Today's students are mainly post-90 s, and their consumption concept is different from the past. At the same time, the identity of the only child gives them a strong economic backing-the consumption potential of parents and students is gradually tapped, and business opportunities in shops around the school also emerge as the times require. Students are always the easiest to accept new things, and the cute and eye-catching personalized layout can attract their attention. When investors choose to open a shop around the school, they might as well spend some time in setting up small shops, which may achieve good results.