What job seekers want to record here is an interview with InBev. Before applying for this company, I didn't.
I don't know what it is, and I haven't even heard of its name, which is the same as my reaction when I introduced it to many friends.
Sort of. When I mentioned that it was the largest beer company in the world, everyone's reaction was: what brand? In fact, even if
But its slightly famous Baker beer is still quite strange to many people in China. But after Inbe,
In the whole interview process of V, I gradually found that being a man can be low-key and doing business can be low-key, but doing business in China can be.
The company that is large and does not rely on large-scale advertising and promotion may be InBev.
InBev and GMT background
InBev was founded in 2004 by Belgian Interbru Company, the third largest beer producer and the fifth largest beer producer in the world.
Brazil's AmBev merged to become the world's largest beer producer, with a total global revenue of 654.38+03.3 billion euros in 2006. Army general command
Located in Leuven, Belgium, the world is divided into six operating areas: North America, Western Europe, Central and Eastern Europe, Asia Pacific and Latin America.
Northern United States and southern Latin America. It has more than 200 local brands and four international brands: Stella Artois and Be.
Cks, Leffe and Brahma.
Interbrew 1998, the predecessor of InBev, entered the China beer market, and the acquisition pace was rapid: 1998 acquired Nanjing beer.
And Jinling Brewery; In 2002, InterBlue acquired 70% of the beer business of Ningbo Giant Panda Kaikai Group and China First Beer Company.
A 24% stake in Zhujiang Beer, the top five beer companies; In August, 2003, Interbrew bought Malaysian gold at one fell swoop for breaking through the tight encirclement.
Lion Group's 50% beer business in China. Up to now, InterBlue has 65,438+07 beer enterprises in China.
These include Ningbo Golden Lion Beer, Zhoushan Fahrenheit Beer and Yuyao Zhedong Fahrenheit Beer. At present, InBev's sales are in the middle.
China brands include KK beer, K brand beer, Yizhou Chunsheng, Zizhulin, Putuo Mountain, Shuanglu, Yandang Mountain, Jinlong Quan and Jinjin.
Mausoleum, Santai, Pearl River, Baisha, etc. InBev's tentacles have penetrated into China's coastal provinces such as Zhejiang, Jiangsu and even Hunan.
The south-central beer market, with an annual sales volume of more than 2.3 million tons and a market share of 9%, has become the third largest beer industry in China.
Chair.
Regarding the GMT project, this is the second year of recruitment in China. Seven people were recruited last year, and it is expected that they will be recruited this year due to business expansion.
30 people, global 150 people. The project is divided into several stages: phase 1: Belgium training for two weeks; The second stage: second-tier cities in China.
Training, mainly for sales and supply chain, will be transferred to one or two cities; The third stage: working in the Asia-Pacific headquarters for several weeks.
Training, it is not clear whether it is in China or South Korea; The fourth stage: a small test of a position in China. For 10 months, and then you will be responsible.
Take any position of junior management to develop specific China market.
Interview Round 1- Online Test (English Test)
Except for the last CEO interview, the whole InBev interview was done with Hudson, the world's first headhunting company.
The online testing was completely outsourced to Hudson. 15 minutes to complete 38 logic problems, which is relatively easy, such as giving
You are a hollow circle, telling you that you will get a bigger solid circle after passing through F 1 F3, and then telling you a solid square.
After passing through F 1 F2, you will get a larger hollow circle ... and then let you judge whether a solid square will pass through F 1 F2 F3.
What you get is basically to substitute the function of each FN. But it's disgusting that the topic was cut because of the extremely slow internet speed.
I kept changing watches, so my time was wasted. Depressed, after writing, I wrote to Hudson directly to criticize one.
Fan. However, it seems that all the applicants have encountered similar problems, so even if they didn't finish, they finally passed this time.
Written test.
The second interview-exchange interview (English information, Chinese discussion)
InBev's group interview is quite interesting, and it is the most interesting company I have interviewed. Of course, it is fair to say one here.
Hudson is really professional and can provide such a case to show that they are not ordinary hr outsourcing. I came to Fu that afternoon.
Some people have come to the Yao Zhen Building and the waiting room. After talking, they found that most of the candidates were the same as those of Fudan Jiaotong University.
After Ji arrived, 16 people were divided into two groups and brought into a room. Everyone sent an English document entitled:
Here's the thing: if a speaker company wants to open up a new factory, the factory needs to be equipped with many facilities, such as assembly lines.
