What about Liu? What about Zhang? Or Sun Piaoyang?
No matter who you think of, you have money anyway. However, none of the above three people is the richest man in Jiangsu. The richest man in Jiangsu has quietly changed. It is not the Internet, medicine or real estate, but Chen Jianhua, which makes the PTA output of enterprises the first in the world.
Recently, Hurun released Hurun Global Rich List 202 1. The list shows that Chen Jianhua and Fan beat Liu and ZhangZetian with a net worth of 260 billion yuan, and were successfully promoted to the new richest man in Jiangsu.
It is reported that the wealth of Chen Jianhua Hefan increased by 654.38+06.26 billion yuan last year, with a year-on-year surge of 6543.8+067%. Chen Jianhua and Fan's wealth will increase by an average of 445 million yuan every day, much faster than the printing press.
1
Bricklayer background
Chen Jianhua, born in 197 1, was born in Suzhou, Jiangsu. In age, he is two years older than Liu. Living conditions, two people are equal, the same poverty.
Compared with Suqian, which has no industrial base, shengze town, Suzhou, where Chen Jianhua is located, is the opposite. This is one of the important textile producing areas in China. As the saying goes, "relying on mountains to eat mountains, relying on the sea to eat the sea", the different birthplaces of Liu and Chen Jianhua also determine their different choices.
When I was a child, Chen Jianhua was too poor to pay a few dollars for school. Finally, he chose to work at the age of 13.
When I was a child, Chen Jianhua actually chose to be a bricklayer, doing the most tiring work. /kloc-when he was 0/8 years old, Chen Jianhua fell off the scaffold, suffered multiple fractures and stayed in bed for several months.
That is, in the past few months in bed, Chen Jianhua re-examined his life. If he continues to work, he may always live on the poverty line. What's more, even if this major fracture is good, it is difficult to do heavy work, and the bricklayer's job is no longer suitable for him.
As it happens, there are many factories in the town where Chen Jianhua is located, and all kinds of textiles produced need to be sold. After recovering from his illness, Chen Jianhua began to sell chemical fiber and white factory silk everywhere on his broken bicycle.
Because many domestic commodities were sellers' markets at that time, Chen Jianhua sold more and more commodities. It took him only five years to earn the first 2 million yuan in his life, and this year it is 1994.
You know, at that time, the housing price in Shanghai was only over 3,000 square meters, which shows that 2 million is at least equivalent to 30 million today.
With so much money, Chen Jianhua stopped thinking about going out to sell things every day, but started his own factory. It's better to come early than to come opportunely. At this time, a local state-owned weaving factory is ready to sell. Chen Jianhua dared to make an inquiry and was ready to win the factory.
But the factory was originally intended to be transferred to a state-owned enterprise, and Chen Jianhua was still a "young man", so the factory was not prepared to talk to him.
However, the factory director could not bear Chen Jianhua's "soft grinding and hard foam", and finally the factory decided to sell it to Chen Jianhua at a price of 3.69 million yuan. Although Chen Jianhua had made a sum of money at that time, he still couldn't come up with 3.69 million yuan, and finally borrowed more than 6.5438+0 million yuan from the bank.
For someone who has never run a factory, this acquisition is a "gamble".
2
No gains without pains.
When Chen Jianhua first took over, I thought the company's performance would be booming. Unexpectedly, employees left one after another, and finally only the doorman was still sticking to his post.
Even without employees? Chen Jianhua quickly found employees to investigate the reasons for leaving. It turned out that corruption in the factory was serious at that time, and employees' wages were in arrears for a long time, which eventually led to the distraction of employees.
In order to solve these problems, Chen Jianhua smashed the "three axes". First of all, he borrowed money from the bank, paid off all the wages owed by the factory, and asked the finance department to pay wages regularly every month; Secondly, the factory does not engage in triangular debts, and leaders are not allowed to pull relatives in; Finally, strictly control the quality of raw materials and standardize product sales.
In addition, Chen Jianhua has also initiated incentive measures to get more for more work, and finally the enthusiasm of employees has been greatly improved.
With the factory on the right track bit by bit, Chen Jianhua began to study everywhere. Whenever he meets a machine that can greatly improve work efficiency, Chen Jianhua will try to buy it back.
For example, on one occasion, when Chen Jianhua visited Zhejiang Textile Factory, he found that one worker in this factory could control 10 machines a day and weave 400 meters, while his own workers could only control 2 machines and weave 40 meters. The efficiency difference between each employee is as high as 10 times, which Chen Jianhua cannot tolerate.
After the inspection, Chen Jianhua decided to buy 88 identical looms and expand the factory. Under this resolute work style, the factory made a profit of RMB 100000 in 1995 and over RMB 27 million in 1996.
The more money the factory makes, the bolder Chen Jianhua becomes. He made the enterprise bigger and bigger by expanding production and introducing new machines.
Today, Hengli Group has been involved in many fields such as oil refining, petrochemical, fine chemical, chemical fiber, film and trade. Another listed company, Hengli Petrochemical, currently has a market value of more than 240 billion yuan.
In 20 19, the revenue of Hengli Group reached 556.7 billion yuan, ranking among the top ten private enterprises and the top 500 in the world 107.
Through Chen Jianhua, we can know that traditional enterprises can still make great achievements!
Cover the whole network with media thinking, and let the product sales stop here!
In the future, all commercial competition will focus on media communication. If a company or a boss lacks media thinking, it will inevitably lose in advance.
Please remember: without communication, there is no awareness; Without awareness, there is no reputation; No fame, no popularity!