Life is short. Many times, we always feel helpless in our work and life, and we really want to spend more energy on what we feel good about. Being able to do what you like all the time and make money at the same time seems to be an unreachable dream.
In this article, Tang Ge shared the theme: How to realize personal ability? How to make hobbies make money for you, and five skills to make money by sideline.
One? Why do you want to make money by hobby sideline?
1 Break through the ceiling of the workplace and improve yourself.
Old employees in the workplace understand that at a certain age and stage, they will enter the stagnation period of their career development, and the difficulty of promotion and salary increase will increase indefinitely. If you are not particularly outstanding, or can seize a particularly good opportunity, it is often difficult to make a breakthrough.
Enrich your life and explore more opportunities.
Work is the main business and guarantee for most of us. And sideline can help us explore more possibilities. Enrich your life and get more development opportunities. A sideline is not necessarily worse than your main business.
3 resist risks and diversify income channels
In today's rapidly changing times, many unpredictable black swan events often plunge some people into the abyss. A sudden epidemic has made many people realize the importance of diversified income.
In the workplace, there will always be new people to join the competition. They demand lower salary and better energy than you. At these times, if there are no multiple income channels, they will often be passive.
Two? How to make money through hobbies and how to realize personal ability
1 Be enthusiastic and constantly polish and improve.
We all have high enthusiasm for what we like. However, many people just like a certain interest, but their ability level is far from commercialization.
So, what you need is to make a plan to improve your ability. There are only three methods: theme learning, deliberate practice and summary iteration.
Conduct complete and comprehensive special study from scratch and read some classic works in the industry. Practice deliberately for some weak links, summarize and reflect regularly, and constantly improve your ability.
Put your passion into it. You need to polish this skill to the top level in your field until it is recognized by the market and attracts others to come to you.
2 clear positioning, business thinking, personality label
Tang Ge met many friends and said that he wanted to quit his job, do what he wanted and pursue his dream. I believe many people must have had such an idea.
However, the reality may not be as simple as many people think. First of all, we must understand that different interests have different difficulties in realization, some are easy to realize and some are difficult to realize.
We need to have certain business thinking ability, commercialize our personal ability and polish it into mature products. The following questions can be considered:
Is the ability brought by this hobby valuable to others?
② Is the market demand large enough? Is the audience wide enough? How big is the user group?
(3) How fierce is the competition in this field? Are there any strong competitors in the market? What happened to them?
④ What are the problems and needs of your user group? Why do they keep paying attention to you?
⑤ What is my unique advantage over my competitors?
Evaluate your skills, hobbies and the value you can bring to others. Be sure to find the intersection of your favorite ability and market demand. Empathy, why the other party must buy your product, and what is your unique selling point.
To cope with market competition, we need to find a subdivided market entrance in hot areas, differentiate our positioning, label ourselves with personalized and unique labels, and stand out from the competition. No matter how small the market is, you are the boss, enough for you to eat and drink.
The key is to think clearly about the profit model, determine the content direction, continuously export value and establish a personal brand.
3 trial and error and accumulation, starting from part-time sideline.
In the early stage, we can try part-time, try and make mistakes in a small range at low cost, improve iteration and pay attention to accumulation. One is the accumulation of experience, and the other is the accumulation of network resources.
Accumulate your customer resources, your word of mouth, and your word of mouth in the industry, so that they will keep coming to you in the future. Accumulate industry contacts, participate in industry association activities, and show your face more.
4 liquidation path, minimum feasible product
There are many ways to turn one's interest into an Internet product, such as taking goods, taking part-time orders, taking tasks on the platform, paying for consultation, personal customization, selling related products, paying for columns, selling online courses, services, paying for communities, publishing books and so on.
At the same time, learn to manage your own circle of friends and contacts, and cooperate with people with resources, such as his promotion, your service, and some online class platforms, cooperation with Daniel, paid promotion and so on.
5 Continue to export value and expand personal IP influence
Tailor-made content for users, so that users in need can find you and find you. Through data analysis, regularly screen the content that users like, make a good topic selection plan and make an update plan.
Diversified multi-channel publishing, turn your hobbies into articles, audio, cartoons, short videos, etc. , and distributed through multiple channels such as question and answer platform, short video platform and self-media graphic platform.
Spread yourself out, attract people with the same interests as you, share value through content output, help others solve problems, accumulate your fan base, find your paying users and establish your personal brand.
Write it at the end
It is the dream of many people to be able to do what they like and make money through it. The key to achieve this step is to do your own positioning and planning in the early stage, turn your interests into products or services, continue to export value, expand your personal influence, and constantly attract this group of people who are interested in you.
Yang Zhenning, a famous physicist, once said, "The secret of success lies in interest".
Tang Ge also thinks that what he really loves can last for a long time. This persistence will also enable us to survive all kinds of difficulties and obstacles in the early stage. Even if you just use love to generate electricity, you will always wait until the day of harvest.
what do you think?