. What is hot is spoofing, and the people who are spoofed are not applauded. Many exquisite, serious, and even a few years of grinding a sword TV series, the market response is flat, while that kind of team is casually built and shoddy, but it is quite lively.
Liberation weekend: the prevalence of cultural "fast food" and "fast food" makes people gradually ignore the significance of culture.
Haiyan: Ignoring the meaning of culture, being funny, spoofing and subverting. This is the most popular thing now, as long as you show people something they have never seen before. Content is not important, but form is very important; The process is not important, but the hype is very important. Now many viewers don't care much about the content. In the era of culture serving production, we should pay attention to writing to convey the message, advocate social rules in our works, introduce heroes, discuss human emotions and discuss the relationship between people and society. That era was a big industrial era, paying attention to the relationship between individuals and collectives and the purification and sublimation of values.
Liberation weekend: now, we are concerned about personality, individual and individual.
Haiyan: Now is the era of diversification, globalization and informationization, and culture mostly serves consumption. A culture serving consumption pays attention to sensory stimulation. Sensory stimulation is to be new, not good. In this cultural form, most people are too lazy to look for cultural significance. It doesn't matter whether the works are profound or not, whether they are accurate or not. As long as you can stimulate the audience, make them laugh, or scare them, or make them unheard of and unseen, the audience will be your parents. This is an era of excessive entertainment. In this era, things that are serious, earnest, pursuing meaning and exploring emotions are often left out in the cold.
Now is an era without standards. If popular culture wants to develop healthily and is conducive to the establishment of national cultural status, cultural identity and cultural identity, it is necessary to re-establish standards.
Liberation weekend: even in this cultural ecology, your works have not been ignored for so many years, and they are almost red. So, where is the vitality of Haiyan's drama?
Haiyan: I caught up with the social and cultural transition period. During this period, the audience is still paying attention to social significance, the rise and fall of home and country, the essence of life, emotional value and expectations for beautiful things. Most of my works still praise beauty, but most of China's literary circles have been exposing ugliness in recent years, and the team that praises beauty is not very strong. Literature is the foundation of film and television. Since 20 years ago, many writers in China have been keen on exploring literary forms, but they are disdainful of writing novels in the traditional way of telling stories and creating characters. Just like some painters nowadays, they don't paint much seriously. In order to avoid homogenization competition, people always draw strange things that people can't understand. Under this trend, my story is mainly written in the traditional way, with people's fate and feelings as the main content. In fact, when many people expose ugliness, beautiful things will give people a strong appeal. In addition, my novel is longer and more suitable for adaptation of TV series.
Liberation weekend: the support of plot and emotion makes your novel more suitable for transplantation.
Haiyan: There are plots to connect, many details to be rich, and the structure is relatively traditional, so my works have room for transplantation. Moreover, in the past few years, China's literature was too unprofessional, too personal, describing the life of self and small circles, expressing individual feelings and full of psychological descriptions. Such works may resonate among small circles or enthusiasts, but reading is a certain obstacle for the public.
Liberation weekend: In addition to paying attention to human nature and emotion, your works always pay attention to and reflect the mainstream consciousness, which is one reason why Haiyan's works have been popular for ten years in a row, right?
Hai Yan: The themes of my works all reflect the mainstream consciousness, calling for truth, goodness and beauty, and praising the true feelings. Nowadays, many cultural works emphasize the supremacy of western consciousness and individuality, and China's traditional values have been pushed to a very marginal corner. But ten years ago, mainstream consciousness was the resonance that most people sought in literary works.
Liberation weekend: At that time, if there was a funny, different and individual person on the screen, everyone could not accept it.
Haiyan: At that time, if someone was as funny as he is now, he couldn't get out at all. In those days, if a person said I wanted to be famous, I would hype myself, and this person would certainly not be understood. Now that this kind of person can become popular, everyone really pays attention to him. Some time ago, there was a "hot girl of Chinese studies" on the Internet. She said, I want to seduce Confucius most. In the past, this was disrespectful. "Anyone can spit on it." Now, such a person becomes a celebrity in public, and people think that she is so individual and cynical. Therefore, now is an era with no standards or too many standards. Although the masses can be the masters of culture, a new standard must be established for the healthy development of mass culture, the development of mainstream consciousness in China and the establishment of national cultural status, cultural identity and cultural identity. In short, we should establish core cultural values.
Liberation weekend: What role did Haiyan's works play in this cultural ecology? What kind of feelings are conveyed?
Haiyan: My work must be sailing against the current, perhaps it is a rock in the sea, and the waves it arouses are dazzling; It may also be that "Qian Fan has crossed the side of sinking boat" and "Ercao's name is ruined, and rivers are never abandoned".
The ancients said, "A gentleman loves money and takes it wisely.". I should at least make it interesting. There are too many competitions and drafts now, and the cultural space occupied is obviously out of proportion to the cultural significance conveyed.
Liberation weekend: in addition to Haiyan brand, there is another one.
A new term is called "Haiyan clan". What does your family mean? How is it formed?