Test room, administrative office, assembly room, etc. , the file specifies the specific requirements of each functional unit, such as area size,
Placement restrictions and so on. Our task is to read the material for 20 minutes, and then discuss it in groups for 40 minutes.
It is best to place these functional units. At the same time, a map of our new factory was posted on the table at the interview site and cut out.
Knife and grid paper, you need to paste the final shape on the map to complete the task. Our group used to be 2 men and 6 women, but
My brother gave up halfway for some reason, so when we discussed it, I was a big man with six small ones.
Well, this scene is called that. . . Girls compare details, and they start to discuss where this assembly line is put and where that assembly line is put.
Where to put the office. At that time, I felt that everyone had a weight in their hearts. If they are obsessed with details from the beginning, there is nothing.
The argument about numbers will only consume us a little time. So I propose to unify the whole logical link first. Since it is an assembly plant, we can divide these functional units into several groups according to the process.
These modules in the group are put together as far as possible to improve the coupling degree, and all links in the whole link also maintain a certain order.
, thus shortening the critical path. Other units that do not affect the critical path can reduce their priority and wait for the whole link.
After finishing, put it in a free place. These little girls also accepted the idea, so everyone began to use their brains.
Rm develops a unified framework. Time was running out when the overall framework was finalized.
I think it's too late for seven people to discuss twenty or thirty modules one by one, so I propose grouping.
At this time, there happened to be a mm who proposed to act as a scissor hand, responsible for cutting the modules we needed from the grid paper, while others
Six people are divided into three groups, and each person is responsible for some modules. In this way, we finally finished this time smoothly and on time.
Mission.
The third round of interview HR interview (English-Chinese)
The third round was held at hudson headquarters on the 24th floor of Hony International Plaza. This is a very accented company, wearing simple and gorgeous clothes.
Repair, there is running water under the glass floor, and the natives opened their eyes. While waiting, I met a group of two mm's, and one of them was the same.
An undergraduate student of the talkative Ji, a graduate student of Fudan University, has got four guarantees. It seems that I was there that day.
The performance of the children was still affirmed by HR, and they entered the interview room. One was the manager of InBev and the other was Hudson's.
Consultant. A glass of water on the table, I began to feel quite humanized, but such an occasion should be a gesture.
Well, you'd better not touch it. As a result, I drank it all before going out, which shows that I was really thirsty for more than an hour, and
Hudson did have foresight. Bilingual interview, answer in English if you speak English, and answer in the middle if you speak English. Human resources problems will appear first.
Finding clues from resumes is basically a common example, but occasionally you will find fault with your eggs, such as asking questions.
Why is GRE so high, but CET-6 is not excellent? In short, my strategy is to always grasp one thing,
Don't crash, don't be stupid, soldiers will stop you. On this occasion, the interviewer challenges you.
They want to know whether the life you described is true or not, and they want to see if you can improvise under pressure.
People. At this time, play the ability of sophistry. Sometimes the truth is made up, it depends on whether you can justify it. this
This round went well, and finally the interviewer gave me a chance to ask questions. I asked him: what do you think is the most unsatisfactory thing I did in the interview today? This kind of problem also killed them?
The fourth round of interviews, business games and personal statements (UK)
I waited for several weeks and got a call to attend their next interview. Business games have long been known on the Internet.
Interesting link. This interview screened out 120 candidates in China, mainly from Shanghai, Nanjing, Zhejiang and Fuzhou.
Some schools in Fujian and Hubei, which may have a lot to do with InBev's business scope. Last year, I finally got the offer.
Students from Zhejiang University, Wuhan University and Nantah, so this time I met candidates from these institutions, especially in.
Bev is really cost-effective. All applicants from all over the world are reimbursed for air tickets and plane tickets, and the hotel also helps pay for them.
So it is still more humanized.
The business competition is in the morning and all the candidates are divided into several rooms. There are 12 people in our room, in groups of four.
There were seven or eight interviewers around, an Englishman, a middle-aged woman with a good accent, who presided over the whole interview process.
. There is a map of the world on each table, and the six operation areas are divided in different colors, which is similar to InBev reality.
Business areas are consistent. Each business field gives some corresponding parameters, such as population, population growth rate, consumption and so on.
