According to the survey data released by CCTV sophomore, in the first half of 20 1 1, the educational science and technology channel occupied the first place in Zhejiang province. Huang, Dean of Advertising College of China Communication University, pointed out that from the viewing performance in the first half of 20 1 1, the total share of the most powerful terrestrial channels in Zhejiang, Shandong, Jiangsu, Anhui, Hunan, Hebei, Jiangxi, Tianjin and Yunnan accounted for1%of the viewing share in the nine provinces. The average viewing share of CCTV in these nine provinces is 1.44%, and that of provincial satellite TV is 1.03%. This means that if the terrestrial channels of nine provinces join hands, the viewing share is roughly equivalent to seven CCTV channels or an average of 10 provincial satellite TV channels. Advertisers have also said that compared with CCTV and provincial satellite TV, terrestrial channels have the advantages of being more close to the people and more grounded, and joint activities between the two sides can often achieve win-win results.

The "Nine in One Organization" has effectively covered more than 700 million people. After forming a unified organization, the disadvantages in coverage can be broken. From program cooperation to advertising cooperation, it will develop new forms of TV media communication, realize the national strategic layout of "nine in one", and at the same time make "nine in one" an advantageous cooperation platform of "service value-added, marketing assistance and brand upgrading".

With the continuous expansion of the member stations of the Nine Cooperation Organization, it has reached 12. In addition to Zhejiang TV's educational science and technology channel, Anhui, Shandong Qilu, Jiangsu, Hunan, Hebei farmers, Jiangxi Gong * * *, Tianjin and Yunnan, Henan, Heilongjiang and Hubei have also been added. Pauli is the chairman of nine cooperation organizations, Luo Tao is the secretary-general, and Gravitation Media is the secretariat, assisting the chairman unit in charge of the operation of nine cooperation organizations.

In the process of continuous expansion, "Nine Cooperation Organizations" has continuously launched homogeneous operation projects: a large-scale live broadcast program "I am a Shopaholic" initiated by Shi Jing, Hebei Province, which has been copied by Shandong qtv, Hubei Comprehensive, Henan Metropolitan and Jiangsu Metropolitan Channels, and has become a homogeneous operation project. From March to June, 2004, Blingbling School Flower Festival, a large-scale campus youth enterprising reality show, was created by Shi Jing, Hunan Province and launched by other member stations, which will set off a storm of youthful beauty.