Haiyan: The so-called "Haiyan clan" is a new term that came out in the last year or two. It was first called by the media. It used to be called "Yan Nanlang" and "Yan Girl", but later there were too many "boys" and "girls" and it became a family. China people's concept of "home" is both general and broad. I think "Haiyan clan" refers to those actors who started their own development by Haiyan drama or became famous through Haiyan drama.
Liberation weekend: your three TV series will be "collectively unveiled" this year. What new faces will enter the audience's sight in Haiyan Family?
Hai Yan: For example, Johnny, Cao and Niu starring in Sunny Flowers, Five-Star Hotel, Blog Jianghu, and so on. These young actors are now called "New Haiyan Family".
Liberation Weekend: Whether the New Haiyan Family can produce new stars needs to be tested by the audience and the market. You've seen their performances. What do you think are the common characteristics and differences between them and the famous members of Haiyan family?
Hai Yan: In terms of talent and personal charm, compared with the current situation of those actors who have become famous, new members still need to work hard. Some of these young people have never studied acting or participated in it. They are relatively young and lack personal experience and life experience. Whether they can succeed in becoming famous through this play is difficult to predict and evaluate. Because this is, after all, an era in which culture serves consumption, and the public's attention is very scattered. It is not easy for them to catch people's attention when they shoot some orthodox TV dramas like me. As far as TV series itself is concerned, the degree of attention is much weaker than before, and it is no longer the exclusive form of mass cultural consumption. But I believe these young people will make a good start with the help of Haiyan drama. I have seen their performances and think they have great potential. If they meet good opportunities in their future acting career, they will gradually become stars. Their performances in these three plays proved their talent.
Liberation weekend: Some people call you a "star manufacturing engineer" because every Haiyan drama is staged, it will win several stars. How did you choose the actors? At present, there are drafts everywhere. Have you ever considered choosing actors through the draft?
Haiyan: When I chose an actor, many TV stations and media approached me for cooperation and told me that I could make a lot of money through the draft. But I'm not interested. It's not that I hate money. The ancients said, "A gentleman loves money and takes it wisely." I should at least find it interesting. Throughout the current competitions and talent shows, there are indeed some desirable things to see, but if there are too many, the cultural space it occupies is obviously out of proportion to the cultural significance it conveys, and even some noble, serious, classic and sublime things are subverted and spoofed, so it is not so interesting.
Liberation weekend: In subversion and spoofing, people often feel confused. In this wave of entertainment, should we go upstream or go with the flow?
Haiyan: individuals are small compared with the times. Individuals are powerless to reverse the trend of the times, even if it is short-lived. Maybe it's only 10 years, 5 years, but for individuals, it can't be crossed and reversed. I don't object to cultural entertainment. Although I don't like it, I have no power or right to oppose it, and I have no intention of opposing the audience. I won't do it, mainly because I won't do it. Every cultural person has his own way to express his feelings. I haven't found the feeling of spoof and show, I don't know the way, and my taste is different.
After so many years, I still hope to infect readers with touching stories, and I hope readers will feel the same way.
Liberation weekend: It is actually a very risky thing to start a new person every time. Do you think your "family line" will widen or narrow?
Haiyan: The road to pushing new people is full of thorns and bumps, and it is probably not smooth. In the past, several directors in China promoted and trained new people, but now they don't use new people very much, but look for top stars in China all over Asia. It is generally believed that to win in the market, you must use big names, and whether you can act or not, as long as you can show your face, depends entirely on the box office influence of the stars. It is said that many domestic blockbusters are invested by foreign countries, and investors will evaluate them before investing. If your cast is strong, I will pay. It can be said that western capital is transforming the culture of China.
Liberation weekend: just like doing a project.
Hai Yan: Yes, the market has market rules. In the TV drama industry, it is unlikely to insist on using newcomers now. Of course, for young people, I "try my best" to give them the support of their dreams. I'm not talking about a talent show here. Talent show is to build a star through a long business operation cycle. I'm talking about shaping a star through one person and one drama, and I still barely maintain this form. I'm not sure whether these young people can be popular, but judging from the current situation, they can't be completely pessimistic. Like "Sunny as a Flower" has been broadcast in some areas, and the career of the leading actor Zhou Yiwei is also rising. After filming this drama, he has played the leading role in five or six major dramas. He is close to the value of a first-line actor among young actors of the same age.
Liberation weekend: this bold opening shows that the market has a high recognition of Haiyan brand.
Haiyan: "Yan Nanlang" Zhou Yiwei is now regarded as a "potential stock". Johnny and Huang Ming also play leading roles in several movies and TV series, and both have their own "fan" groups and clubs. They are gradually showing their stars.
Liberation weekend: Your novels and TV series have been successful, and now blockbusters are popular. Would you consider another form of electric shock-making a movie?
Hai Yan: I have been approached by directors including internationally renowned directors, but film and television is not my main business, so I have no time to think about it. And if you want to make a movie, you have to be active in this circle, but I don't like getting together. I don't want to participate in many activities, let alone people in that circle.
Liberation weekend: Nowadays, the film industry is full of big productions, and many blockbusters have set new box office records, but the response is not good. Some people think it's mainly because the story is not good. What do you think of being an unconventional storyteller?
