MCN is an operation service provider integrating traffic and advertising marketing. Generally speaking, it is like an intermediate station, linking network celebrities, platforms and companies with various needs. By incubating, cultivating and signing contracts on the platform, we can get more talents with fans, and then provide all kinds of advertising services for all kinds of advertisers after the number of fans reaches a certain level. MCN is the middleman.
Generally, a good MCN organization has sufficient resources (such as supply chain and capital chain), and a good MCN organization even has its own official website and its own talent management system (developing these products and technologies).
Entry conditions of mcn company
Generally speaking, institutions entering mcn must have a formal business license, and their business scope includes cultural media, film and television media, etc. They also need to submit at least three original authors who have signed up, of which at least 1 author has more than 5,000 fans, and the original authors who have signed up for the newspaper have updated at least three works every month in the past two months, and these are just some basic entry thresholds.
There are still many hard-core conditions that many small and medium-sized enterprises cannot meet. At this time, you need to find an intermediary to help you settle in. This organization has special resources and channels, which can easily solve all your problems.