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Responsibilities of Alibaba's Director of Operations
Responsibilities of Alibaba's Director of Operations

In life, people gradually realize the importance of job responsibilities, which can clarify what everyone's job responsibilities are, what kind of work they should undertake, what kind of responsibilities they should undertake, how to do better, what they should not do, and so on. I believe many friends are very upset about formulating job responsibilities. The following is the job responsibilities of Alibaba's operations director that I have compiled for you. Welcome to read the collection.

Responsibilities of Alibaba Operations Director 1 Qualifications:

Good business logic and professionalism, independent thinking, self-driving, innovative work, with a certain strategic height. 2. Have certain data analysis ability, understand user behavior, make correct decisions, and constantly optimize category structure and attributes. 3. Good at resource integration, excellent project management skills and good communication and coordination skills. 4. CET-4, excellent oral English, more than two years experience in operating foreign trade e-commerce platform, and successful cases are preferred.

Job responsibilities:

1, responsible for the planning and operation of Alibaba stores, as well as the positioning and layout of products;

2. Responsible for the search ranking and product optimization exposure of Alibaba's integrity platform; Proficient in Alibaba's operation process, operation promotion, product and keyword optimization;

3. Be responsible for the keyword strategy of communication, Ali tools, advertising resources in Ali station, Ali forum, etc.

4. Use various network channels to promote resources and carry out effective advertising and promotion;

5. Be familiar with Ali's promotion methods and be responsible for the network promotion of various activities; For example: online sales of baby, standard king, gold stalls and other charges for free promotion;

6. Monitor, collect, evaluate and analyze the store data, track and evaluate the promotion effect, and improve the marketing plan in time;

7. Familiar with the principles and strategies of search engine optimization, familiar with the search ranking technology of major search engines, and have had successful website optimization experience; Have website SEO experience and be familiar with the promotion and optimization of various search engines.

Alibaba Operations Director Job Responsibilities 2 Job Requirements:

1, college degree or above, it is required to attach the Ali Wangpu website previously managed to your resume;

2. More than one year experience in Alibaba operation is preferred;

3. Familiar with the operation of e-commerce platforms such as Alibaba Taobao;

Job responsibilities:

1. Formulate the overall operation scheme and network marketing scheme suitable for the company's Ali platform, study the operation data and user feedback, quickly adjust the network operation strategy, feed back the product optimization scheme, and lead the team to achieve the sales target;

2. Responsible for website SEO promotion, SEM promotion, planning, execution and tracking of various traffic promotion;

3. Responsible for monitoring Baidu, Google and keyword rankings, studying the practices of competitors and other websites, and optimizing and upgrading the PR and keyword rankings of websites in stages;

4, responsible for online advertising, traffic, anti-chain exchange, special activities cooperation with third-party websites, increase website traffic, order volume and turnover;

5. Responsible for monitoring the effect of activities, optimizing publicity channels and promoting copywriting, and improving the operational effect; Complete the construction of promotion channels;

6. Responsible for collecting product ideas and schemes of competitive industries, conducting investigation and analysis, and guiding the planning and implementation of the company's projects;

7. Effectively lead the marketing promotion team and improve the overall work level of the team.

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