It is not difficult to see from the chart that BAT job-hopping is more frequent than going to other companies. Among the companies that send the most talents to Alibaba, Baidu and Tencent rank first and third respectively, and Tencent is the place where Alibaba people change jobs the most; Baidu and Alibaba are the two companies that send the most talents to Tencent. Tencent people turned around and jumped to Baidu and Ali; Baidu seems to be less attractive to Ali and Tencent employees. These two companies have not entered the top three companies that send the most talents to Baidu, but it is very common for Baidu people to go to Tencent and Ali.
"The best way to get a raise is to jump ship. Because the internet circle is very small, there are only a few famous ones. You either jump from one house to another, or that house jumps to this house. " Former Ali employee Feng Rui (pseudonym) told the interface reporter that, after all, no matter from the salary, platform scale, work stability or work content, few other domestic Internet companies can surpass BAT, and some people may tend to be conservative under the influence of capital winter. "Many employees who go out from BAT will change jobs again because they are not suitable. It is also common to have two jobs and three jobs."
Although it is a philatelic exchange, employees of different companies will still show certain preferences when choosing destinations. From the data and interviews, we have come to a job-hopping chain: Ali people love to go to Tencent, Tencent people love to go to Baidu, Baidu people love to go to Didi, and Didi people return to Baidu.
Ali people are the hardest to dig? Tencent's is
As can be seen from the results of the talent migration survey, job-hopping has become the norm in the rapidly changing and relatively impetuous Internet industry. Even though a few years ago, because of the "brainwashing" of corporate culture, some rivers and lakes were the most difficult for Ali people to dig, but judging from the current turnover rate data, the situation has changed. "Ali people are actually very good at digging, Ali B2B layoffs, many people come out, and Ali's overtime culture is serious, and many people don't adapt. Of course, some employees before listing still recognize the company's values. After all, the options given by Ali are really good, and everyone has achieved financial freedom, so only this small group of people is not easy to dig. " A headhunter in charge of the Internet industry told reporters that the most difficult thing to dig in BAT is the Goose Factory. "Generally, only students who can't get up in the Goose Factory will come out."
BAT has a job-hopping contempt chain
Interestingly, many Ali people have a good impression on Tencent. Baidu did not even appear in the top three companies of Ali people's traffic, but Netease and Didi. "There is no choice. Ali despises Baidu and Tencent respects people. For example, if a colleague jumps from Ali to Tencent, everyone will' hey! If you are short of people in the future, please call me', not only technicians, but everyone really wants to go to Tencent anyway. Feng Rui said that if someone wants to go to Baidu, the situation will be very different. "Everyone's attitude is basically' Oh! Have you really thought about going to Baidu? How are you living in Beijing? Do you have a house over there? Do you know anything about this company? "
When Ali chose to go, hierarchical culture was also a concern. "Although Ali also has grades, for example, P5 can talk to M directly, but if it is in Baidu, it will be a foul. Therefore, everyone may feel uncomfortable. The bright line may be these public relations crises, which makes people feel that doing this there is despised. "
The headhunters familiar with Ali employees also confirmed Ali employees' preference for the interface. "Compared with technology, Baidu's most advantageous department, Dashou, is actually not suitable for Ali's technical classmates, so Ali, the first driving force for other companies to go to Baidu, is not suitable. In addition to technical positions that don't care much about the company style, most Ali students will still consider going to entrepreneurial companies such as Didi, or companies with relatively open corporate culture such as Tencent Netease, because Ali culture is actually not so open. "
The choice of executives also shows this trend. Jeffrey Chang, an entrepreneurial yeast headhunter who is mainly responsible for introducing middle and senior managers to Post-A Company, told the interface that Ali executives went to Tencent, but very few went to Baidu. "Baidu executives have no specific whereabouts, but the general recognition is lower than the other two. The lowest turnover rate of executives is Goose Factory, and resignation is generally entrepreneurship. "
Baidu is still very attractive to talents.
Slow growth, high-level turmoil, constant scandals and frequent internal restructuring. In 20 16 years, Baidu's performance seems to be "degraded". Is this company that once led BAT really brilliant? Regarding the choice of individual employment units, we can still get some information from Baidu employees and employees of other companies.
The data shows that although the popularity of black Baidu is politically correct, the reality may not be so bad. Judging from the ranking of talent flow of 20 star Internet companies, Baidu's talent attraction is even the strongest. Except for a few companies such as Ali and Xiaomi, most companies still go to Baidu for job-hopping.
