The development of MBA education in South China Normal University is supported by the advantages of the discipline groups of the school and the School of Economics and Management and good school-running conditions. At present, the college has postdoctoral mobile stations for applied economics and theoretical economics, doctoral degree authorization points for first-class disciplines of applied economics, five master degree authorization points for first-class disciplines such as business administration, theoretical economics, applied economics, statistics, library information and archives management, and master degree authorization points for MBA and finance 1 person. With the provincial key discipline of theoretical economics, the South China Market Economy Research Center, a key research base of humanities and social sciences in Guangdong Province, has been built. After years of construction, the college has formed a "bachelor-master-doctor-postdoctoral" talent training system for economics and management, and has become an important research and talent training base for economics and management in South China and even the whole country.
The MBA program of South China Normal University is based in Guangdong and radiates to South China. Combined with the needs of social and economic development in the Pearl River Delta and the development of emerging industries in the future, an MBA teaching system featuring human resource management, business model innovation management and entrepreneurship management has been formed. Adhering to the rigorous style of study of Normal University, adapting to the needs of contemporary society, flexible and pragmatic teaching characteristics, emphasizing the frontier, pioneering, practical and pragmatic nature of MBA programs, we are committed to cultivating business elites and senior management talents with international vision, local experience and social responsibility.
training objective
The MBA education of South China Normal University adheres to the development concept of "looking to the future, learning from others, gathering elites, and integrating knowledge with practice", and relies on a solid foundation of economic management discipline to cultivate managers or entrepreneurs of enterprises or non-profit organizations with international vision and localization ability, full of innovative spirit, entrepreneurial spirit and social responsibility.
Cultivate special colors
◆ Combination of internationalization and localization
Adopt world-class MBA teaching materials, combined with localization cases; The combination of international teachers and domestic teachers; The international advanced MBA talent training mode is combined with the MBA talent training mode adapted to the national conditions; International students and domestic students form a diversified student group to improve students' global vision and local management ability.
◆ Combination of innovation and entrepreneurship
Pay attention to the cultivation of students' innovation and entrepreneurship, and set up special courses to cultivate students' innovation and entrepreneurship.
◆ Combine "hard skills" and "soft skills"
Strengthen the training of "hard skills" such as basic theoretical knowledge, problem analysis and problem solving; Pay attention to the cultivation of "soft skills" such as students' interpersonal skills, teamwork spirit and social responsibility.
◆ Characteristics of professional direction
Combining the social and economic development situation and industrial development trend at home and abroad, as well as our university's superior disciplines and research expertise, we will set up MBA professional directions featuring human resource development and management, organization and strategic management, innovation and entrepreneurship management, enterprise financing and capital operation, and corporate governance.
◆ Implement the "Double Tutorial System"
The school is equipped with professional tutors; At the same time, excellent entrepreneurs are hired from the society as part-time MBA instructors.
◆ Lifelong learning
Elective courses and forums will be open to graduates free of charge for life, and graduates can apply for various activities and courses according to their own development needs.
Enrollment scale and tuition fees
◆ Number of students enrolled: planned enrollment 100.
◆ Training fee: * * RMB105,000 RMB/person (including textbook fee). Tuition fees are paid in three years, with 35,000 yuan per academic year. The tuition fee for the first academic year will be paid within 65,438+0 months after receiving the official notice, and then the tuition fee for the current year will be paid at the beginning of each academic year. Students should pay for their own accommodation and transportation during their study.
Under the background of national innovation-driven strategy, Guangdong Province shoulders the historical mission of transformation and upgrading of world-class industrial bases. Guangdong University of Technology, based on the school-running philosophy of "growing with the rise of Guangdong and contributing to the development of Guangdong", is making every effort to build a university with the best combination of Guangdong province and industry, and is in an important strategic opportunity period for building a high-level university. The MBA education of Guanggong University gives full play to the disciplinary advantages and high-quality school-running experience of the integration of management and industry since 13. Always adhere to the concept of "quality first", recruit high-end talents from all over the world, optimize the structure of teaching staff, establish provincial key laboratories, invest heavily in the construction of software and hardware environment conditions, boldly reform the training scheme and teaching mode, and strive to create the characteristics of "combining international advanced management theory with localized management practice with distinctive characteristics".