Ability index, labor cost, price elasticity, promotion elasticity, etc. To determine which area to choose. We are very small.
Group A originally wanted to choose the Asia-Pacific region because of its large population and high growth rate. Although the consumption power is not high, the labor cost is not high.
Often low, so we expect to invest a lot of manpower in production and promotion. But the choice of region is the heart of the struggle among the three groups.
As a result, we can only choose South America because we are one step behind. I noticed that the promotion flexibility in South America was very high, so at first,
Step by step, put a lot of promotion in the early stage of the strategy. The whole game is played like this, based on the area just selected, each small
Each group requires a five-year investment plan. After annual discussion, some parameters need to be given: the price and input of beer.
Manpower, promotion quantity and promotion effect. Input these parameters into the computer to calculate the profit rate and market share.
At this time, the interviewer will ask about last year's strategy, or next year's plan, and even let you comment.
Excuse me, team. Wait a minute. Finally, the performance of each group is comprehensively evaluated through five-year profit rate and market share. Interestingly, the promotion effect is determined by the dice, 1 stands for 100%, 2 stands for 75%, and 3 stands for 5.
0%, 4 represents 25%, 5 represents 0%, and 6 can be cast at one time. Think about it, too. It is common that there are all kinds of unexpected factors in shopping malls.
Rice, so the real business is not a pure calculation process, and it is quite necessary to introduce such a random link into the game.
Quasi-real. There will also be sudden deployment of personnel and emergencies during the whole competition. In the fourth round,
Our group's profit margin is only 2% higher than that of the other group, and it is likely to be surpassed by them in the next round.
When adopting a more conservative or radical strategy, the host said, knock it off. Now something unexpected has happened.
InBev has bought all three beer companies, which means the game is over. The people in our group were at that time
Before I knew it, I won. Hehe, I still had a lot of luck, but I believe in the last ra.
Nking is only a small part, and everyone has the opportunity to present themselves in the whole process: for example, do you have it?
When the group is challenged by the interviewer, you can stand up and defend your strategy, or you can put forward your strategy.
What kind of analysis will be made based on this, and even some candidates who have been exchanged are challenged: Do you think you are now?
What is the style of current team members and group discussion before the change, and which way do you prefer?
In the afternoon, I entered the personal presentation session and read a 75-minute English material. You were appointed as one of them.
The new CEO of a beer company provided some company information and some emails from the mailbox of the former CEO.
The information mainly involves marketing, supply chain, political issues and finance, while the e-mail part mainly
It is just some questions and opinions put forward by VP of various functional departments. Now you have two tasks: 1. Get to know the current experience of this company.
The most serious challenge in the camp; 2. What are the two strategic priorities of this company? Because I have prepared GRE, the Institute.
Reading speed is relatively fast, time is relatively abundant, but the amount of information is relatively large, and it is a bit messy to organize.
Trouble, because there are many problems in all aspects, but it is hard to say which is the biggest problem in the company at present, so I try my best.
List all the questions, compare them again, and find some evidence to support why you chose one, but
Don't choose others; For the policy priority, I also chose two points that are more related to all information.
The content of the sample will be relatively rich later, after all, it is 10min. Before the end of time, each of us sent one.
A big piece of paper, write your thoughts on it. Entering the interview room, there are two interviewers, one of whom is a man.
It's ABC in Brazil, it should be said that it's BBC, hehe, I can't speak Chinese, my English is excellent, and I'm very male. in addition
A lady from Hong Kong is also very kind. She sat next to me in the morning and watched me all the time, so her face was familiar. They introduced the whole process first, and then I began to describe it. I made it clear that I would put this first.
List all the problems encountered by this company and explain why I will take one of them as the answer. At this point, I
I saw that Brazilians were a little unhappy with my redundant style of answering irrelevant questions, so I quickly swept the questions and started.
Analyzing my own answer, I also use relatively intuitive language and structure to make a statement of strategic priority.
It turns out that they still prefer simple and clear style. It's really unnecessary to think about unimportant questions last week.
Spin, there is no need to say 10min according to time. I've been meeting people all day, but I'm really bored and tired.
You also specifically mentioned that the next process will be complicated or redundant, and of course others will show some impatience. when I
When I finished what I wanted to say in 5-6 minutes, the two interviewers began to challenge me and said,' What did you say?
How should you solve this problem as a CEO? How many steps will you take to achieve this strategic priority, and so on.