"The scandal is a scandal, but there has never been anything that Baidu treats employees badly." Huang Zongzhe, who has worked in Baidu for nearly two years, believes that being located in Beijing is also an important reason why Baidu's actual appeal is still good. After all, considering family, contacts and other factors, it is relatively difficult to change jobs in cities, so it is easier for talents in Beijing to choose companies in Beijing to change jobs, and only Baidu is headquartered here in BAT. "Job-hopping is to go to a better place or have a better choice. It can only be said that at least in Beijing, Baidu is still a good place. " The survey results show that Didi, LeTV, JD.COM, Xinmeida, 360 and other companies whose employees like to quit Baidu are all headquartered in Beijing.
The company is located in Beijing, which has advantages and disadvantages.
Beijing has many companies and a strong entrepreneurial atmosphere, which brings talents to Baidu and makes Baidu people more prone to brain drain. Although 1.886 people flowed in in 2065, Baidu people also flowed out in 438+06, and even there was a net decrease of 1.22 people. Many Baidu employees mentioned that compared with other cities, Beijing has more employment opportunities and greater pressure on life, and people are more vulnerable to stimulation and temptation and choose to leave. This view has also been recognized by Tencent employees. The data shows that the turnover rate of Tencent employees in 20 16 years is relatively low. "First of all, Shenzhen has a natural environmental advantage over Beijing, and in the local area, Tencent has obviously thrown out many other companies. There are fewer opportunities and temptations outside, and people naturally have to be more stable. "
It is worth noting that compared with other big companies, the passenger attributes of Baidu employees may be more prominent. Baidu may have become a springboard for many people to work. In addition to its own employees being easily poached, Baidu's influx of talents also has its own ideas. Many employees of second-tier Internet companies like to choose Baidu, but many just regard Baidu as a place to gild their resumes. "It is easier to jump after entering the wolf factory. Besides, going out to work overtime from here is nothing. " A Baidu employee said. "After all, it is also one of BAT."
Jeffrey Chang also confirmed this. He told the interface reporter that despite the frequent corporate scandals in the past year, Baidu's high-quality talents are still popular in the talent market. "Baidu's classmates are actually very popular, especially Baidu's technology (personnel). Because of its solid foundation, it has been hit by a lot of traffic, especially the backbone."
The trend of talent flow reflects the changes of Baidu.
Of course, some headhunters believe that Baidu's high turnover rate in 20 16 years may be mainly related to the frequent turnover of its product line and leaders. As for the net loss, it is likely that the adjustment and merger of its departments led to slight layoffs (employees leaving without pay). It is not excluded that Baidu has acquired some companies and received personnel, but it may not be reflected in this statistic.
The change of company strategy also directly affects the composition of inflow talents. In 20 16 years, engineers were no longer the most recruited group in Baidu, and most of the talents flowed in were employees in operation or some business categories (such as sales and land promotion). According to the survey, companies flowing into Baidu mainly come from Meituan, Ctrip and JD.COM. Because job-hopping is often related to business counterparts, employees of Meituan, Hungry, Ctrip and other companies are more likely to quit each other, and Baidu has become the main destination of employees of these companies, which is more consistent with its development strategy of focusing on O2O business. As early as 2065438+the end of June 2005, Li Yanhong announced that he would spend 20 billion yuan to support Baidu glutinous rice in the next three years. Although Baidu has technical and data advantages, O2O has low technical requirements. On the contrary, it relies heavily on back-end operations, and the shortcomings of its push team will also make it impossible to connect online and offline.
"Now there are mainly three takeaways, Baidu, Hungry and Meituan. If you want to change jobs, Meituan people are more inclined to go to the other two. Baidu takeaway feels a little higher than hungry, so this may be one of the reasons why Meituan employees (love to go to Baidu). " Liu Meng (pseudonym), who works in a business department of Meituan, said that the reason why she saw the data that Meituan people liked to jump ship to Baidu most was not to go to its search department, but that there were more business departments. It also shows that Baidu was welcomed by employees of more different companies in BAT in 20 16.
20 16, Didi scenery has passed.
20 16, Didi is not only jumping with each other, but also favored by three BAT companies, especially Baidu employees. The reason why it is so popular is inseparable from its own development advantages. After all, in the past two years, there are not many entrepreneurial companies that have developed rapidly like Didi. 2065438+June 2006, Didi completed a new round of $4.5 billion equity financing, with investors including Apple, Tencent, Ali, Softbank and China Life Insurance. Then, in early August, it announced the acquisition of competitor Uber China, which was a great success. "The development speed is fast and the salary is not bad. Everyone thinks that listing can be expected, so there are actually many people in the past." Jeffrey Chang said.
As for Baidu employees in particular, it is not surprising to him. "You can understand where Didi CTO (Jaco) comes from. The entire technical team can be said to be Baidu, so the cultural values are similar. " Huang Zongzhe also told reporters that in recent years, Baidu has indeed flowed out a lot of people to various startup companies, which is basically the hottest. "Didi was in the limelight at the time, and it was normal to attract Baidu people, not to mention the advantage of the same city (Beijing)."