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Responsibilities of marketing channel manager
Responsibilities of Marketing Channel Manager (Selected 10 Articles)

With the continuous progress of society, job responsibilities are exposed in more and more places. Job responsibilities refer to the work content that a post needs to complete and the scope of responsibility that it should undertake. I believe that most people have a headache about how to make job responsibilities. The following is the job responsibilities of the marketing channel manager that I sorted out for you (selected 10), for reference only. Let's have a look.

Responsibilities of Marketing Channel Manager 1 Responsibilities:

1, responsible for the launch of new snack foods;

2. Be responsible for the market access and planning of the company's snack food sector, including the dealer's entry plan, channel policy, market activity plan, promotion policy and the production of active substances.

Requirements:

1. Working experience as a marketing channel manager in snack food industry, with more than 5 years working experience in related industries;

2. Familiar with the listing process of new snack foods and have experience in product listing;

3. Have experience in channel planning and activity planning of distributors in the food and beverage industry in the national market, and manage stores. Have the ability to communicate and sell in major KA systems in the national market, and be good at store activities and marketing operations. On this basis, experience in food/snack shop planning and WeChat commercial channel planning is preferred. Deeply understand the differences between different regional markets and different types of stores in China;

5. Pay special attention to the planning and execution ability and experience of terminal marketing activities, and be good at comprehensively using new media and innovative marketing methods combining multiple channels;

6. Have good thinking ability, planning ability, execution ability, judgment and decision-making ability and communication and expression ability. Excellent leadership, teamwork ability, learning and innovation ability, willingness and ability to solve problems actively.

Responsibilities of Marketing Channel Manager: 2 1. Be responsible for special channel sales planning, break down task objectives, coordinate and organize sales personnel to complete annual regional sales task objectives.

2. Responsible for organizing and coordinating the sales staff to complete the pre-sales, mid-sales and after-sales services for special channel customers.

3. Be responsible for the management of regional sales business, consolidate the traditional market and constantly explore new markets.

4. Responsible for the organization, implementation and decision-making of major bidding projects in special fields.

5. Be responsible for the management of each sales area, submit the market analysis report (report) every month, and make the sales forecast and task assignment report correctly.

6. Be responsible for the accounting of sales cost and the audit of various expenses in each region, and urge the payment to be settled.

7. Responsible for the development, management, sales negotiation and contract signing of key customers in various regions.

8. Be responsible for reviewing contracts, orders, travel expenses and business expenses in various regions.

9. Responsible for organizing regional sales meetings, coordinating, supervising and verifying the work of regional sales personnel, timely proposing interface problems with other departments, and reflecting and solving them step by step.

10, organize regional activities.

I. Daily management of agents

1, actively carry out the tasks assigned by the leaders, cooperate with the daily work management of the leaders, and improve the team efficiency.

2. Channel training: organize relevant personnel of the channels under their jurisdiction to conduct training on business knowledge, products, new business and policies; Help the sales of the channels under its jurisdiction and improve the performance of channel outlets.

3. Conduct daily telephone communication and on-site visits to agents with poor development, and report weekly development of agents.

4, channel business scheduling analysis and policy management, income progress, development progress, key scheduling monthly progress index analysis (report); Assist the channel to analyze and decompose key scheduling indicators, review the channel incentive plan and implement it monthly. (Analyze the relevant indicators at the beginning of each month and submit them to the center to reflect the monthly progress in the form of statements)

5, channel inspection, check at least three channels every week, on-site understanding of channel business promotion, daily service and so on and so forth. , put forward rectification opinions; For the channel of Wodian, ensure that the store publicity meets the company's requirements, and report all kinds of rents and publicity points of Wodian as required. Do a good job in the channel inspection log.

6. Standardize and supervise the daily work of the channel, pay a return visit of not less than 15% to the users who develop and maintain the channel every day, give early warning and supervision to the irregular behaviors of withholding advance deposit and private connection, and severely punish the irregular operation of the channel.

