With the continuous development of microfilm, the classification of microfilm scripts is becoming more and more mature, from single film script creation to microfilm script differentiation. The more fashionable categories are love microfilm scripts, inspirational microfilm scripts, touching microfilm scripts, realistic microfilm scripts, advertising microfilm scripts, and more and more detailed individual differentiation and continuous differentiation of microfilm scripts, which also shows that the development of microfilm is becoming more and more market-oriented and standardized. Microfilm refers to video clips that are broadcast on various new media platforms, supported by complete planning and system production system, and have complete story lines, such as "micro-time" (30 -300 seconds) screening, "micro-cycle production (1-7 days or weeks)" and "micro-scale investment (1 10,000 to tens of thousands of yuan/film)". Compared with film works, this kind of short film has lower threshold, higher participation and higher communication efficiency, and has been widely recognized by the market before it became popular in Beijing and Shanghai.