E-Rent has spent hundreds of millions of yuan on advertising in mainstream media (such as China CCTV and other mainstream TV channels, subways, high-speed trains, etc.). ) for "viral marketing", but also packaged Sharla Cheung as "the first beauty president of Internet finance" and publicly attended various activities as a corporate image spokesperson.

According to the news released by Xinhua News Agency, e-Rent Bao created a Ponzi scheme by using the three-step cover-up method of "fake project, fake three parties and fake guarantee". Lei Yong, director of the risk control department of Anhui Yucheng Financial Leasing Co., Ltd., said that 95% of the projects on e-rental are fake.

At the end of 20 15, public security departments and financial supervision departments in many places across the country found that there was fraud in the operation of e-rental treasure, and immediately launched an investigation. Afterwards, the responsible persons of Yucheng Group and e-Rent Bao were detained by the police on suspicion of illegal fraud.

2016 65438+1October 3 1, China's official Xinhua news agency revealed that "e-Rent Treasure" illegally absorbed more than 50 billion yuan, with more than 900,000 victims, from investors from all over China.

Extended data:

Fund withdrawal

On June 8, 2020, the Beijing No.1 Intermediate People's Court issued the first announcement on the repayment of funds in the case of "e-Rent Bao". On June 6, 2020, the damaged fund-raising participants who participated in fund-raising on online platforms such as "e-Rent Bao" and "Sesame Finance" and who had participated in information verification and registration were repaid.

According to the announcement, the unified repayment ratio is determined according to the amount of damage and the funds received.

Yucheng employees, financial planners who participated in the information verification and registration, and damaged fund-raising participants who did not participate in the information verification and registration are temporarily excluded from the scope of this fund withdrawal. Defendants involved in criminal cases related to fund-raising (including employees and financial planners who have been investigated for criminal responsibility) are not included in the scope of fund repayment.

China Youth Daily reported that by the end of 20 16, public security organs across the country had frozen more than RMB 100 billion in funds involved, and seized and detained about RMB 300 million in cash involved, about RMB 187 kg of gold products, real estate, jewelry, equity, vehicles, helicopters and office supplies. As well as the assets involved in the case recovered by the public security organs, they will be returned to the victims as liquidation funds.

References:

Baidu encyclopedia -e renting treasure