1, strong management background. The MBA education program of Guanggong University is based on the doctoral program and postdoctoral mobile station in the first-level discipline of management science and engineering, the doctoral program in the two disciplines of industrial enterprise management and the master program in the first-level discipline of business administration. It has provincial-level dominant key disciplines of management science and engineering and provincial-level characteristic key disciplines of enterprise management, provincial-level key research base of humanities and social sciences of Industrial Enterprise Management Innovation Research Center and provincial-level decision-making consulting think tank of Guangdong Big Data Research Institute. In recent years, the School of Management has undertaken more than 40 national projects, more than 200 provincial projects and a large number of horizontal projects of enterprises. The scientific research funds have exceeded100000 yuan for many years, and reached 150000 yuan in 20 15 years. The strong management discipline background provides a solid discipline support for the MBA education project of Guanggong University.
2. A strong teaching staff. In recent years, the School of Management has introduced and trained outstanding talents from key universities at home and abroad. At present, there are 67 doctoral tutors and 67 master tutors, and more than 90% MBA tutors have doctoral degrees. Every year, the College sends a group of outstanding young and middle-aged teachers to visit and exchange with business schools of world-renowned universities such as UCLA, new york University, Pittsburgh University, Tennessee University and technical university of munich. In order to further improve the actual combat ability of MBA students, the college has hired a group of senior executives from well-known enterprises in the Pearl River Delta region as invited MBA part-time tutors and visiting professors, and the strong faculty has provided quality assurance for MBA education in Guanggong University.
3. Alumni resources are all over Guangdong. Guanggong University enrolls nearly 10,000 undergraduates, masters/doctoral students, and masters in project management, logistics engineering, MBA and MPAcc every year. Alumni are spread all over Guangdong and even South China, and a large number of alumni have made impressive achievements in their respective careers and become industry backbones and celebrities in the industrial and commercial circles. High-quality alumni network resources provide rich alumni resources support for the MBA education project of Guanggong University, and also lay a good social relationship foundation for MBA students' future career development.
4. Beautiful campus environment and comfortable software and hardware conditions. The MBA education project of Guanggong University is located at the foot of Longdong National Forest Park with beautiful environment, beautiful campus scenery, fresh air and convenient transportation. The professional master education center with an investment of nearly 5 million yuan will be fully put into use at the end of 20 16. Longdong Campus has provincial experimental teaching demonstration center, decision-making and system science laboratory, operation management laboratory and big data research center. It will invest millions to build a behavioral science laboratory, which will build a high-end behavioral science research center in South China.
5. Flexible and personalized teaching mode. The MBA education program of Guanggong University is arranged to attend classes on weekends, and the main courses are case teaching. In order to cultivate and improve the ability of MBA students to find, analyze and solve problems, the MBA Education Center regularly invites company executives and famous experts and scholars at home and abroad to open MBA lecture halls, hold MBA academic salons, organize MBA students to carry out mobile classes in enterprises, and visit and exchange visits to overseas university business schools.
Tuition: 25,000 yuan per year, totaling 75,000 yuan for three years. The textbook fee is in 500 yuan 1500 yuan every year for three years.
Incentive policy: candidates who enter the first place and are admitted to our school will be given a large reward (please consult MBA Education Center for details).
Training methods and degree awarding of intransitive verbs
Training mode: classes are held on weekends for 3 years (classes 1.5 years, writing papers 1.5 years), with a maximum of 5 years.
Obtaining degree certificate: Those who have obtained the required credits and passed the thesis defense will be awarded the MBA degree certificate and graduate diploma uniformly printed by the State Council Academic Degrees Committee.
Graduation in advance: those who meet the prescribed conditions can graduate in advance 1 year.