. Asking such questions is still just looking at your thoughts and capturing your on-the-spot performance. As for the answer, it is obviously root.
There is no correct answer. So just keep your usual style. Don't just stand there and say something first.
Talking and thinking about the reasons, this method is easier to handle. Finally, the Brazilian manager said happily
Praising my performance, I thought he was being polite and every candidate would accept his courtesy, but to my surprise, he handed me one without waiting for me to ask him.
His business card, and said: I have no right to help you enter the next round, but if there is anything you want to know in the process.
Please write to me for information or anything I can do. This is really a good sign. Interviews always end, cnad.
Idate took the initiative to ask for a business card and met such a good manager today. God bless me. Go home at night.
I wrote him a thank-you letter, thanking him and praising his good style. The next morning,
After receiving his eloquent reply, I could only cry with emotion.
The Fifth Round Interview Vice President Interview (UK)
I never expected to come to this, so all kinds of factors played a role and finally met these VP.
Of course, I have the ability, but there are also many lucky elements, so I want to thank those excellent teammates who know how to cooperate.
I know how to encourage and share, and I don't know if I will be lucky enough to be a colleague in the future; At the same time, I also want to thank those who appreciate me.
Interviewer, fate; Of course, commercial games are full of randomness. If you are not lucky enough to throw 1( 10
0% promotion effect), our performance is still unknown. So the most important thing is to be grateful for being old.
The sky arranged all this silently (a bit fatalistic).
Back to the VP interview, I finally came to InBev Shanghai Headquarters on the day of the interview. The corporate world is on the 1 1 floor, which is really a good place.
Fang, the whole building is a cattle company, and Adi of Jeff's brother is in it. Let's have a look. This round of interviews once again shows that
InBev attaches great importance to this GMT project, and four VPs from all over the world get together to test us rookies to see if it is.
Not qualified to enter their company. Among them, Dirk, the wise executive director of the Asia-Pacific region with a gray beard, was impressed.
Eyes, low-key and domineering (how can this be seen? Sweat! )。 They questioned the interview from the beginning.
Look, all four of us are wearing jeans and shirts. Why are the four of you wearing suits? We sell beer.
One of us began to defend, he said, because I thought it would make me look more professional.
Al, more like a real businessman. As soon as he finished, I was worried about him. As a result, I was really hit by a double blow.
Dirk said, then you mean that none of us are real businessmen. The man collapsed on the spot and everyone had to fall.
All smiles. So I was asked to at least take off my tie, keep a pleasant atmosphere and not be too serious and nervous. VP is VP.
The style is quite chic. This round of interviews with 4 boss vs 4 candidates, the form is very free, any one.
Individuals can ask any of us any questions at will. Questions will basically involve the content of the resume, such as Dirk.
Just ask me in a confused tone: What are you doing? Why did you finish your master's degree in microelectronics and come to our company? Don't you think it's a waste By analogy, everyone's resume is more or less C.
Harungi rowed a few times. The interview will also involve your views on some issues, such as how you look at management and how you look at it.
Waiting for the leader. On the issue of leadership, the director of global human resources asked me: What do you think of Mao's leadership?
Intellectual property rights. The Nantah people next to him were asked what you think of Hitler's leadership. There are also some problems involved.
Deal with the situation, such as: you are appointed as the manager of the new place, but the people below you are not convinced of you, you son of a bitch.
The little boy's beard hasn't grown yet! So you worked in this place for three months and behaved badly.
What will you do next time? Also asked: I will give you a month now, how will you promote beer?
In the whole process, the problem is actually not very professional and complicated. I think what is more difficult is that in an instant, there is no foresight at all.
In the case of judgment, at least give a specious answer to a question, because once you try to say something wrong.
Often the general's answer, they will ask questions, very embarrassing. After more than an hour, we
Four people walked out of the room with the highest VP density in Shanghai that day, and the interview process of InBev took more than a month.
My life has finally come to an end.
Finally, I got his offer and spent several days hesitating whether to wait for the offer of the internship company or sign InBev.
These are two completely different career paths, which offer is better and which offer is worse, and there is no comparison at all. In the meantime, I consulted a lot
An insider, and the most important thing is to figure out what you want most and finally make a decision.
I started my career by selling beer to end my job search these months. The only worry now is
Will there be a beer belly soon?
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