Current location - Education and Training Encyclopedia - Resume - Brief introduction of Yidege ink products
Brief introduction of Yidege ink products
Legend has it that Xie is the top scholar in the south who went to Beijing to catch the exam. Unfortunately, after landing, I opened a workshop in the south of Beijing (now No.67 East Liulichang) to make ink, and the business was very prosperous. He personally wrote couplets praising ink. The first part: an art that reaches the world. The second part: The name of the store of the ancient books of Germany and France is named Yidege with the initials of two couplets. Xie's autographed plaque [Yide Pavilion] is still well preserved and still hangs in the sales department of East Liulichang.

When Xie chose this place, he had a lot to say. The old shop site, east of "Dongbeiyuan Hutong" and west of "Pisces Hutong", forms two car poles to carry a pavilion. Making ink is inseparable from water, so with the help of Pisces,' seeking wealth in water'.

Disciple Xie is from Shenxian County, Hebei Province. He is flexible and well managed. In order to expand production, he set up an ink factory (current address: No.25 Xinhua Street, Nanjie Street, Xuanwu District, Beijing). He followed the artificial ancient method of making ink, and successively opened branches in Tianjin and Zhengzhou, where scholars gathered, and jointly established franchise stores in Shanghai and Xi 'an. There are two kinds of ink [lampblack]: Yuntou Goose Ink, Lanyan Ink, Ming Ink, Children's Eye Ink, Big Shuang'er Ink, Youyan Ink, etc. The varieties of Songyan are: Ejiao Songyan, Wulao Songyan, Komatsu and so on. Oil smoke ink is a good product for painters and painters, and [Yan Song] is a good product for fine-print meticulous painting. Its formula proportion is adjusted according to the seasonal climate to adapt to the climate change of the four seasons.

Calligraphy and painting are inseparable from inkpad, and the eight treasures inkpad produced by Yidege is the product of historical tradition. There are not only rare and precious substances here, but also castor oil with a history of 100 years. After sun exposure and natural freezing in winter, it can be used all year round. Its characteristics are: pure color, clear seal, not afraid of sun exposure, not afraid of fire roasting, not afraid of flooding, no matter which country in China has calligraphy and painting, Yidege has eight treasures inkpad and ink, so this product is well-known at home and abroad.

Yidege has put product quality first since the Qing Dynasty. Xu Jiebin, the first generation successor, has passed away. The second generation of old factory director Zhang also retired gloriously. The current factory-level leaders are the third generation. The third generation of successors transform ancient machinery and equipment, adopt scientific production technology and modern testing instruments, and constantly innovate and improve on the basis of stable product quality, requiring the employees of the whole factory to keep improving. Inscription by Mr. Qi Gong, a famous calligrapher:

The inkstone has been rotated thousands of times, and many of them are finally spent in the bowl.

Ink from the cabinet, the book forest who does not praise the first.

When the famous calligrapher Chen Shuliang tried ink, he praised it as: Yidege's pure ink color, moderate glue, fluent writing and rare in ink.

People's Daily's praise of ink has ten characteristics: bright ink, strong water resistance, smooth writing, easy drying after writing, suitable for mounting, moderate concentration, strong fragrance and suitable for all seasons. Ink is divided into five colors, namely: thick, light, dry, wet and black. Or refers to: burnt, thick, heavy, light and clear. Since its establishment, ink has always maintained its unique advantages and its reputation has become higher and higher. In the current reform and market changes, enterprises not only deal in our products, Four Treasures of the Study, handicrafts and so on. In addition, the sales department of Yiyuanlou was set up on the historical site of East Liulichang, and the old name of [Yidege Ink Shop] was restored. Guided by market demand, taking the domestic market as the main body, striding towards the international market.