7. Follow up the engineering construction requirements submitted by the agent (resource exploration, project cleaning, project acceptance, project establishment, data opening, code number application and customer virtual network application).

8. Sort out the projects within the jurisdiction of the institution one by one, and be aware of the projects with low resource utilization. According to the situation of each project, formulate publicity strategies and urge agents to implement them as required.

9. According to the feedback requirements of the marketing department, inform the agent of the monthly arrears and credit control details, and the renewal rate and arrears rate meet the company's requirements.

10. Promotion activities: promote and track the promotion activities carried out by the company in the social channels under its jurisdiction; Provide necessary support for the spontaneous promotion activities of the contracted channels under its jurisdiction.

1 1. Submit the production requirements of various publicity materials and complete the distribution according to the requirements of the Center. According to the development of the agent, report the gifts given by the staged activities and collect them well to ensure that the accounts are consistent with the facts.

Job Description of Marketing Channel Manager 3:

1. Responsible for category channel expense management, including expense withholding, expense approval and expense write-off. , and monthly review the utilization efficiency of expenses;

2. Responsible for the promotion planning, promotion approval and promotion execution efficiency audit of category products;

3. Communicate with the brand manager of the marketing department, plan and follow up the national theme promotion activities;

4. Set dealer goals, regularly follow up the progress, and analyze dealer inventory management;

5. Track the distribution, distribution expenses and cancellation of new products;

6. Be responsible for the rolling sales forecast of category products, and complete the production forecast in the supply chain for inventory management;

7. Collect terminal activity execution information and competing product information;

8. Complete the monthly routine report and the temporary form arranged by the leader;

9. Visit the market regularly to learn about the market performance of the categories in charge;

10. Communicate with cooperation departments at work and maintain good relations;

Job responsibilities:

1. Bachelor degree or above;

2. Major in marketing, international economy and enterprise management.

3. FMCG has at least 8 years of sales and marketing experience;

4. Skilled computer operation, excel, word and other office software applications;

5. Good problem solving skills and project management skills;

Marketing Channel Manager Job Responsibilities 4 Job Description:

1, responsible for the development, visit and relationship maintenance of external channels.

2. Be responsible for planning, organizing, supervising and executing market activities (online and offline) according to the industry characteristics and business conditions of the company, so as to divert customers for the company and improve the customer conversion rate.

3. Enhance corporate brand image and effect.

Job requirements:

1, college degree or above, with more than 3 years experience in market channel expansion and certain channel resources;

2. Be good at planning various market activities (online and offline, mainly offline activities) and have rich practical experience;

3. Working experience in industries facing high net worth groups such as immigration, study abroad, finance or overseas real estate is preferred;

3. Excellent negotiation and communication skills;

4. Proactive and have a strong sense of responsibility.

Responsibilities of Marketing Channel Manager 5 Job Description:

Responsible for the pre-sales and after-sales data docking of the company's building equipment;

The company provides professional knowledge training;

Assist sales to collect customer information and open up market channels;

Track information feedback from various channels;

6-8K guaranteed salary+high performance reward

Requirements:

College degree or above, major in mechanical and electrical engineering, civil engineering or decoration design is preferred;

Experience in elevator or villa sales or luxury agent and villa decoration design industry is preferred;

Outgoing personality, good at communication and learning;

Dignified image and steady temperament.

Private cars are preferred.

Have hard-working perseverance and work attitude.

High-end villa decoration and designer resources are preferred.

Responsibilities of Marketing Channel Manager 6 Responsibilities:

1. Analyze the needs of merchants, industry development trends and market competition in the local consumer industry, and formulate business strategies;

2. Formulate the market positioning, sales model, pricing, listing plan and market activities of commercial products, continuously monitor the core KPI of products, and carry out effective product management;

3. Optimize the interest points, cases and materials of product promotion, and output sales tools to the sales team to promote sales efficiency;

4. Promote the optimization and innovation of product functions, and enhance the market competitiveness of products and merchant satisfaction.

