The launching ceremony kicked off with the solemn national anthem. Wang Hongchen, the chief producer of the film, first gave a welcome speech to the guests present. He said, "This is the first inspirational comedy feature film in China that describes cinema people, showing the mental journey of entrepreneurs and operators in cinemas and the contribution made by the vast number of cinemas to the rapid growth of box office in China under the leadership of relevant departments."
Chief producer Zhang Shuqing, producers Yi Jianwei, Xie Zijun, Zhang and Li, as well as producers' representatives and group performances attended the opening ceremony.
As a story about ordinary people, it is also a gift to thousands of migrant workers and entrepreneurs in Qian Qian, encouraging more young people to embark on the road of entrepreneurship.
According to Lang Yulin, the general director, and Gao Yuping, the executive director, after more than two years of polishing, the script of this film strives to make a breakthrough in the details of daily life and entrepreneurship, and strives to make each character have its own distinctive personality and characteristics, which can be deeply rooted in people's hearts. Even if it only appears once, it will leave a deep impression on the audience. Although this is an inspirational film, it will be shown in the form of comedy, so that the audience can taste the hardships and joys of starting a business in laughter. At the same time, it is also an emotional film, and the love story inside is also very touching, which makes the audience feel the beauty of life.
It is reported that there will be three wonderful martial arts dramas with different styles in this film, so the requirements for actors' acting skills and martial arts are particularly high. He Xiaolong, the actor of the first hero "Lianbo", was also selected after thousands of selections. On the day of the ceremony, he flew from Fuzhou to Zhengzhou to meet the audience and performed his superb martial arts on the spot. In order to make the picture more exciting, the crew specially invited the famous martial arts director Zhang to be the martial arts director of the film in Hengdian Film and Television City, and invited Song Yujie, a famous martial arts teacher and martial arts commentator of Henan Satellite TV, who is known as the "first bodyguard of Zhongnanhai", as a martial arts consultant.
Di Lingchong, the No.1 heroine of "Li Yan", sent a congratulatory video in Sanya, Hainan, and Mr. Zhou Hongjun, the ambassador of this film and the special actor of Premier Zhou Enlai, also sent a congratulatory video in Wenzhou, Zhejiang.
In addition, the story of this film is based on the real story of the cinema, in which "Lian Bo" by first hero also has real prototype characters, and the prototype character Mr. Bian Lianbo also personally met with the guests and told some interesting stories that happened in the cinema.
At the ceremony, guests Mr. Xu Peihong, Mr. Ma Jinlai and Ms. Zhang Wu delivered speeches respectively, expressing their high expectations for the film. Wang Wei, director of Henan Operation Center of Enterprise Observer, and Ding, director of Dialogue Brand of CCTV, said that they would give strong support to the promotion of the film. In addition, nearly 100 media outlets across the country paid attention to and reported on the launching ceremony. Huang Zongen, secretary general of Henan Magic Association, also had a magic interaction with the audience at the scene, which set off a small climax for the ceremony. Mr. Dong Jun, the director of Henan Satellite TV's All-Star Spring Festival Gala, co-produced with Director Lang Yulin, also made a special trip to congratulate him.