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Analysis on the purpose of online shopping survey of college students
The purpose is to study and analyze the online shopping behavior of college students, understand the attitude of contemporary college students to online shopping, put forward reasonable suggestions for college students' online shopping, and express their expectations for the future development of online shopping.

Why do college students choose online shopping?

1, college students pursue fashion, and they follow the trend of the times. In addition, with the accelerated pace of social life, online shopping enables college students to seek a more convenient lifestyle. ?

2. College students generally don't have much idle funds, so they always want to find good and cheap goods online, and the price of online shopping is generally cheaper than going to the market in person.

3. There are more online sellers and more choices. You can shop around and choose goods with high cost performance.

4. Most college students are proficient in using computers, easy to accept online shopping and guide the trend. Nowadays, online shopping is a fashion trend.

5, online shopping is convenient, you don't have to spend too much time shopping, it is easy to find what you want, convenient and fast, saving time and effort.

What are the problems in online shopping?

1. The network is a virtual world, and there are certain risks in the online shopping platform, which makes students easily deceived when shopping online, and sometimes they buy fakes, which is not worth the loss. ?

Most of college students' money comes from their parents. Due to the convenience and fashion of online shopping, some students spend more and more frequently on online shopping, and even form an "online shopping addiction", which leads to a high cost of living. ?

3. The goods on the Internet may not be clearly described, and the parties can't personally understand the quality of the goods. When the goods you buy are inconsistent with your expectations, it is easier to form a psychological gap.