Make full use of existing resources and try our best to open up the advertising market. In view of the limited number of our terminals at present, while striving for launch, we will also do more paving work for the future market and strive for more customers with large volume and long-term launch to participate. According to the increase of the number of terminals, adjust the working strategy and develop new fields.

1. In the first quarter, the company focused on market preparation and promotion, so as to expand the popularity and speed of xxx company. Because of the special period of the two festivals, many units have completed the publicity plan, and will still be in the off-season of advertising after the festival. I will make full use of this time to supplement relevant knowledge, step up contact with customers' feelings and form a strong customer base. Appropriately find smaller customers to advertise, but I expect that the other party will ask for a very low discount or pay for advertising with goods.

2. In the second quarter, because of "Labor Day", the advertising market will usher in a small peak period. As the weather gets hotter, advertisements for drinks, toiletries and anti-mosquito products in summer will be made. Will be developed as the focus.

3. During the "Eleventh" and "Mid-Autumn Festival" in the third quarter, the advertising market will bring a good start for the second half of the year, and some products such as liquor, health care products and gifts will join the advertising ranks. Moreover, with the increase in the number of terminals laid by our company, some long-term large-investment customers can gradually penetrate in to make full preparations for the advertising war at the end of the year.

4. The advertising work at the end of the year is the peak of the year, plus our year-long terminal laying and customer promotion, which is believed to be the hottest time in our advertising department. With more and more people getting married in winter, some wedding services and wedding supplies will also join the ranks of advertisements, and the advertising atmosphere of the two festivals will also follow in this environment.

I will do a good job in customer development according to the actual situation and time characteristics, and adjust my work ideas in time according to market changes. Strive to fulfill the advertising quota!

Second, make a study plan.

Market development needs to constantly adjust business ideas according to the changing market situation. Learning is very important for business people, because it is directly related to the pace of a business person advancing with the times and the vitality of business. I will adjust my study direction according to my needs and replenish new energy. Product knowledge, marketing knowledge, delivery strategy, data, media operation management and other related advertising knowledge of China Education Universal Network are all the contents I need to master. Only by knowing ourselves and ourselves can we be in an invincible position (I also hope that the company will give our business people support in this regard).

In addition, at the end of 20xx, I applied for xxXX major in XXX University, because I learned that many of them are doing pre-film, post-film and management courses, and there will be a lot of work in the management and editing of advertising department. I will study systematically and comprehensively to combine theory with practice. So I can play a bigger role in the advertising department.

Third, strengthen their own ideological construction, enhance overall awareness, enhance sense of responsibility, and enhance team awareness.

Take the initiative to do the work to the point and implement it to people. I will try my best to reduce the pressure on leaders.

extreme

First, the actual investment in development and operation.

1. Follow up by phone after the return visit, continue to negotiate at home, and do a good job of taking orders and following orders.

2. Learn the investment materials and have a thorough understanding of the 3+2+3 combined marketing model; Do a good job in regular meetings, learn from each other's strengths, consult advanced employees who have made achievements, and master and use other people's advanced experience in time.

3. Write a work diary every day to record the daily market situation in detail.

4. Continue to pay a return visit to the wine merchants in six counties, and limit the year before last to three counties of X city, X county and X county, but fail to pay a return visit in time. While paying a return visit, we will supplement and improve the new information of wine merchants.

Second, the company human resources management

1. Strive to create competitive salary and welfare, and timely adjust salary cost budget and control according to local social development, talent market and salary and welfare market in the same industry, combined with the specific situation of the company. Do a good job in the payment of wages and benefits, and handle social insurance for qualified employees in time.

2. According to the current situation of human resource management in the company and drawing lessons from advanced human resource management experience, establish and improve a new human resource management system that is more suitable for the company's business development.

3. Plan the annual work plan of the human resources department of the company and assist all departments in planning human resources.

4. Attach importance to position analysis, strengthen the application of position analysis results in practical work, design positions in time, and design the company's job description objectively and scientifically.

5, the company's part-time staff should also be included in the company's overall human resources management system.

