German Auto Weekly reported that Kang Song Lin, the newly appointed CEO of Daimler, will reduce several Mercedes-Benz models in May this year to further save the group's expenses. Mercedes-Benz X series and many popular models may be cut off. "We are strengthening the performance plan of the whole group and re-examining our product portfolio," said Lin Kangsong. "At the same time, we have been continuously promoting the transformation of the company." It is reported that Daimler will announce the specific models that will be cancelled on the Capital Market Day held in autumn.
People familiar with the matter said that models with poor sales may be cancelled, such as Daimler X-class pickup truck, E-class all-terrain model, Cabrio model and Citan. Kang said that the sales volume of this model will be an important indicator to see whether it will "reduce the price". When asked whether the X-class pickup truck would be cancelled, Kang said that the company had made a decision.
According to informed sources, the fate of the X-class pickup truck being laid off has been decided. Since 20 17' s X-class listing, the sales volume of this model is not good, with only 5,200 vehicles sold in 20 18, which is unprofitable. The reduction of product line and the tightening of group expenses were put forward against the background of poor operating conditions in the second quarter. In the second quarter of this year, Daimler sold 822,000 vehicles worldwide, down 65,438+0% year-on-year. Operating income was 42.7 billion euros, up 5% year-on-year, and earnings before interest and tax were-65.438+56 billion euros, compared with 2.6 billion euros in the same period last year.
Daimler said in the financial report that due to the recall of Takada airbags, Mercedes-Benz's profit decreased by 770 million euros. And related lawsuits such as "emission gate" fraud caused Mercedes-Benz to lose 65.438+0.07 billion euros. In addition, Mercedes-Benz's global sales dropped by 654.38+0 million units, which eventually led to Mercedes-Benz's loss. This is the first quarterly loss of Mercedes-Benz since 20 10.
In addition, due to the weak global auto market, Daimler has issued four profit warnings in more than a year. The profit margin of Mercedes-Benz's auto division may drop to 3% this year. Daimler lowered its sales forecast for Mercedes-Benz.
Earlier, the German Federal Motor Vehicle Administration ordered Daimler to recall 60,000 Mercedes-Benz diesel vehicles in Germany. The above-mentioned vehicles tried to pass the diesel exhaust detection by cheating software, and the models involved were mainly diesel GLK220 models produced by Daimler Benz Company 20 12 to 20 15.
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