Needless to say, let's compare the domestic and international markets. /kloc-There are more than 4 million vending machines in Japan with a population of more than 0/100 million, and there are nearly 5 million vending machines in North China with a population of more than 300 million. As a populous country, the retail market is particularly large. There are about 500,000 vending machines for/kloc-0.4 billion people, and the market vacancy is very large.
Of course, the popularity of vending machines is also closely related to the local economic development level. Now, first-and second-tier cities are very popular. With the continuous development of economy, the number of vending machines in third-and fourth-tier cities will gradually increase.
1. Vending machine is the innovation and development of retail industry, which is much more convenient and flexible than small shops. Convenient retail service is just needed by the market. Parks, commercial streets, schools, hospitals, stadiums, railway stations, subway stations, etc. Are ideal places to place vending machines.
2. The market development of vending machines is still in a period of rapid development, that is to say, during the bonus period, more than 1 100 million people in Japan owned more than 5 million vending machines, and more than 300 million people in the United States also owned nearly 5 million vending machines.
More than 700 million people in Europe own more than 3 million vending machines. China has a population of more than 654.38+04 billion, and there are really less than 600,000 vending machines. As an intelligent retail terminal, the current number of vending machines is definitely far from meeting the future demand.
3. The national policy has also given strong support to vending machines. Just like the consumption of poverty alleviation cabinets and products is booming during this period, relevant government departments will reduce or even provide high-quality points for free. The rapid development of this vending machine provides an opportunity.
Vending machines suggest putting these three situations:
First, the factory
Factories are generally engaged in manual labor, and there are few or no shops in them. Factories are generally on the edge, and there are few shops outside the business circle. In a word, there are many people, big market and little competition.
A factory with about 500 people has no pressure to sell 100 bottles of pop-top drinks a day in summer. Mineral water, cola, sprite and all kinds of tea are all best-selling drinks, but it should be noted that slightly high-end drinks should not be considered, and it is not worthwhile to occupy an aisle if the sales volume is too low.
Second, colleges and universities.
College students are a special group, in a word, "lazy", who can lie down and resolutely not sit, sit and resolutely not stand, and resolutely not take a step, which is also the reason why university take-out is so popular. Therefore, vending machines for snacks and drinks can be operated on the playground, under the teaching building and downstairs in the dormitory. College students also like to use convenient payment methods such as WeChat and Alipay, which is also convenient for management.
Third, hospitals.
The hospital is a special place, there are almost no shops in it, and there is no business in setting up vending machines for snacks and drinks in the lobby.