Language expression should be clear and logical, and you can't prevaricate and incoherent;

Be professional, don't appear too casual, unless it is an interview with an acquaintance;

When introducing yourself, don't tell me directly. You can explain your educational experience and hobbies simply and clearly. When introducing specific work experience and projects, it must be easy to understand. After all, a stranger knows nothing about your company's business and previous projects. If you can't describe it clearly in simple language, the interviewer can't judge whether it is good or bad. At the same time, when introducing, be sure to highlight the key points and illustrate your skills with examples. Then focus on the project experience, what is specifically responsible, time, place, cycle, people and effect.

A good product manager should regard the interviewer as the demand side, and the whole interview process is a process of demand communication. How can I communicate with the interviewer? To sum up, there are the following points:

Clear thinking;

The ability of language organization is structural and hierarchical;

Highlight the key points in the preliminary work, what you have done and what you have got; Have characteristics in their own abilities;

Have good working habits;

2. A product manager who thinks he is not very good.

Weak expression ability, unclear answer to questions, not organized enough;

Not confident and firm enough, vague about the questions asked by the interviewer, even if you really don't understand, you can express clearly;

I don't know my strengths and weaknesses, and I can't tell my strengths.

Stay on the basis of a little knowledge, know something, but can't answer the key points, no in-depth analysis and summary;

3. How are product managers divided?

Main industry division: manufacturing products, hardware products, software products, Internet products (mainly this today);

According to the industry, it can be divided into: e-commerce products, social products, financial products, tourism products, portal consulting, O2O.

According to the user-oriented, it can be divided into: C-end (ordinary users) or B-end (businesses, enterprises, internal institutions, etc. );

Work types can be divided into APP products, WAP products, PC products and back-end products (data products, ERP products, CRM products, advertising products, etc. ).

From the level can be divided into: product specialist/assistant, product manager, senior product manager, product director, product VP.

Supplement: Different industries have different requirements for product managers. The bigger the company, the higher the professionalism of product managers. For example, product experts in a certain field.

4, product manager ability evaluation criteria

1, logical thinking ability

Clear logical thinking, able to sort out basic business processes;

Careful thinking, comprehensive consideration of problems, as far as possible to analyze all the problems affected by a function point;

2, product design ability

Can draw a relatively standard product prototype;

On the basis of product prototype, product logic can be marked in detail;

Draw business flow chart and data flow chart accurately and in detail;

3. Communication skills

1 is 1 to accurately express the product scheme and product logic;

1 explain the product scheme to many people and review the product requirements;

4. Project management ability

Responsible for at least one project with more than 5 people;

Coordinate all resources and promote the project in time;

Make project management milestones, track project progress and control progress;

When encountering resistance and pressure, it can be effectively solved;

5, demand control ability

Ability to meet requirements, analyze requirements, block and manage requirements.

Go deep into the business, understand the business logic, and truly solve the business needs.

6, product planning ability

Take products independently and do product planning.

According to the product direction

5, comprehensive quality inspection

1. Reasons for leaving.

There are many reasons for leaving your job, so you should judge according to the situation!

2. Basic introduction

When introducing yourself, you can judge a person's expressive ability and organizational ability;

3. Personal planning

Soldiers who don't want to be generals are not good soldiers. What's the use of a product manager without ideas? They must have their own projects, views on product managers, understanding of their own positioning and planning for the future.

4. Hobbies

Additional questions, look at personal hobbies!

Because product managers need a lot of comprehensive knowledge, it is flexible to find opportunities to improve their product managers in their spare time. If they only work eight hours to gain experience, they will inevitably encounter bottlenecks.

5. Professional habits

In addition to product design, product managers should also have project management, demand management, knowledge management and so on. All these require good professionalism to maximize work efficiency.

6, interview questions reference (different levels of product managers, interview topics are different)

Topic 1: Logical thinking test, suppose you are currently doing WeChat payment docking; Or do a red envelope function.

Question 1: Draw or tell the overall business/data flow.

Question 2: What problems will be considered and which functions will be affected?

Topic 2: Examination of product design ability

1. How do you manage new, ongoing and completed requirements?

2. What elements does the Pearl River Delta contain?

3. Give a function. How do you define and write PRD?

Topic 3: Examination of communication and expression ability

Question 1: Introduce a previous project and explain the products and solutions.

Topic 4: Now that you are in charge of a new project, the departments that need to cooperate are: product, R&D, testing, UI, operation, and the leader requires to go online in 3 weeks;

Question 1: How did you manage the project before it went online (explain the project progress, set milestones, arrange online, etc.). )?

Question 2: When the middle leader or demander changes demand, how do you respond?

Question 3: Intermediate R&D or test students can't go online on time, or the project is postponed. How did you handle it?

Topic 5: Talk about the previous project experience.

Question 1: Tell me about the project background, demand background, what is the goal and why?

Question 2: How to choose a better scheme by analyzing this demand scenario and the scheme A/B at that time?

Question 3: What problems did you encounter in the middle? How to solve these problems? How to judge the effect after going online?

Topic 6: Now you are in charge of a product line (APP or backend system).

1. How to plan products;

2. If there are many docking requirements, if the requirements are managed;

3. How to tap business needs and solve business needs;

4. If it is a user's demand, how to mine the demand;