6. Standardize the company's employee recruitment and employment procedures, and recruit employees through various channels (talent market, local mainstream newspapers, industry newspapers, campus recruitment, talent recruitment network, company website, internal selection and introduction); Emphasize practicality and introduce a variety of scientific, reasonable and easy-to-operate employee screening methods (screening resumes, professional written tests, structured interviews, semi-structured interviews, unstructured interviews, psychological tests, leaderless group discussions, role-playing, file basket assignments and management games).

Tisso

First, the market:

1, customer maintenance: the return visit is not timely, the communication method is too monotonous, and the soft word-of-mouth cannot meet the customer's needs.

2, customer development: always playing the price card, failed to reflect the company's comprehensive advantages.

3. Market trend: insufficient information collection affects communication with customers.

4, competitors: according to their respective advantages and resources are adjusting the market strategy to follow us.

5, customer category analysis: learn to grasp the big and put the small and make good use of the 28 th rule, everything starts from the details.

Second, management:

1, "Yueqiang Liquor Co., Ltd." will officially open in May, and all external documents or documents of our company are printed with the relative seals of all departments of "Yueqiang Liquor Co., Ltd.".

2, goods in and out of the warehouse should have detailed accounting and management system, establish the minimum inventory of special products.

3. Refine the delivery process to ensure the delivery quality of goods.

4. Establish a customer roster and establish a schematic diagram of customer sales curve on a monthly basis.

Third, the sales amount.

There are some bad phenomena in repayment this month compared with the previous period, such as Jinhong Commercial Bank and Hongzhou Liquor Industry. We must put an end to this phenomenon from happening again, focusing on cash cooperation, and special customers should collect money in time at the appointed time, and the arrears outside the end of each month should not exceed 50 thousand yuan.

Focus of work in April and May:

1. Market development: (1) Show the advantages of cooperation with our company. (2) explain the company's business philosophy. (3) Interpret the company's development strategy.

2. Maintain customers: (1) For old customers, always keep in touch, send some small gifts or entertain customers when you have time and conditions, and stabilize the relationship with customers. (2) While having old customers, we constantly obtain more customer information and market industry information from various channels.

3, strengthen learning, improve their management level, correct their awareness of being managed.

(1) If you want to have a good performance, you must strengthen business study, broaden your horizons, enrich your knowledge, and combine business and communication skills in a variety of forms.

4, red wine slightly.

Maybe, maybe you have the following requirements for yourself.

1. We need to add two new customers and three potential customers every month.

2, weekly summary, big knot once a month, see what mistakes in the work, timely correct next time.

Before meeting the customer, you should know more about the customer's status and needs, and then make preparations, so that you may not lose this customer.

There should be no customer's concealment and deception, so there will be no loyal customers. On some issues, you and your customers are in harmony.

We should constantly strengthen our business study, read more books, consult relevant information on the Internet, communicate with our peers and learn better methods and means from them.

6. Work attitude towards all customers should be the same, but don't be too modest. Make a good impression on customers and establish a better image for the company.

7. When customers encounter problems, they must try their best to help them solve them. In doing business, we must be a man first, and let customers believe in our work strength, so as to better complete the task.

8. Self-confidence is very important. Always say to yourself, I am and I am unique. Only by having a healthy, optimistic and positive work attitude can we complete the task better.

9, and other employees of the company should have good communication, team consciousness, more exchanges and discussions, in order to continuously improve business skills.

10, it is our responsibility to take the company as our home, cherish the company's name and take good care of the company's things.

1 1. There are always various difficulties in our work. Ask the company for instructions, consult with colleagues, grasp the details and work together to overcome them. Make your own contribution to the company.

12. Develop customers: take Class A customers as the main customers (pick up at least RMB30,000 in the current month) and others as auxiliary customers.

13. Business recruitment, training and market development of own products (red wine).

In order to give full play to everyone's enthusiasm, implement more work and more pay, work hard and operate skillfully, and ensure that the sales work plan of this month can be completed as scheduled, this responsibility book is specially formulated.