Hai Yan: The basis of film and television is literature, characters and stories. This is the case all over the world. The attraction of Hollywood movies is mainly due to the good story. Now some domestic movies have caught up with the special effects of Hollywood movies, and the picture quality is not inferior to the international level. The negative evaluation of China's films by western film critics is not that the technology is crude or poor, but that the story is too thin and meaningless for others to understand. This is the result of our literature taking the so-called pure literature road and keen on formal exploration for more than ten or twenty years, and it is the result of ignoring the mainstream position of popular literature. The right to speak in literary circles has always placed minority literature in the mainstream and elite position, and marginalized popular literature. "What's good in the world and what's bad in the world" leads to a generation of writers who can't tell stories. As an amateur writer, I don't read reviews, but I'm not influenced by this. After so many years, I still hope to infect readers with touching stories, and I hope readers will feel the same way. In the literary world, I am a "fish escaping from the net". Education level: the fourth grade of primary school
Haiyan, formerly known as Lu Haiyan, 1954, is from Beijing. 1969 enlisted in the army, naval aviation ground handling, type 6 fighter electrician. He used to be a cadre of Beijing Public Security Bureau, director of management department of Beijing Xinhua Industrial Corporation, and a senior economist. He is currently the general manager and chairman of Kunlun Hotel, the vice president of Jinjiang Group Co., Ltd. and the chairman and general manager of Jinjiang Group North Company. He also served as Vice President of china tourism association, President of China Tourist Hotel Association, Vice President of China State-owned Assets Youth Presidents Association and Adjunct Professor of beijing international studies university. 65438-0988 Join the Chinese Writers Association. Among them, the novel Plainclothes Policeman won the first Golden Shield Novel Award and the first Excellent Detective Novel Award in China. The TV series "Plainclothes Policeman" won the Flying Award, Golden Eagle Award and Golden Shield Screenwriter Award; Never Close Your Eyes won the Golden Shield Literature Award and the 6th China Population and Culture Award.
Masterpieces: Plainclothes Policeman, Encounter, Never Close Your Eyes, What Can I Do to Save You, My Love, Jade Guanyin, Plain Life, Deep Prison, Collection of Haiyan Works (7 volumes), Collection of Novels, and Young Death, etc.
The latest work: Haiyan Prose and River of Blood.
character data
Resume: 15 years soldier (navy)
A 20-year-old policeman (policeman)
30-year-old professional manager (enterprise manager)
Main business: Director and Vice President of China Jinjiang Group Company.
Chairman and General Manager of Jinjiang North Management Co., Ltd.
Part-time job: Vice President china tourism association, President of China Tourist Hotel Association.
Hobbies: studying small animals, decorating and watching NBA.
Most self-abased: low education.
Proudest thing: In a newspaper, I took the photos of corporate swimming champions and put them on the same page as those of Jordan and Cristiano Ronaldo.
Hai Yan: A famous writer, one of the top ten cultural figures in China in 2003. Teenagers joined the army as electricians of Type 6 fighters, 1998 joined the Chinese Writers Association. The novel Plainclothes Policeman won the first Golden Shield Literature Award, Golden Eagle Award for TV series, Flying Award and Golden Shield Award. The novel Never Satisfied won the second China Population and Culture Award; The TV script "Jade Guanyin" won the "Best Screenplay" of China TV Golden Eagle Award; The TV script "What Can I Do to Save You and My Lover" won the "Best Screenplay" in the 13th Chun Yan Prize of Beijing TV Station; The novel Deep Prison won the Excellent Essay Award and the Golden Shield Literature Award to celebrate the 55th anniversary of the founding of New China. He has written many literary works, such as romantic love, your life is so sentimental, plain life, rivers of blood, the death of youth, the collection of Haiyan's works, seven deaths in my pen, and Fan.
He is also an outstanding entrepreneur and senior economist. He used to be a cadre of Beijing Public Security Bureau and Ministry of Public Security, general manager of Shanghai New Jinjiang Hotel, general manager of Kunlun Hotel and general manager of Asia Hotel. He is currently the director and senior vice president of Jinjiang International Group, the chairman and general manager of Jinjiang International Group North Company, and the chairman of Kunlun Hotel. He is also the vice president of china tourism association, the president of China Tourist Hotel Association, the deputy director of China Hotel Star Rating Committee, the vice president of China State-owned Assets Young Presidents Association, and the master tutor of beijing international studies university.
He is a first-class designer. Sunshine Lounge, Jinyuan Restaurant, Shanghai Restaurant, Japanese Restaurant, Fitness Club and Cigar Bar of Beijing Kunlun Hotel; He wrote the Old Wharf Restaurant, Jinjiang Restaurant and cherry orchard Cafe in Asia Hotel. They are gorgeous but not extravagant, heavy and not rigid. They interpret traditional civilization with the latest language and build humanistic care with spiritual creativity.
He said: "In our cultural ecology, there are both prosperity and problems. The commercialization of culture promotes the popularization and spread of culture, but at the same time it erodes the essence of culture. The vitality and influence of China's traditional culture need to change its face and activate its content. "
References:
/m/ Haiyan Haiyan's personal blog