It is most important to do a good job in website optimization strategy.
First, determine the goal of website optimization.
This is mainly to let the webmaster know what he wants and what kind of identity he is in the optimization process. If the website you want to optimize is a local website, then you need to know what content the website needs, what users want from the website, what value the website can create and so on. Know the standard and value of website optimization. Only by knowing what you want can you not deviate from the direction in the optimization process. The stationmaster should know three whys when building a station. Why build such a website? Why do users get valuable things on this website? Why do users think your website is valuable?
Second, pay attention to the construction of website content.
This aspect is mainly aimed at users, what is your website and what valuable content users can get from it. As long as the content is updated in a targeted way, users can be caught and stay on the website, and such a website has the value of existence. If the website you are building is a website of tourism industry, if the website only has text content and no pictures, then this website is useless to users. Therefore, if you want to optimize the website, you must pay attention to the construction of content, so that users can realize the innovation and interest of the website.
Third, the construction of external links of websites.
The construction of external links can help the website grow better. No matter how to adjust the algorithm of search engine, it is inseparable from the rational use of external links. When building external links, we must learn to make rational use of external links to win more traffic for the website. Stability is the most important when establishing external chain. Don't blindly pursue the quantity of the chain, but the quality. Only when the external chain exists forever will it have an effect on website optimization, otherwise the website ranking will be unstable.
The above three aspects are the three strategic tasks that website optimization should do well. If these three aspects are done well, website optimization will get twice the result with half the effort.