20 13, Zhang Nan founded the photo community App, and the company was acquired by ByteDance. In 20 16, Zhang Nan introduced Tik Tok, volcano and other products from 0 to 1. In 20 18, Zhang Nan was appointed as the CEO of Tik Tok and the head of the company's marketing brand, and Zhang Nan led the company's camera business.
Lead the team to develop popular new products, such as glossy and silhouette. In March 2020, he served as CEO of ByteDance (China), and comprehensively coordinated the products, operation, marketing and content cooperation of the company's China business, including today's headlines, Tik Tok, watermelon video, search and other businesses and products.
From June, 20438 to October, 2020 10, Fortune magazine published the list of "the most influential business women in the world" in 2020, and Zhang Nan ranked 45th. On February 8, 20021/kloc-0, she ranked 62nd in Forbes' list of the world's most influential women in 2020. [11] In March 2022, she was selected into the list of "2022 China Outstanding Business Women 100", ranking 18.
Tik Tok announced a brand-new creator support program.
Shi Qiong, head of Tik Tok's market, announced that in the coming year, Tik Tok will invest 654.38+0 billion yuan in traffic resources, and help creators earn 80 billion yuan in Tik Tok through three aspects: traffic support and upgrading, service means improvement and cash channel expansion.
According to the brand-new creator support plan, Tik Tok will directly distribute the traffic to the creator's account in the form of traffic coupons, making the traffic perception more transparent and the traffic usage more autonomous. "We will also broaden the creators' channels of realization and realize income diversification through maps, live broadcasts and e-commerce." Shi Qiong said.