Top ten in the world
Carlos Slim He Lu and his family (Mexico 410 billion yuan)
Warren Buffett ($360 billion)
Armancio Ortega (Spain 345 billion yuan)
Bill Gates ($340 billion)
Bernard Arnault (France 320 billion RMB)
Larry Ellision ($270 billion)
Li Ka-shing (China HK$ 200 billion)
Charles Koch ($654.38 billion+$95 million)
David koch ($654.38 billion+$95 million)
Lillian Betancourt (France19 billion RMB)
Top Ten in China
Li Ka-shing (HK$ 200 billion, China)? Lee Shau Kee (HK$ 654.38 billion+HK$ 44 million in China)
Guo Bingjiang, Guo Binglian and their families (Hongkong, China 125 billion yuan)? Guo Henian (Hongkong, China11900 million yuan)
Guo Henian (Hongkong, China11900 million yuan)? Clan family (82 billion yuan in China and Hangzhou)
Zheng Yutong (Hongkong, China11300 million yuan)
Wang Jianlin (China, Beijing, 78 billion yuan)? Lv Zhihe (Hongkong, China, 75 billion yuan.
Shi Zhicheng family (62 billion RMB in Manila)? Cai Yanming (60 billion yuan in China and Shanghai)
Top Ten Real Estate Developers in the World
Li Ka-shing (domestic HK$ 32 billion)? Lee Shau Kee (HK$ 23 billion, China)
Guo Bingjiang, Guo Binglian and their families (HK$ 20 billion in China)? Guo Henian (HK$ 654.38 billion+HK$ 90 million, China)
Zheng Yutong (HK$ 654.38+80 million, China)? Wang Jianlin (China, Beijing, US$ 65.438+0.25 billion)
Donald bren (Newport Beach,1$25 billion)? Gerald cavendish grosvenor family (Cheshire, England, US$ 65.438+0.05 billion)
David Rubin &; Simon Rubin (London 95? Xu Jiayin (China, Guangzhou, US$ 77 million) Hurun is keen on developing real estate, and the local ranking is questioned as "shoddy". Hurun, an Englishman who became famous for making the rich list and was nicknamed the "list owner" by netizens, has been very busy recently and has been busy investigating real estate in various parts of China. Problems and disputes specialize in stepping on new real estate developers to become "peppers"
20 12 July, Hurun appeared in the sales office of a real estate in Changchun and held a "Fortune Forum" for the opening of the real estate. This is the second time that Hurun 20 1 1 has come to Jilin Province to "drink" real estate. The last time was on September 23rd, 20 1 1 year. Hu Run came to a real estate in Jilin City, Jilin Province to participate in the opening activities.
Through rough combing, we found a major feature of Hurun's whereabouts in a period of time: from 20 1 1, Hurun frequently appeared in the opening or promotion activities of real estate developers in many places across the country, or in economic forums held by real estate developers. Wherever Hurun goes, he usually makes a grand comment on the number and characteristics of local rich people or publishes a "list of local rich people", which is also the unique secret of Hurun's wandering in China for many years. Overnight, many real estate developers across the country have become "peppers".
Flying thousands of miles paid 5 million yuan for 20 real estate projects to generate income.
So how much does it cost to invite Hurun to promote a real estate? A real estate said that the total cost of inviting Hurun and holding activities was more than 2 million yuan, but did not disclose how much Hurun's appearance fee accounted for.
Real estate developers "sell houses" and Hurun "sell lists"
For real estate developers, to invite Hurun to appear on the show, they need to pay an "appearance fee". So many developers provided Hurun with the opportunity to go to the cave. What is the commercial value of Hurun?
Zhao Xinyu, a senior analyst at Ke Rui (China) Changchun Research Institute, believes that the relationship between Hurun and the developer is that the developer lets Hurun "sell the list" and Hurun helps the developer "sell the house". The reason why real estate developers choose to cooperate with Hurun is the "eyeball" effect. As the list maker of the rich list, Hurun's biggest killer is to study the identity of China's rich class experts. He has been flaunting himself as "the richest man in China" and has been operating in China for many years. He packaged himself as a "star of wealth", which has a certain celebrity effect. Secondly, Hurun's important product is the "list". Every time he goes to a real estate, he will publish a list of "guiding the local rich". Most people are curious about the rich people around him, and "foreign monks like to recite scriptures", so this list is very attractive to local people. Xiao Zhao, a famous economist and a professor at University of Science and Technology Beijing, said that the Hurun Rich List is often questioned, and sometimes even suspected of grandstanding. From Hurun's point of view, the rich list should not only be regarded as a commodity, especially for some rich people, adding the title or ranking of "rich" is suspected of infringing on the rights and interests of those on the list. If this continues for a long time, the rich list will become messy and the market value will gradually decrease. Although the accuracy and authority of the data are disputed, and its status is challenged by its old rival Forbes, the fact is that the annual Hurun Rich List has become the most important personal wealth feast every year, which always arouses the extensive interest of most domestic media and the public, and brings a lot of personal wealth to Hurun himself-he is measuring wealth for the newly-born rich class in China and accumulating wealth for himself.
The rich "ignore" and doubt the accuracy of the data.
Most rich people disdain.
In view of the prominent position of the real estate industry in the list, many people in the real estate industry have expressed different opinions and think that the accuracy of Hurun Report needs to be considered. In fact, since the birth of Hurun and the rich list, the authenticity, data authenticity and authority of its list have been questioned by many people. The authenticity of such relevant data has been repeatedly doubted by the outside world. Huang Guangyu even laughed and said, "There are too many rich people. Maybe we are a listed company, so it is easier to estimate the data. "