Requirements:

1, at least 3 years experience in sales or marketing of merchants or corporate customers;

2. Have independent experience in product promotion or operation projects, and be able to promote the collaborative work of product, sales and operation teams;

3. Familiar with Internet advertising forms, and experience in local consumer industry is preferred;

4. Be brave in taking responsibility, be good at making goals and plans, and have strong adaptability to the rapidly changing working environment and business objectives.

Responsibilities of Marketing Channel Manager 7 Job Description:

1. Be responsible for the development, maintenance and service of Microsoft Office365 distributors in East China market, and realize the sales target set by the company.

2. Be responsible for the expansion, training and management of Microsoft Office365 channels in East China.

3. Be responsible for the business training and customer visits of the marketing staff in East China, and assist the dealer sales staff to complete the sales activities.

4. Handle and feedback all kinds of opinions and suggestions from customers, and communicate, coordinate and effectively implement with relevant departments.

5. Respond to sales opportunities in time, quickly promote cooperation and timely promote orders.

6. Lead the relationship maintenance of key customers.

Requirements:

1, bachelor degree or above, more than 3 years working experience, good English listening and speaking skills is preferred.

2. Familiar with Office365 products, or engaged in cloud service sales channels, or experience in integration projects is preferred.

3. Familiar with the development and present situation of the Internet industry, with rich knowledge.

4. Have rich experience in channel sales, and have the ability to develop key customers and plan schemes.

5. Have good moral quality and teamwork ability.

6. Be familiar with the bidding process.

7, can adapt to frequent business trips.

Market Channel Manager Job Responsibilities 8 Job Responsibilities:

1, responsible for the development and maintenance of Shanghai liquor chain channels, including: 19 19 liquor direct supply, liquor purchase, Jieqiang and other chain channels;

2. Complete the sales tasks in the area under its jurisdiction and increase the proportion of product channels;

3. Responsible for maintaining the customer relationship in the area under its jurisdiction, coordinating and solving various problems in the process, and formulating specific measures and operation methods;

4. Track the purchasing, sales and warehousing of cooperative customers, and follow up the delivery plan and logistics delivery status of customers in time;

Qualifications:

1, college degree or above, more than 2 years experience in liquor chain channel marketing is preferred;

2. Strong communication skills, organization, coordination and team management skills;

3. Have goal-oriented and customer-oriented thinking, strong work initiative and strong sense of responsibility.

Market Channel Manager Job Responsibilities 9 Job Responsibilities:

1, an agent/distributor who independently operates digital fashion channels;

2. Independent operation of digital fashion direct stores (chain home appliance chains/Internet cafes, etc.). ).

Job requirements:

1, college degree or above, major in business management is preferred;

2. Experience as sales manager of digital fashion product channels, familiar with digital fashion product channels;

3. Strong data processing ability, basic financial knowledge, ability to communicate with customers independently and undertake sales performance;

4. Aggressive, responsible, self-disciplined, able to work independently and under pressure, with high enthusiasm and good team spirit.

Responsibilities of Marketing Channel Manager 10 Requirements:

1, responsible for developing distribution channels mainly based on small and medium-sized real estate agents, and promoting the distribution cooperation between the company and the first-hand housing market, thus promoting the sales progress of various real estate projects;

2. Keep a good relationship with the original channels, keep abreast of customer status and needs, help channels collect customer information and explore customer resources;

3. Cooperate with on-site personnel to complete the filing of customer data and do a good job of connecting the sales office with the distribution channels;

4. Other work arranged by the company and leaders.

5. Familiar with channel expansion and store promotion, with good marketing performance.

6. Implement the agency policy of the publicity company to ensure the smooth development of the channel work;

7. Good professional ethics, professional quality and strong professionalism, as well as good pressure resistance;

8. Have good communication, interpersonal communication and the ability to maintain customer relations;

9. Have keen market insight and analytical ability, and have the ability to develop and maintain high-quality large customers and channels.

Job requirements:

1, experience in channel manager management is preferred.

2. Have the ability of customer resources and development channels.

3. Have the ability of team management

4. Have a certain understanding of the first-and second-tier real estate markets.

Marketing channel manager position

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