Xu Wenrong, the founder of Hengdian Group, was born at 1935 in Dongyang, Zhejiang. 1975 took the lead in setting up a silk reeling factory in Hengdian, which was the predecessor of Hengdian Group.
Under the leadership of Xu Wenrong, Hengdian Group has set foot in many industries, such as electronic and electrical, medical and health, film and television tourism, modern services and so on. Hengdian, a film and television shooting base known as "Hollywood in China", has attracted many domestic and foreign film and television crews to shoot and become a popular tourist destination for domestic and foreign tourists.